Spirulina Powder
FailThe top 5 brands take 95% of clicks, so Spirulina Powder is a Fail.
- Flapen Score
- 36 / 100Ranks 1,876 of 2,035 Health & Personal Care niches · −12 vs the category median of 4836
- Market size
- £121K/yr139K searches / yr
- 90-day growth
- -23.8%search demand this quarter
- Competition
- 85%top-5 click share · 7 brands · 15 sellers
Flapen Score
Spirulina Powder against its category
The dotted line is the Health & Personal Care average. Past it, Spirulina Powder is stronger. Inside it, weaker.
Market
The Spirulina Powder market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Spirulina Powder 139K times last year and spent an estimated £121K. The top 5 brands take 95% of clicks. Flapen scores it 36 out of 100, a Fail.
01 · Demand
10.1% of searches ended in a purchase last week.
Shoppers searched for this 139K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 10.1% of those searches ended in a purchase. Searches in the last 90 days moved -23.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated £121K a year.
- Searches, last 12 months
- 139K
- Growth, 90 days vs prior 90
- -23.8%
- Conversion, latest week
- 10.1%
- Market size, estimated
- £121Ka year
- Peak month
- February1.5× the quietest month
- Top search term
- spirulina powder110K searches a year
02 · Price
A sale here is worth £8.63.
Listings sell for £8.63 on average, from £1.93 to £16.73. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 1,500 to 2,000 of them. At £8.63 that is £13K to £17K a year per listing.
- Average price
- £8.63under the $15 to $100 sweet spot
- Price range
- £1.93–£16.73
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 15K–20K
- Units per listing a year
- 1,500–2,000
- Revenue per listing a year
- £13K–£17K
- Returns
- 0.1%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is reviews.
90% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.8% of listings are out of stock. The average listing ranks #86 within Herbal Supplements. It carries 1,619 reviews at 4.50 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 90%
- Prime listings
- 100%
- Out of stock, average day
- 0.8%
- Average rank
- #86in Herbal Supplements
- Average rating
- 4.50 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 1,619per listing
- Listings tracked
- 10
04 · Newcomers
Brands here are established.
The brands on the shelf have sold for 65 months on average, so the names here are established.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 65 months
Products
Top Spirulina Powder products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Sevenhills Wholefoods Organic Spirulina Powder 500g | Certified Organic | Nutrient-Dense | 100% Pure & Natural
- Price
- £9.20
- Rating
- 4.5/5
- Reviews
- 6,249
- Age
- 14y ago

Organic Spirulina Powder 1kg 100% Cold Pressed Resealable and Recyclable Pouch by Alpha01
- Price
- £12.73
- Rating
- 4.5/5
- Reviews
- 306
- Age
- 6y ago

Organic Spirulina Powder 100g 100% Cold Pressed Resealable and Recyclable Pouch By Alpha01
- Price
- £3.75
- Rating
- 4.5/5
- Reviews
- 306
- Age
- 6y ago

Sevenhills Wholefoods Organic Spirulina Powder 1kg | Certified Organic | Nutrient-Dense | 100% Pure & Natural
- Price
- £16.73
- Rating
- 4.5/5
- Reviews
- 6,249
- Age
- 12y ago

Herbal Magics Organic Spirulina Powder - Sparkle Your Smoothies Shakes - Ideal for Trainers on a Vegan Vegetarian Diet - No Fillers & Preservatives - of&G UK Organic Certified-100g (Pack of 1)
- Price
- £5.88
- Rating
- 4.4/5
- Reviews
- 58
- Age
- 8y ago
Trending
90-day click momentum
Herbal Magics Organic Spirulina Powder - Sparkle Your Smoothies Shakes - Ideal for Trainers on a Vegan Vegetarian Diet - No Fillers & Preservatives - of&G UK Organic Certified-100g (Pack of 1)
- Price
- £5.88
- Rating
- 4.4/5
- Reviews
- 58
- Age
- 8y ago

