Smile Therapy Ultrasonic Tooth Cleaner
FailDemand is soft, at -31.5% this quarter, so Smile Therapy Ultrasonic Tooth Cleaner is a Fail.
- Flapen Score
- 43 / 100Ranks 1,437 of 2,035 Health & Personal Care niches · −5 vs the category median of 4843
- Market size
- £39K/yr91K searches / yr
- 90-day growth
- -31.5%search demand this quarter
- Competition
- 67%top-5 click share · 12 brands · 27 sellers
Flapen Score
Smile Therapy Ultrasonic Tooth Cleaner against its category
The dotted line is the Health & Personal Care average. Past it, Smile Therapy Ultrasonic Tooth Cleaner is stronger. Inside it, weaker.
Market
The Smile Therapy Ultrasonic Tooth Cleaner market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Smile Therapy Ultrasonic Tooth Cleaner 91K times last year and spent an estimated £39K. The top 5 brands take 84% of clicks. Demand peaks in Jan–Feb. Flapen scores it 43 out of 100, a Fail.
01 · Demand
1.8% of searches ended in a purchase last week.
Shoppers searched for this 91K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 1.8% of those searches ended in a purchase. Searches in the last 90 days moved -31.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated £39K a year.
- Searches, last 12 months
- 91K
- Growth, 90 days vs prior 90
- -31.5%
- Conversion, latest week
- 1.8%
- Market size, estimated
- £39Ka year
- Peak month
- January1.8× the quietest month
- Top search term
- smile therapy ultrasonic tooth cleaner84K searches a year
02 · Price
A sale here is worth £23.03.
Listings sell for £23.03 on average, from £13.26 to £38.91. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At £23.03 that is £0 to £2K a year per listing.
- Average price
- £23.03inside the $15 to $100 sweet spot
- Price range
- £13.26–£38.91
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 2K–3K
- Units per listing a year
- 0–100
- Revenue per listing a year
- £0–£2K
- Returns
- 0.8%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is ads and reviews.
95% of listings pay for placement with sponsored ads. 67% ship with Prime. On an average day, 20.0% of listings are out of stock. The average listing ranks #93 within Dental Care. It carries 4,310 reviews at 3.98 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 95%
- Prime listings
- 67%
- Out of stock, average day
- 20.0%
- Average rank
- #93in Dental Care
- Average rating
- 3.98 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 4,310per listing
- Listings tracked
- 21
04 · Newcomers
Amazon counts 4 of last year's 11 launches as successful.
11 products launched here in the last 12 months. Amazon counts 4 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 24 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 11
- Successful launches
- 4Amazon's first-year sales bar
- Average brand age
- 24 months
Products
Top Smile Therapy Ultrasonic Tooth Cleaner products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
ortable Dental Care Set Oral Cleaner & Toothbrush (B)
- Price
- £13.97
- Rating
- 1.0/5
- Reviews
- 1
- Age
- 3mo ago
Dental Care Package Portable Oral Care Tools for Home (Blue)
- Price
- £20.18
- Rating
- 2.5/5
- Reviews
- 3
- Age
- 5mo ago
Smile Therapy Water flosser for Teeth Removes Plaque & Debris 5 Modes
- Price
- £28.88
- Rating
- 4.3/5
- Reviews
- 88
- Age
- 1y ago
HOKIN Plaque Remover Dental Care Kit Teeth Cleaning Tool Dental Care Kit Tooth Filling Repair Set Stainless Steel Dental Tools for Men Women Kids and Pet Care (5)
- Price
- £38.91
- Rating
- 4.4/5
- Reviews
- 7,484
- Age
- 5y ago
Hangsun Water Flosser for Teeth Cordless Oral Irrigator Dental Water Jet Electric Tooth Flosser with 6 Jet Tips 300ML Water Tank USB Rechargeable for Travel and Home Use (Black)
- Price
- £21.45
- Rating
- 4.3/5
- Reviews
- 28,728
- Age
- 3y ago
