Simba Pillow

Shoppers searched for this 209K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 3.0% of those searches ended in a purchase. Searches in the last 90 days moved -25.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated £280K a year.

Searches, last 12 months

209K

Growth, 90 days vs prior 90

-25.4%

Conversion, latest week

3.0%

Market size, estimated

£280Ka year

Peak month

November2.6× the quietest month

Top search term

simba pillow116K searches a year

Listings sell for £43.96 on average, from £8.31 to £115.94. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 250 to 500 of them. At £43.96 that is £11K to £22K a year per listing.

Average price

£43.96inside the $15 to $100 sweet spot

Price range

£8.31–£115.94

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

4K–5K

Units per listing a year

250–500

Revenue per listing a year

£11K–£22K

Returns

1.2%of orders · Amazon United Kingdom median 0.6%

85% of listings pay for placement with sponsored ads. 69% ship with Prime. On an average day, 11.2% of listings are out of stock. The average listing ranks #316 within Hot & Cold Therapies. It carries 868 reviews at 4.25 stars, so a new listing needs social proof before a better product.

Sponsored listings

85%

Prime listings

69%

Out of stock, average day

11.2%

Average rank

#316in Hot & Cold Therapies

Average rating

4.25 starsAmazon United Kingdom average 4.36 stars

Average reviews

868per listing

Listings tracked

13

4 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 46 months on average, so the names here are settling in.

Launched, last 12 months

4

Successful launches

1Amazon's first-year sales bar

Average brand age

46 months