Organic Spirulina 500 Pure Tablets - 2000mg Serving Cold-Pressed Rich in Vitamins & Minerals for Immunity & Energy by Inner Vitality
- Price
- £8.00
- Rating
- 4.6/5
- Reviews
- 528
- Age
- 1y ago

Organic Blue Spirulina Powder 50g 100% Natural Phycocyanin for Smoothies Vibrant Blue Food Colouring & Ingredient Rich in Protein Resealable and Recyclable Pouch by Alpha01
- Price
- £9.32
- Rating
- 4.6/5
- Reviews
- 377
- Age
- 6y ago

Naturya Organic Spirulina Powder 100g
- Price
- £4.66
- Rating
- 4.6/5
- Reviews
- 1,797
- Age
- 10y ago

Organic Spirulina Powder 1kg 100% Cold Pressed Resealable and Recyclable Pouch by Alpha01
- Price
- £12.73
- Rating
- 4.5/5
- Reviews
- 306
- Age
- 6y ago
Newest
by launch date
Organic Spirulina 500 Pure Tablets - 2000mg Serving Cold-Pressed Rich in Vitamins & Minerals for Immunity & Energy by Inner Vitality
- Price
- £8.00
- Rating
- 4.6/5
- Reviews
- 528
- Age
- 1y ago

Organic Spirulina Powder 1kg 100% Cold Pressed Resealable and Recyclable Pouch by Alpha01
- Price
- £12.73
- Rating
- 4.5/5
- Reviews
- 306
- Age
- 6y ago

Organic Spirulina Powder 100g 100% Cold Pressed Resealable and Recyclable Pouch By Alpha01
- Price
- £3.75
- Rating
- 4.5/5
- Reviews
- 306
- Age
- 6y ago

Organic Blue Spirulina Powder 50g 100% Natural Phycocyanin for Smoothies Vibrant Blue Food Colouring & Ingredient Rich in Protein Resealable and Recyclable Pouch by Alpha01
- Price
- £9.32
- Rating
- 4.6/5
- Reviews
- 377
- Age
- 6y ago

Herbal Magics Organic Spirulina Powder - Sparkle Your Smoothies Shakes - Ideal for Trainers on a Vegan Vegetarian Diet - No Fillers & Preservatives - of&G UK Organic Certified-100g (Pack of 1)
- Price
- £5.88
- Rating
- 4.4/5
- Reviews
- 58
- Age
- 8y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 85% of clicks. A locked shelf that new listings rarely crack.
Brands
7 falling
Sellers
15
Top-5 brand share
95%
Top 20: 100%
Top-5 click share
85%
Top 20: 100%
Open market
2%
- Sevenhills Wholefoods50%
- ALPHA0132%
- Herbal Magic5%
- Naturya5%
- Inner Vitality3%
- Bulk3%
- Open — no brand owns it (1 brand, 2%)
Demand
Spirulina Powder search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.5×
Search terms
Top Spirulina Powder search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- spirulina powder110K/yr
- spirulina organic powder14K/yr
- organic spirulina powder10K/yr
- spirulina powder 1kg3K/yr
- spirulina powder organic3K/yr
Reviews and returns
What reviews say buyers love and hate about Spirulina Powder
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
taste wise it's wildly exaggerated
has a weird taste in water
Horrible taste
Input it in smoothies which can ruin the colour as its such dark green
Its very blue lol
Very dark green
the flavor from this spirulina seem to cancel each other out
No strong flavour great for smoothies
Smells a little bit
it tastes like what fertaliser smells like
Its pretty horrible on its own in water
even mixing in water for ages it cloys and doesn't fully dissolve,
the powder is very light
Love
It feels high quality and natural, and Ive noticed my shrimp are more active during feeding time
Good quality product
Great quality and cheap
Reasonable price
Worth it
Great value
Taste good
Tastes great
Fab messy delicious
Protein supplements
Amazing health benefits
Good in protein shakes
Great lovely healthy organic spirulina
Claimed it was organic
Seven hills organic GREEN spirulina powder
Keep looking
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Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Spirulina Powder questions
Answered from the same tracked data.









