Slippery Elm
MaybeAn estimated 0.1% of orders come back. But demand is soft, at -16.5% this quarter, so Slippery Elm is a Maybe.
- Flapen Score
- 53 / 100Top 29% of 2,035 Health & Personal Care niches · +5 vs the category median of 4853
- Market size
- £183K/yr157K searches / yr
- 90-day growth
- -16.5%search demand this quarter
- Competition
- 67%top-5 click share · 12 brands · 16 sellers
Flapen Score
Slippery Elm against its category
The dotted line is the Health & Personal Care average. Past it, Slippery Elm is stronger. Inside it, weaker.
Market
The Slippery Elm market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Slippery Elm 157K times last year and spent an estimated £183K. The top 5 brands take 73% of clicks. Flapen scores it 53 out of 100, a Maybe.
01 · Demand
An estimated 9.4% of those searches ended in a purchase.
Shoppers searched for this 157K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 9.4% of those searches ended in a purchase. Searches in the last 90 days moved -16.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated £183K a year.
- Searches, last 12 months
- 157K
- Growth, 90 days vs prior 90
- -16.5%
- Conversion, latest week
- 9.4%
- Market size, estimated
- £183Ka year
- Peak month
- October1.5× the quietest month
- Top search term
- slippery elm118K searches a year
02 · Price
A sale here is worth £12.33.
Listings sell for £12.33 on average, from £5.23 to £22.44. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 500 to 750 of them. At £12.33 that is £6K to £9K a year per listing.
- Average price
- £12.33under the $15 to $100 sweet spot
- Price range
- £5.23–£22.44
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 13K–15K
- Units per listing a year
- 500–750
- Revenue per listing a year
- £6K–£9K
- Returns
- 0.1%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
64% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.9% of listings are out of stock. The average listing ranks #663 within Over-the-Counter Medication. It carries 303 reviews at 4.26 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 64%
- Prime listings
- 100%
- Out of stock, average day
- 3.9%
- Average rank
- #663in Over-the-Counter Medication
- Average rating
- 4.26 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 303per listing
- Listings tracked
- 14
04 · Newcomers
0 of last year's 1 launches cleared the first-year sales bar.
1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 58 months on average, so the names here are settling in.
- Launched, last 12 months
- 1
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 58 months
Products
Top Slippery Elm products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 25, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Slippery Elm Tablets 2000mg | High Strength Slippery Elm Bark Extract | 120 Count | by Horbaach
- Price
- £8.34
- Rating
- 4.3/5
- Reviews
- 872
- Age
- 5y ago

Slippery Elm 300mg 90 Capsules Digestive Health & Stomach Soothe Support
- Price
- £7.29
- Rating
- 4.4/5
- Reviews
- 812
- Age
- 11y ago

Fushi 90142 Organic Slippery Elm Capsules 60 Caps Fresh-Ground Whole Food Soothing & Healing Action Supports Stomach Indigenously Sourced Ethical & Vegan
- Price
- £13.81
- Rating
- 4.4/5
- Reviews
- 119
- Age
- 13y ago

Natural Health 4 Life 100% Pure Inner Bark Slippery Elm Powder Supports Gut Health Gluten Free Vegan Natural Flavour Suitable for All Ages 100g Slippery Elm Powder Tub with Scoop
- Price
- £12.98
- Rating
- 4.3/5
- Reviews
- 965
- Age
- 13y ago

Slippery Elm 5000mg 30 Capsules Digestive Comfort & Gut Health Gentle Gut & Throat Support Healthy Digestion Stomach & Digestive Tract
- Price
- £5.23
- Rating
- 4.7/5
- Reviews
- 53
- Age
- 5y ago
Trending
estimated 90-day click momentum
Slippery Elm Tablets 2000mg | High Strength Slippery Elm Bark Extract | 120 Count | by Horbaach
- Price
- £8.34
- Rating
- 4.3/5
- Reviews
- 872
- Age
- 5y ago

NEO Slippery Elm 5000mg 60 Capsules Digestive Health & Acid Reflux Support. Vegan Digestive Support Supplement Slippery Elm Inner Bark Powder Pure | UK
- Price
- £7.69
- Rating
- 3.6/5
- Reviews
- 19
- Age
- 10mo ago

KIKI Health Organic Slippery Elm Powder 45g - Suitable for Vegans & Vegetarians - No Sweeteners Colours or Artificial Flavouring - Slippery Elm Supports The Digestive System
- Price
- £14.43
- Rating
- 4.4/5
- Reviews
- 215
- Age
- 8y ago

Natural Health 4 Life 100% Pure Inner Bark Slippery Elm Powder Supports Gut Health Gluten Free Vegan Natural Flavour Suitable for All Ages 100g Slippery Elm Powder Tub with Scoop
- Price
- £12.98
- Rating
- 4.3/5
- Reviews
- 965
- Age
- 13y ago

Slippery Elm 8 000MG Per Capsule + Organic (Highest UK Dosage) 3 Month Supply 90 Capsules Superior High Strength Slippery Elm Supports Digestion & Acid Reflux Slippery Elm Powder Bark
- Price
- £21.71
- Rating
- 4.6/5
- Reviews
- 80
- Age
- 1y ago
Newest
by launch date
NEO Slippery Elm 5000mg 60 Capsules Digestive Health & Acid Reflux Support. Vegan Digestive Support Supplement Slippery Elm Inner Bark Powder Pure | UK
- Price
- £7.69
- Rating
- 3.6/5
- Reviews
- 19
- Age
- 10mo ago

Alzuro Labs Slippery Elm | 8 000mg Equivalent | 400mg 20:1 Extract | 90 Vegan Capsules | Ulmus rubra | GMP & 3rd Party Lab Tested
- Price
- £16.17
- Rating
- 3.9/5
- Reviews
- 74
- Age
- 1y ago

Slippery Elm 8 000MG Per Capsule + Organic (Highest UK Dosage) 3 Month Supply 90 Capsules Superior High Strength Slippery Elm Supports Digestion & Acid Reflux Slippery Elm Powder Bark
- Price
- £21.71
- Rating
- 4.6/5
- Reviews
- 80
- Age
- 1y ago

Organic Slippery Elm Powder & Slippery Elm Bark Powder 454g Vegan Friendly
- Price
- £22.44
- Rating
- 3.5/5
- Reviews
- 131
- Age
- 1y ago

BioCare Slippery Elm Complex 90 Capsules
- Price
- £14.39
- Rating
- 4.4/5
- Reviews
- 70
- Age
- 3y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 67% of clicks. Leaders hold, but buyers still shop past them.
Brands
12 falling
Sellers
16
Est. top-5 brand share
73%
Top 20: 100%
Est. top-5 click share
67%
Top 20: 100%
Open market
21%
- Horbäach26%
- Natural Health 4 Life14%
- Health4All12%
- Fushi12%
- ECO-VITS9%
- Insynergy Labs6%
Demand
Slippery Elm search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.5×
Search terms
Top Slippery Elm search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- slippery elm118K/yr
- slippery elm capsule28K/yr
- slippery elm bark8K/yr
- slippery elm capsules3K/yr
Reviews and returns
What reviews say buyers love and hate about Slippery Elm
We read the reviews and the return reasons for every product selling here.
“Not Slippery Elm – Misleading Product”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
20 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Slippery Elm questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









