Skip to content

Soft Skin Pro Facial Hair Remover

Fail

Demand is soft, at -48.5% this quarter, so Soft Skin Pro Facial Hair Remover is a Fail.

Flapen Score
34
34 / 100
Ranks 1,931 of 2,035 Health & Personal Care niches · −14 vs the category median of 48
Market size
£11K/yr36K searches / yr
90-day growth
-48.5%search demand this quarter
Competition
87%top-5 click share · 9 brands · 39 sellers

Flapen Score

Soft Skin Pro Facial Hair Remover against its category

The dotted line is the Health & Personal Care average. Past it, Soft Skin Pro Facial Hair Remover is stronger. Inside it, weaker.

34Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Soft Skin Pro Facial Hair Remover market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Soft Skin Pro Facial Hair Remover 36K times last year and spent an estimated £11K. The top 5 brands take 87% of clicks. Demand peaks in Feb–Aug–Sep. Flapen scores it 34 out of 100, a Fail.

01 · Demand

An estimated 2.2% of those searches ended in a purchase.

Shoppers searched for this 36K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 2.2% of those searches ended in a purchase. Searches in the last 90 days moved -48.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated £11K a year.

Searches, last 12 months
36K
Growth, 90 days vs prior 90
-48.5%
Conversion, latest week
2.2%
Market size, estimated
£11Ka year
Peak month
August33.1× the quietest month
Top search term
pluxy epil pro 3.0 facial hair remover6K searches a year

02 · Price

A sale here is worth £13.51.

Listings sell for £13.51 on average, from £8.45 to £20.66. Amazon reports units sold in ranges. This niche sold 1K to 1K a year. The average listing sells 0 to 100 of them. At £13.51 that is £0 to £1K a year per listing.

Average price
£13.51under the $15 to $100 sweet spot
Price range
£8.45–£20.66
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
1K–1K
Units per listing a year
0–100
Revenue per listing a year
£0–£1K
Returns
1.2%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is reviews.

67% of listings pay for placement with sponsored ads. 89% ship with Prime. On an average day, 50.0% of listings are out of stock. The average listing ranks #160 within Shaving & Hair Removal. It carries 4,226 reviews at 3.41 stars, so a new listing needs social proof before a better product.

Sponsored listings
67%
Prime listings
89%
Out of stock, average day
50.0%
Average rank
#160in Shaving & Hair Removal
Average rating
3.41 starsAmazon United Kingdom average 4.36 stars
Average reviews
4,226per listing
Listings tracked
9

04 · Newcomers

1 of last year's 3 launches cleared the first-year sales bar.

3 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 26 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
3
Successful launches
1Amazon's first-year sales bar
Average brand age
26 months

Products

Top Soft Skin Pro Facial Hair Remover products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 25, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 87% of clicks. A locked shelf that new listings rarely crack.

£0£1K£2K£3K£4K1101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

9 falling

Sellers

39

Est. top-5 brand share

87%

Top 20: 100%

Est. top-5 click share

87%

Top 20: 100%

Open market

8%

  • SHEBEEDO38%
  • MEITREND24%
  • CrownLite11%
  • BEAUZMO9%
  • Braun5%
  • CHEYLIZI4%
  • Open — no brand owns it (3 brands, 8%)

Demand

Soft Skin Pro Facial Hair Remover search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K1KHoliday '25Spike '26SepOctNovDecJanFebMarAprMayJunJul

Peak months: Feb, Aug, Sep · busiest ÷ quietest = 33.1×

Search terms

Top Soft Skin Pro Facial Hair Remover search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • pluxy epil pro 3.0 facial hair remover6K/yr
  • pluxy hair removal for face3K/yr
  • pluxy3K/yr
  • pluxy co1K/yr
  • pluxy face epilator265/yr
  • pluxy epil pro 3231/yr
  • pluxy uk181/yr
  • pluxy epil pro 3.0 women face epilator23/yr
  • softskin pro4K/yr
  • soft skin pro hair remover2K/yr

Reviews and returns

What reviews say buyers love and hate about Soft Skin Pro Facial Hair Remover

We read the reviews and the return reasons for every product selling here.

18%of positive reviews mention “Ease Of Use”
17%of negative reviews mention “Durability”
1.2%of orders come back
“breaks quickly”
A buyer, on “Durability”17% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Soft Skin Pro Facial Hair Remover questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data