Trending
90-day click momentum
Portable Oral Hygiene Set Travel Cleaning Kit for Daily Use (Blue)
- Price
- £13.26
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 1mo ago
Electric Plaque Remover for Teeth with 5 Speeds & USB Rechargeable | Tartar Remover for Teeth | Teeth Cleaning Tools for Home Oral Care. Ideal for Teeth Cleaning Plaque Removal to do at Home
- Price
- £15.61
- Rating
- 4.0/5
- Reviews
- 33
- Age
- 5mo ago
ortable Dental Care Set Oral Cleaner & Toothbrush (B)
- Price
- £13.97
- Rating
- 1.0/5
- Reviews
- 1
- Age
- 3mo ago
HOKIN Plaque Remover Dental Care Kit Teeth Cleaning Tool Dental Care Kit Tooth Filling Repair Set Stainless Steel Dental Tools for Men Women Kids and Pet Care (Classic White)
- Price
- £35.08
- Rating
- 4.3/5
- Reviews
- 37
- Age
- 7mo ago
Britiva Electric Tooth Polisher Plaque Remover for Teeth Tooth Stain Tartar Remover Teeth Cleaner Dental Cleaning Kit for Tooth Whitening 5 Modes Rechargeable & LED Light
- Price
- £22.56
- Rating
- 4.3/5
- Reviews
- 32
- Age
- 1y ago
Newest
by launch datePortable Oral Hygiene Set Travel Cleaning Kit for Daily Use (Blue)
- Price
- £13.26
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 1mo ago
ortable Dental Care Set Oral Cleaner & Toothbrush (B)
- Price
- £13.97
- Rating
- 1.0/5
- Reviews
- 1
- Age
- 3mo ago
Portable Ultrasonic Dental Care Set Oral Cleaner & Toothbrush Plaque Stain Cleaning Tool USB Powered
- Price
- £19.70
- Rating
- 3.6/5
- Reviews
- 8
- Age
- 3mo ago
Dental Care Package Portable Oral Care Tools for Home Multi-Function Oral Care with USB Cable
- Price
- £15.31
- Rating
- 4.5/5
- Reviews
- 4
- Age
- 4mo ago
Electric Plaque Remover for Teeth with 5 Speeds & USB Rechargeable | Tartar Remover for Teeth | Teeth Cleaning Tools for Home Oral Care. Ideal for Teeth Cleaning Plaque Removal to do at Home
- Price
- £15.61
- Rating
- 4.0/5
- Reviews
- 33
- Age
- 5mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take 67% of clicks. Leaders hold, but buyers still shop past them.
Brands
12 falling
Sellers
27
Top-5 brand share
84%
Top 20: 98%
Top-5 click share
67%
Top 20: 99%
Open market
13%
- Generic23%
- Smile Therapy22%
- MEPRFROT14%
- HOKIN14%
- HANGSUN10%
- MySweetSmile3%
- Open — no brand owns it (6 brands, 13%)
Demand
Smile Therapy Ultrasonic Tooth Cleaner search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan, Feb · busiest ÷ quietest = 1.8×
Reviews and returns
What reviews say buyers love and hate about Smile Therapy Ultrasonic Tooth Cleaner
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
STOPPED WORKING
Breaks after a few months
Didnt last
Doesnt charge
it stopped charging
would not charge
still wont turn on
Doesnt work
stopped working
the build quality is not up to standard - the head snapped off whilst trying to change it
Rubbish product
Not the best quality
expensive
Waste of money
Pricey
Love
It was great on the teeth
Really impressed with this teeth cleaner
keeps the teeth cleaner
The build quality feels solid
Excellent Product
Good product as expected from this company
Money well spent
Excellent Value
Excellent value
Ease of use
Its operation is straightforward
Easy to handle
Working as advertised
As described
Exactly what I needed
Return
0.8% Return rate 14% Fixable by listing
still wont turn on
Doesnt work
stopped working
Doesnt charge
it stopped charging
would not charge
NOT FIT FOR PURPOSE
A little larger than anticipated
Small
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Cooling Towel
£1.1M/yr>1,000%
Incontinence Pants Women
£1.6M/yr-12.7%
Dry Skin Remover Feet
£236K/yr+78.2%
Stryde Knee Strap
£112K/yr>1,000%
Neck Cooler
£70K/yr>1,000%
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Smile Therapy Ultrasonic Tooth Cleaner questions
Answered from the same tracked data.