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Softpore Adhesive Surgical Dressing

Fail

Prices span $3.89–$7.03, mostly outside the sweet spot, so Softpore Adhesive Surgical Dressing is a Fail.

Flapen Score
36
36 / 100
Ranks 1,876 of 2,035 Health & Personal Care niches · −12 vs the category median of 48
Market size
£53K/yr39K searches / yr
90-day growth
+13.0%search demand this quarter
Competition
97%top-5 click share · 6 brands · 34 sellers

Flapen Score

Softpore Adhesive Surgical Dressing against its category

The dotted line is the Health & Personal Care average. Past it, Softpore Adhesive Surgical Dressing is stronger. Inside it, weaker.

36Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Softpore Adhesive Surgical Dressing market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Softpore Adhesive Surgical Dressing 39K times last year and spent an estimated £53K. The top 5 brands take 97% of clicks. Flapen scores it 36 out of 100, a Fail.

01 · Demand

An estimated 22.9% of those searches ended in a purchase.

Shoppers searched for this 39K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 22.9% of those searches ended in a purchase. Searches in the last 90 days moved +13.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated £53K a year.

Searches, last 12 months
39K
Growth, 90 days vs prior 90
+13.0%
Conversion, latest week
22.9%
Market size, estimated
£53Ka year
Peak month
October1.4× the quietest month
Top search term
softpore 6cm x 7cm31K searches a year

02 · Price

A sale here is worth £5.97.

Listings sell for £5.97 on average, from £3.89 to £7.03. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 1,500 to 2,000 of them. At £5.97 that is £9K to £12K a year per listing.

Average price
£5.97under the $15 to $100 sweet spot
Price range
£3.89–£7.03
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
10K–13K
Units per listing a year
1,500–2,000
Revenue per listing a year
£9K–£12K
Returns
0.1%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

50% of listings pay for placement with sponsored ads. 67% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #127 within First Aid. It carries 1,222 reviews at 4.58 stars, so a new listing needs social proof before a better product.

Sponsored listings
50%
Prime listings
67%
Out of stock, average day
0.0%
Average rank
#127in First Aid
Average rating
4.58 starsAmazon United Kingdom average 4.36 stars
Average reviews
1,222per listing
Listings tracked
6

04 · Newcomers

0 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 48 months on average, so the names here are settling in.

Launched, last 12 months
1
Successful launches
0Amazon's first-year sales bar
Average brand age
48 months

Products

Top Softpore Adhesive Surgical Dressing products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 24, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 97% of clicks. A locked shelf that new listings rarely crack.

£0£8K£16K£24K£32K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

6 rising

Sellers

34

Est. top-5 brand share

97%

Top 20: 100%

Est. top-5 click share

97%

Top 20: 100%

Open market

0%

  • Softpore49%
  • Innofiy38%
  • SterlingSquare5%
  • Mepore3%
  • FAP3%
  • Miiqxx3%
  • Open — no brand owns it (0%)

Demand

Softpore Adhesive Surgical Dressing search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K1KSpike '25SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.4×

Search terms

Top Softpore Adhesive Surgical Dressing search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • softpore 6cm x 7cm31K/yr
  • soft pore dressing 6x74K/yr
  • adhesive surgical dressing 6cm x 7cm4K/yr

Reviews and returns

What reviews say buyers love and hate about Softpore Adhesive Surgical Dressing

We read the reviews and the return reasons for every product selling here.

22%of positive reviews mention “Adhesion/Stickiness”
45%of negative reviews mention “Adhesion/Stickiness”
0.1%of orders come back
“No adhesion”
A buyer, on “Adhesion/Stickiness”45% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

20 topics

NegativePositive

FAQ

Common Softpore Adhesive Surgical Dressing questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data