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spirulina and chlorella capsules

Skip it

A concentrated shelf (top 5 take 89% of clicks) — this niche doesn't clear our bar today.

Market size 13Growth 21Conversion 94Competition 9Returns 99Price range 13Avg price 34Brand share 26Review moat 67Quality gap 24

Returns

Incredible0.1%

return rate — above 5% kills the launch gate

Conversion

Great11.8%

search→purchase rate — share of searches ending in a sale

Review moat

Good838.33

avg incumbent reviews — the moat a new listing must climb

Avg price

Okay£10.03

avg listing price — sweet spot $15–$100

Brand share

Okay89%

top-5 brand share — brands hold most of the demand

Quality gap

Bad4.6★

avg incumbent rating — lower means beatable quality

Growth

Bad-7.6%

90-day search growth — must beat 0% to launch

Market size

Bad£51K

£51K/yr · 43K searches

Price range

Bad£6.53–£16.26

cheapest to priciest tracked listing — scored on the share inside $15–$100

Competition

Bad89%

top-5 click share — a locked-up shelf

According to Flapen's Amazon United Kingdom niche tracking, spirulina and chlorella capsules is a £51K/yr Amazon United Kingdom market (43K searches/yr). The top 5 brands hold 89% of demand. Demand peaks in Aug–Sep. Verdict: Skip it — 36/100.

Data updated Jul 25, 2026 · scored weekly · How we score niches

spirulina and chlorella capsules market data

Units sold / yr
5K–6K
avg 500–750/product
Revenue / yr
£50K–£60K
units × avg price
Conversion rate
11.8%
Avg BSR
#15
Page quality
0%
Prime
100%
Sponsored
100%
Out of stock
1.9%
Avg brand age
59 months
Avg seller age
187 days

Competition & brand share

The top 5 products capture 89% of clicks — a locked-up shelf that new listings rarely crack.

Brands

9 rising

Sellers

10

Top-5 brand share

89%

Top 20: 100%

Top-5 click share

89%

Top 20: 100%

Open market

7%

  • ALPHA0139%
  • WeightWorld18%
  • SS Sport Supplies17%
  • Inner Vitality12%
  • MySuperfoods5%
  • Sevenhills Wholefoods4%
  • Open — no brand owns it (3 brands, 7%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -7.6% search growth over the last 90 days.
2K2KSpike '24Spike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Aug, Sep · busiest ÷ quietest = 2.1×

Top spirulina and chlorella capsules search terms

  • spirulina and chlorella capsules19K/yr
  • chlorella and spirulina15K/yr
  • spirulina and chlorella5K/yr
  • organic burst2K/yr
  • chlorella and spirulina tablets2K/yr
All search terms

Top spirulina and chlorella capsules products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%£5K20%£10K30%£15K40%£20K1101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 9 tracked products in this niche — three views at once, no toggling.

What buyers say about spirulina and chlorella capsules

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall31%

“They are good quality easy to take”

Vegan/Organic8%

“We are vegan or plant based”

Ease Of Use8%

“Easy to take”

Ease Of Chewing/Swallowing7%

“I find this organic Spirulina & Chlorella easy to take and swallow, and of high quality”

Value For Money7%

“Real honest product offering great value”

Advertised Vs Actual Product6%

“does the job”

Efficiency5%

“Effective”

Vitamin4%

“Good supplement”

Detoxification3%

“Accelerate removal of toxins after a CT scan”

Regulates Digestion3%

“Helpful in aiding my digestion”

What buyers complain about

Side Effects25%

“Experienced unpleasant side effect”

Quality-Overall10%

“Ordinary”

Regulates Digestion10%

“I used to have some digestive problems”

Dosage8%

“My only concern is the dosage at 5 capsules daily”

Vitamin5%

“It started to regrow within maybe a week of taking the supplement”

Acid Regulator/Stomach Ache Relief5%

“And still after just one tablet I got this crazy diarrhea as if I have a stomach flu”

Natural Resource Wastage5%

“Waste of money”

Functionality-Overall5%

“Not seen any results”

Advertised Vs Actual Product5%

“.Seems like a good product other than bad advertising”

Ease Of Use3%

“I found them a bit difficult to take to start with as they are a bit green and chalky and you need to take four,”

Common questions

Is spirulina and chlorella capsules profitable to sell on Amazon United Kingdom?
The niche generates £51K/yr across 9 tracked products. 90-day search growth is -7.6%. Flapen's verdict: Skip it (36/100).
How competitive is the spirulina and chlorella capsules niche?
9 brands and 10 sellers compete. The top 5 products take 89% of clicks and top 5 brands hold 89% of demand.
What do buyers complain about in spirulina and chlorella capsules?
Top complaints mined from reviews: Side Effects, Quality-Overall, Regulates Digestion. The return rate is 0.1%.
When does demand for spirulina and chlorella capsules peak?
Demand peaks in Aug–Sep; the busiest month runs 2.1× the quietest.
What does it cost to enter the spirulina and chlorella capsules niche?
Listings span £6.53–£16.26; the average listing price is £10.03 (sweet spot $15–$100). The average incumbent carries 838 reviews — the moat a new listing must climb.