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55

silicone scar sheets

Worth a look

Shows low returns (0.1%), but soft demand (-17.8% this quarter) keeps it on the watch list.

Market size 76Growth 16Conversion 84Competition 28Returns 99Price range 33Avg price 30Brand share 37Review moat 85Quality gap 76

Returns

Incredible0.1%

return rate — above 5% kills the launch gate

Review moat

Great299.35

avg incumbent reviews — the moat a new listing must climb

Conversion

Great9.3%

search→purchase rate — share of searches ending in a sale

Market size

Great£883K

£883K/yr · 983K searches

Quality gap

Great4.3★

avg incumbent rating — lower means beatable quality

Brand share

Okay83%

top-5 brand share — brands hold most of the demand

Price range

Okay£5.90–£19.55

cheapest to priciest tracked listing — scored on the share inside $15–$100

Avg price

Okay£9.64

avg listing price — sweet spot $15–$100

Competition

Okay68%

top-5 click share — leaders hold, buyers still browse

Growth

Bad-17.8%

90-day search growth — must beat 0% to launch

According to Flapen's Amazon United Kingdom niche tracking, silicone scar sheets is a £883K/yr Amazon United Kingdom market (983K searches/yr). The top 5 brands hold 83% of demand. Verdict: Worth a look — 55/100.

Data updated Jul 25, 2026 · scored weekly · How we score niches

silicone scar sheets market data

Units sold / yr
80K–100K
avg 4,000–5,000/product
Revenue / yr
£771K–£964K
units × avg price
Conversion rate
9.3%
Avg BSR
#25
Page quality
0%
Prime
100%
Sponsored
94%
Out of stock
13.8%
Avg brand age
33 months
Avg seller age
162 days

Competition & brand share

The top 5 products take 68% of clicks — established leaders, but buyers still shop beyond them.

Brands

13 falling

Sellers

23

Top-5 brand share

83%

Top 20: 100%

Top-5 click share

68%

Top 20: 100%

Open market

14%

  • Target Control32%
  • Dimora30%
  • ICONRY9%
  • Nacerlary7%
  • Scoprecision4%
  • SCARFIX+3%
  • Open — no brand owns it (7 brands, 14%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -17.8% search growth over the last 90 days.
30K20KSpike '24Black Friday '24Holiday '24Spike '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.8×

Top silicone scar sheets search terms

  • silicone scar tape400K/yr
  • scar tape223K/yr
  • silicone scar sheets103K/yr
  • silicone tape42K/yr
  • c section scar silicone sheets29K/yr
  • scar tape for surgical scars22K/yr
  • silicone tape scars16K/yr
  • medical grade silicone scar tape20K/yr
  • silicone gel sheets for scars13K/yr
  • scar sheets16K/yr
All search terms

Top silicone scar sheets products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%£88K20%£177K30%£265K40%£353K101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 17 tracked products in this niche — three views at once, no toggling.

What buyers say about silicone scar sheets

What buyers praise and complain about, mined from review topics.

What buyers love

Adhesion/Stickiness15%

“Sticks well”

Quality-Overall14%

“Best quality”

Ease Of Use8%

“Ease of use”

Soft Feel8%

“Gentle on the skin”

Comfort-Overall7%

“Comfortable”

Value For Money5%

“Worth it”

Advertised Vs Actual Product5%

“Just as advertised”

Ease Of Application3%

“Works Well and Comfortable to apply”

Allergies3%

“No allergies from it”

Efficiency2%

“Efficient and therefore value for money”

What buyers complain about

Adhesion/Stickiness18%

“Poor adhesion”

Allergies7%

“Made me break out in a rash”

Value For Money6%

“Expensive”

Skin Health6%

“not be able to stay on my skin”

Durability5%

“Most times only lasts 1 day”

Functionality-Overall5%

“doesnt do the job it states”

Ease Of Use4%

“making it hard to use it”

Advertised Vs Actual Product3%

“Misinformation”

Thickness2%

“Very thin”

Quality-Overall2%

“Not good as last scar tape I got”

Top return reasons

Adhesion/Stickiness36%
Size-Overall16%
Functionality-Overall13%
Advertised Vs Actual Product8%
Value For Money4%
Thin3%
Quality-Overall3%
Ingredients-Overall2%
Durability1%
Ease Of Use1%

Common questions

Is silicone scar sheets profitable to sell on Amazon United Kingdom?
The niche generates £883K/yr across 17 tracked products. 5 of 8 products launched in the last 360 days are still selling. 90-day search growth is -17.8%. Flapen's verdict: Worth a look (55/100).
How competitive is the silicone scar sheets niche?
13 brands and 23 sellers compete. The top 5 products take 68% of clicks and top 5 brands hold 83% of demand.
What do buyers complain about in silicone scar sheets?
Top complaints mined from reviews: Adhesion/Stickiness, Allergies, Value For Money. The return rate is 0.1%.
When does demand for silicone scar sheets peak?
Demand is steady year-round — the busiest month runs 1.8× the quietest.
What does it cost to enter the silicone scar sheets niche?
Listings span £5.90–£19.55; the average listing price is £9.64 (sweet spot $15–$100). The average incumbent carries 299 reviews — the moat a new listing must climb.