Skip to content

Soursop Oil

Fail

Shoppers spend only $53K a year here, so Soursop Oil is a Fail.

Flapen Score
47
47 / 100
Ranks 1,080 of 2,035 Health & Personal Care niches · −1 vs the category median of 48
Market size
£53K/yr107K searches / yr
90-day growth
-24.8%search demand this quarter
Competition
51%top-5 click share · 14 brands · 32 sellers

Flapen Score

Soursop Oil against its category

The dotted line is the Health & Personal Care average. Past it, Soursop Oil is stronger. Inside it, weaker.

47Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Soursop Oil market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Soursop Oil 107K times last year and spent an estimated £53K. The top 5 brands take 77% of clicks. Demand peaks in Feb–Oct–Nov. Flapen scores it 47 out of 100, a Fail.

01 · Demand

2.4% of searches ended in a purchase last week.

Shoppers searched for this 107K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 2.4% of those searches ended in a purchase. Searches in the last 90 days moved -24.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated £53K a year.

Searches, last 12 months
107K
Growth, 90 days vs prior 90
-24.8%
Conversion, latest week
2.4%
Market size, estimated
£53Ka year
Peak month
October2.6× the quietest month
Top search term
serene soursop bitters59K searches a year

02 · Price

A sale here is worth £20.60.

Listings sell for £20.60 on average, from £8.42 to £32.63. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 100 to 250 of them. At £20.60 that is £2K to £5K a year per listing.

Average price
£20.60inside the $15 to $100 sweet spot
Price range
£8.42–£32.63
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
3K–4K
Units per listing a year
100–250
Revenue per listing a year
£2K–£5K
Returns
0.1%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

83% of listings pay for placement with sponsored ads. 52% ship with Prime. On an average day, 16.9% of listings are out of stock. The average listing ranks #356 within Over-the-Counter Medication. It carries 129 reviews at 4.50 stars, so a new listing needs social proof before a better product.

Sponsored listings
83%
Prime listings
52%
Out of stock, average day
16.9%
Average rank
#356in Over-the-Counter Medication
Average rating
4.50 starsAmazon United Kingdom average 4.36 stars
Average reviews
129per listing
Listings tracked
23

04 · Newcomers

Amazon counts 4 of last year's 15 launches as successful.

15 products launched here in the last 12 months. Amazon counts 4 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 28 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
15
Successful launches
4Amazon's first-year sales bar
Average brand age
28 months

Products

Top Soursop Oil products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 51% of clicks. Leaders hold, but buyers still shop past them.

£0£2K£4K£6K£9K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

Brands

14 rising

Sellers

32

Top-5 brand share

77%

Top 20: 100%

Top-5 click share

51%

Top 20: 97%

Open market

16%

  • Generic40%
  • YouEase10%
  • Allsinian10%
  • ProBotanics9%
  • BAOSROY8%
  • ANIANHAO8%
  • Open — no brand owns it (8 brands, 16%)

Demand

Soursop Oil search demand

Weekly searches over the year, seasonality beneath. Pick a range.

4K3KSpike '25Prime Day '25Spike '26DecJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Feb, Oct, Nov · busiest ÷ quietest = 2.6×

Search terms

Top Soursop Oil search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • serene soursop bitters59K/yr
  • soursop drops44K/yr
  • soursop extract1K/yr
  • soursop multivitamin drops organic1K/yr
  • soursop extract drops1K/yr

Reviews and returns

What reviews say buyers love and hate about Soursop Oil

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Functionality-Overall18%−0.26

Did not get the benefits with this product

No effect

Doesnt work

Strength7%−0.06

not as strong as similar ones

Very weak

perhaps a bit weaker than some of the others

Taste-Overall7%

Taste horrible

tasted a bit fizzy after a few weeks of open

The taste is herbal and slightly strong, which may not suit everyone,

Value For Money7%−0.07

Its expensive

Expensive

OVERPRICED

Dosage5%

One thing to note is there is a picture showing the dropper with ml measurements printed on it, however, my dropper doesnt have any measurements on it at all, making it difficult to know how much to use per dose

Too early to see any benefits yet as just started taking

early days not long taken them

Love

Quality-Overall17%+1.19

Excellent Product

The bottle feels good quality

Good quality all in one tincture

Taste-Overall10%

Great Taste

Very tasty something or other

Happy with taste

Sour9%+0.67

it works just as fresh soursop

Ive been pleased with this soursop supplement so far

the best soursop Ive tried

Ease Of Use6%

Easy to Take

Easy to use

easy to keep in the cupboard

Energy Level5%

Better Energy Levels

Im starting to feel some improvement in my energy levels

They do seem to have helped my energy levels

Return

0.1% Return rate 17% Fixable by listing

Leak-Proof42%█▁▁█▅▁

BOTTLE WAS leaking please replace ty

spilled over my carpet

Defective Material/Parts13%▁▁▁▁▂█
Advertised Vs Actual Product8%▁█▁▁▁▁

Di not trust the advert

Size-Overall8%▁▁█▁▁▁
Smell8%▁▁▁▁█▁

FAQ

Common Soursop Oil questions

Answered from the same tracked data.