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46

small protein shaker

Skip it

A small market ($35K/yr) — this niche doesn't clear our bar today.

Market size 9Growth 16Conversion 59Competition 58Returns 99Price range 22Avg price 17Brand share 70Review moat 48Quality gap 67

Returns

Incredible0.1%

return rate — above 5% kills the launch gate

Brand share

Good63%

top-5 brand share — brands hold most of the demand

Quality gap

Good4.3★

avg incumbent rating — lower means beatable quality

Conversion

Good5.1%

search→purchase rate — share of searches ending in a sale

Competition

Good50%

top-5 click share — leaders hold, buyers still browse

Review moat

Okay1,721.25

avg incumbent reviews — the moat a new listing must climb

Price range

Bad£2.84–£18.47

cheapest to priciest tracked listing — scored on the share inside $15–$100

Avg price

Bad£6.22

avg listing price — sweet spot $15–$100

Growth

Bad-19.0%

90-day search growth — must beat 0% to launch

Market size

Bad£35K

£35K/yr · 110K searches

According to Flapen's Amazon United Kingdom niche tracking, small protein shaker is a £35K/yr Amazon United Kingdom market (110K searches/yr). The top 5 brands hold 63% of demand. Demand peaks in Feb–Mar. Verdict: Skip it — 46/100.

Data updated Jul 24, 2026 · scored weekly · How we score niches

small protein shaker market data

Units sold / yr
6K–8K
avg 100–250/product
Revenue / yr
£37K–£50K
units × avg price
Conversion rate
5.1%
Avg BSR
#57
Page quality
0%
Prime
100%
Sponsored
79%
Out of stock
1.7%
Avg brand age
33 months
Avg seller age
191 days

Competition & brand share

The top 5 products take 50% of clicks — established leaders, but buyers still shop beyond them.

Brands

22 falling

Sellers

45

Top-5 brand share

63%

Top 20: 98%

Top-5 click share

50%

Top 20: 92%

Open market

32%

  • Alaoo16%
  • DDSHUN16%
  • SUJIBHI14%
  • Myprotein9%
  • AOGOE7%
  • VELOMIX6%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -19.0% search growth over the last 90 days.
3K2KSpike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Feb, Mar · busiest ÷ quietest = 2.3×

Top small protein shaker search terms

  • 400ml protein shaker31K/yr
  • small protein shaker24K/yr
  • protein shaker small10K/yr
  • small shaker bottle10K/yr
  • protein shaker 400ml8K/yr
  • mini protein shaker6K/yr
  • small protein shaker bottle 250ml6K/yr
  • mini shaker bottle4K/yr
  • 300ml shaker bottle3K/yr
  • small shaker4K/yr
All search terms

Top small protein shaker products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%4%£1K8%£3K12%£4K16%£6K1101001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about small protein shaker

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall23%

“Excellent product”

Value For Money15%

“Good value”

Size-Overall12%

“Great size”

Leak-Proof12%

“Does not leak”

Advertised Vs Actual Product7%

“As advertised”

Ease Of Use5%

“Easy to use”

Ease Of Cleaning5%

“Easy clean”

Nutritional Content3%

“Brilliant for protein shakes”

Mixing/Blending3%

“blends everything smoothly with no lumps”

Durability2%

“very durable”

What buyers complain about

Leak-Proof34%

“Leaks”

Quality-Overall9%

“Cheap”

Size-Overall9%

“larger than I thought though”

Value For Money5%

“Waste of money”

Durability4%

“Breaks easily”

Ease Of Use4%

“Also the caps over the drinking spout is quite tough to pull off”

Smell3%

“it doesnt seem to hold onto smells”

Strength2%

“Very easy broken”

Measurement/Reading Accuracy2%

“Hard to read measurements lines on side”

Stain Resistance1%

“dripped when drinking”

Top return reasons

Leak-Proof34%
Size-Overall32%
Quality-Overall10%
Defective Material/Parts5%
Ease Of Use3%
Functionality-Overall3%
Advertised Vs Actual Product2%
Color2%
Scratch Resistance1%
Durability1%

Common questions

Is small protein shaker profitable to sell on Amazon United Kingdom?
The niche generates £35K/yr across 28 tracked products. 0 of 5 products launched in the last 360 days are still selling. 90-day search growth is -19.0%. Flapen's verdict: Skip it (46/100).
How competitive is the small protein shaker niche?
22 brands and 45 sellers compete. The top 5 products take 50% of clicks and top 5 brands hold 63% of demand.
What do buyers complain about in small protein shaker?
Top complaints mined from reviews: Leak-Proof, Quality-Overall, Size-Overall. The return rate is 0.1%.
When does demand for small protein shaker peak?
Demand peaks in Feb–Mar; the busiest month runs 2.3× the quietest.
What does it cost to enter the small protein shaker niche?
Listings span £2.84–£18.47; the average listing price is £6.22 (sweet spot $15–$100). The average incumbent carries 1,721 reviews — the moat a new listing must climb.