Sore Gums Treatment
brand-locked demand (top 5 brands take 100% of clicks) — Sore Gums Treatment doesn't clear our bar today.
Flapen Score
Is Sore Gums Treatment profitable on Amazon?
According to Flapen's Amazon United Kingdom niche tracking, Sore Gums Treatment is a £245K/yr Amazon United Kingdom market (148K searches/yr). The top 5 brands hold 100% of demand. Verdict: Skip it — 41/100.
Sore Gums Treatment: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Not really. Search demand moved -14.6% over the last 90 days and 18.2% of searches end in a purchase.
£245K
revenue / yr
Who owns the niche?
The top 5 brands hold 100% of demand, so 0% of the market is open.
0%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.5★ — the gap to enter on.
0/100
page quality · 12 products
Top Sore Gums Treatment products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
Gengigel Oral Gel 20ml Hyaluronic Acid Mouth Ulcer Treatment for Adults Gum Repair & Gum Disease Support Targeted Gel for Mouth Ulcers Inflamed or Bleeding Gums
- Price
- £7.77
- Rating
- 4.4/5
- Reviews
- 9,315
- Age
- 18y ago
Orajel Dental Gel for Rapid Toothache Pain Relief for Adults contains Benzocaine 10% w/w Targeted Oral Gel for Fast-Acting Dental Pain Relief Formula 5.3g
- Price
- £3.36
- Rating
- 4.6/5
- Reviews
- 14,398
- Age
- 17y ago
Gengigel Mouthrinse 300ml Hyaluronic Acid Mouth Ulcer Treatment for Adults Gum Repair & Gum Disease Support Oral Rinse for Bleeding Gums Gingivitis & Mouth Ulcers
- Price
- £16.36
- Rating
- 4.6/5
- Reviews
- 4,627
- Age
- 5y ago
Gengigel Mouthwash 150ml Hyaluronic Acid Mouth Ulcer Treatment for Adults Gum Repair & Gum Disease Support Oral Rinse for Dry Mouth Gingivitis & Gum Irritation
- Price
- £9.18
- Rating
- 4.6/5
- Reviews
- 4,627
- Age
- 18y ago
Gengigel Oral Gel 20ml Hyaluronic Acid Mouth Ulcer Treatment for Adults Gum Repair & Gum Disease Support Gel for Mouth Ulcers Sore & Bleeding Gums
- Price
- £7.89
- Rating
- 4.5/5
- Reviews
- 1,923
- Age
- 18y ago
Trending
90-day click momentumOrajel Dental Gel for Rapid Toothache Pain Relief for Adults contains Benzocaine 10% w/w Targeted Oral Gel for Fast-Acting Dental Pain Relief Formula 5.3g
- Price
- £3.36
- Rating
- 4.6/5
- Reviews
- 14,398
- Age
- 17y ago
Gengigel Gum Protection Toothpaste 75ml Hyaluronic Acid Toothpaste for Gum Repair Gum Disease Care & Mouth Ulcer Support Daily Oral Care for Healthy Gums & Fresh Breath
- Price
- £6.19
- Rating
- 4.4/5
- Reviews
- 765
- Age
- 2y ago
PerioSpot Gel for Mouth Ulcer Treatment Sore Gums & Irritation - Soothing Relief with Natural Ingredients 14g Dental Herb
- Price
- £7.76
- Rating
- 4.1/5
- Reviews
- 334
- Age
- 2y ago
Gengigel Mouthwash 150ml Hyaluronic Acid Mouth Ulcer Treatment for Adults Gum Repair & Gum Disease Support Oral Rinse for Dry Mouth Gingivitis & Gum Irritation
- Price
- £9.18
- Rating
- 4.6/5
- Reviews
- 4,627
- Age
- 18y ago
Gengigel Oral Gel 20ml Hyaluronic Acid Mouth Ulcer Treatment for Adults Gum Repair & Gum Disease Support Targeted Gel for Mouth Ulcers Inflamed or Bleeding Gums
- Price
- £7.77
- Rating
- 4.4/5
- Reviews
- 9,315
- Age
- 18y ago
Newest
by launch datePerioSpot Gel for Mouth Ulcer Treatment Sore Gums & Irritation - Soothing Relief with Natural Ingredients 14g Dental Herb
- Price
- £7.76
- Rating
- 4.1/5
- Reviews
- 334
- Age
- 2y ago
Gengigel Gum Protection Toothpaste 75ml Hyaluronic Acid Toothpaste for Gum Repair Gum Disease Care & Mouth Ulcer Support Daily Oral Care for Healthy Gums & Fresh Breath
- Price
- £6.19
- Rating
- 4.4/5
- Reviews
- 765
- Age
- 2y ago
Gengigel Forte First Aid Oral Gel 8ml Mouth Ulcer Treatment for Adults with Hyaluronic Acid Intensive Gum Repair & Gum Disease Support Targeted Care for Mouth Ulcers & Gum Irritation
- Price
- £8.46
- Rating
- 4.4/5
- Reviews
- 9,315
- Age
- 4y ago
Gengigel Mouthrinse 300ml Hyaluronic Acid Mouth Ulcer Treatment for Adults Gum Repair & Gum Disease Support Oral Rinse for Bleeding Gums Gingivitis & Mouth Ulcers
- Price
- £16.36
- Rating
- 4.6/5
- Reviews
- 4,627
- Age
- 5y ago
Gengigel First Aid Oral Fluid 50ml Hyaluronic Acid Mouth Ulcer Treatment for Adults Gum Repair & Gum Disease Care Oral Rinse for Mouth Ulcers Gum Irritation & Post-Dental Care
- Price
- £9.20
- Rating
- 4.6/5
- Reviews
- 4,627
- Age
- 8y ago
Competition: brands, sellers & click share
The top 5 products capture 74% of clicks — a locked-up shelf that new listings rarely crack.
Brands
3 flat
Sellers
34
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
74%
Top 20: 100%
Open market
0%
- Gengigel86%
- Orajel12%
- Dental Herb Company3%
Sore Gums Treatment demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Top Sore Gums Treatment search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- gengigel65K/yr
- gengigel gel25K/yr
- sore gums treatment10K/yr
- gum pain relief9K/yr
- gingival gel5K/yr
- gengigel gel for gums6K/yr
- gum numbing gel3K/yr
- genigel4K/yr
- sore gums4K/yr
- gum gel pain relief3K/yr
What reviews say buyers love and hate about Sore Gums Treatment
What buyers mention most, as a share of all reviews.
What buyers love
81% of reviews“I can say its helped my gums so much”
“it calmed my gum down around the tooth it handy to have in for emergencies”
“Great product very pleased with purchase”
“Effective”
“Does exactly as advertised”
What buyers complain about
80% of reviews“Did not Work”
“Bit expensive”
“caused so much pain”
“had a very sore spot in mouth”
“the taste is nothing like toothpaste”
Sore Gums Treatment return rate & reasons
Why buyers send it back, as a share of all return requests.
0.0%
Return rate
54%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Sore Gums Treatment questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
