Sleep Aid

Shoppers searched for this 835K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 4.3% of those searches ended in a purchase. Searches in the last 90 days moved -28.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated £300K a year.

Searches, last 12 months

835K

Growth, 90 days vs prior 90

-28.6%

Conversion, latest week

4.3%

Market size, estimated

£300Ka year

Peak month

January2.6× the quietest month

Top search term

sleep291K searches a year

Listings sell for £8.40 on average, from £2.29 to £25.03. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 750 to 1,000 of them. At £8.40 that is £6K to £8K a year per listing.

Average price

£8.40under the $15 to $100 sweet spot

Price range

£2.29–£25.03

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

30K–40K

Units per listing a year

750–1,000

Revenue per listing a year

£6K–£8K

Returns

0.1%of orders · Amazon United Kingdom median 0.6%

88% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.3% of listings are out of stock. The average listing ranks #54 within Alternative Medicine. It carries 4,995 reviews at 4.19 stars, so a new listing needs social proof before a better product.

Sponsored listings

88%

Prime listings

100%

Out of stock, average day

2.3%

Average rank

#54in Alternative Medicine

Average rating

4.19 starsAmazon United Kingdom average 4.36 stars

Average reviews

4,995per listing

Listings tracked

32

6 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 36 months on average, so the names here are settling in.

Launched, last 12 months

6

Successful launches

4Amazon's first-year sales bar

Average brand age

36 months