shooting stick
Worth a lookShows a sweet-spot price point ($39.93 avg), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Avg price
Incredible£39.93avg listing price — sweet spot $15–$100
Review moat
Great170.27avg incumbent reviews — the moat a new listing must climb
Quality gap
Great4.1★avg incumbent rating — lower means beatable quality
Brand share
Great52%top-5 brand share — no brand owns this niche
Price range
Great£16.30–£116.91cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Good41%top-5 click share — leaders hold, buyers still browse
Growth
Good+47.5%90-day search growth — must beat 0% to launch
Returns
Okay3.6%return rate — above 5% kills the launch gate
Conversion
Okay2.4%search→purchase rate — share of searches ending in a sale
Market size
Bad£99K£99K/yr · 102K searches
According to Flapen's Amazon United Kingdom niche tracking, shooting stick is a £99K/yr Amazon United Kingdom market (102K searches/yr). The top 5 brands hold 52% of demand. Demand peaks in Jul. Verdict: Worth a look — 63/100.
Data updated Jul 24, 2026 · scored weekly · How we score niches
shooting stick market data
- Units sold / yr
- 2K–3K
- avg 0–100/product
- Revenue / yr
- £80K–£100K
- units × avg price
- Conversion rate
- 2.4%
- Avg BSR
- #134
- Page quality
- 0%
- Prime
- 51%
- Sponsored
- 76%
- Out of stock
- 11.2%
- Avg brand age
- 50 months
- Avg seller age
- 193 days
Competition & brand share
The top 5 products take 41% of clicks — established leaders, but buyers still shop beyond them.Brands
24 falling
Sellers
45
Top-5 brand share
52%
Top 20: 93%
Top-5 click share
41%
Top 20: 79%
Open market
42%
- Generic18%
- Bisley11%
- Harrington Marley9%
- H E7%
- ALEVMOOM7%
- fiakoais6%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +47.5% search growth over the last 90 days.Peak months: Jul · busiest ÷ quietest = 2.1×
Top shooting stick search terms
- shooting stick62K/yr
- shooting stick with seat for men23K/yr
- shooting sticks8K/yr
- shooting stick with seat for women5K/yr
- shooting stick seat5K/yr
Top shooting stick products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Quality Hunting Stick | Antique Brown Adjustable Hunting Stick with Highly Durable Leather Seat | Lightweight
Generic£39.044.5★28 rev
Shooting Stick Folding Soft Seat Height Adjustable Hunting Chair with Brown Leather Seat
Harrington Marley£26.614.3★307 rev
Walking Stick with Seat Adjustable Folding Walking Cane with LED Light Non-slip Rubber Base Lightweight Portable Shooting Stick with Seat for Travel Hiking & Seniors (Black)
fiakoais£23.383.8★15 rev
Bisley Economy Shooting Seat Stick
Bisley£23.804.1★48 rev
Adjustable Walking Seat Shooting Stick with Black Leather Seat
Linden Leisure£23.034.3★301 rev
Newest
by launch date
ROMYIX Walking Stick with Seat & LED Light Adjustable Height (46-55cm Seat) Heavy Duty 150kg Capacity Foldable Walking Stick Shooting Stick for Men Women
ROMYIX£19.940 rev
Walking Stick with Seat Adjustable Folding Walking Cane with LED Light Non-slip Rubber Base Lightweight Portable Shooting Stick with Seat for Travel Hiking & Seniors (Black)
fiakoais£23.3815 rev
Walking Stick with Seat Foldable Shooting Stick for Adults Elderly 150 kg Max Load Portable Cane Stool for Seniors Easy Carry Chair for Hiking Traveling Camping Queuing Fishing
GreenWhim£35.2222 rev
DENMOSTY Height Adjustable Walking Shooting Stick with Seat for Women & Men Folding Walking Sticks Chair for Adults with Cushion Foldable Portable Cane Chair Sticks Stool Seats for Ladies & Elderly
DENMOSTY£55.3618 rev
Walking Stick with Seat Adjustable Walking Cane with Seat Shooting Stick with Seat for Men & Women Foldable Walking Stick with Non-slip Rubber Base for Travel Hiking Seniors & Adults
BTSAE£27.7018 rev
Trending
90-day click momentum
Shooting Seat Stick | Quality Hunting Stick | Adjustable Antique Brown Shooting Stick | Very Durable Leather Seat Folding Chairs | Lightweight Walking Stick
Generic£23.315.0★
ROMYIX Walking Stick with Seat & LED Light Adjustable Height (46-55cm Seat) Heavy Duty 150kg Capacity Foldable Walking Stick Shooting Stick for Men Women
ROMYIX£19.940.0★
KMINA Walking Stick with Seat (Carbon Fibre) Height Adjustable Heavy Duty Folding Lightweight 3 Legged Women and Men - KMINA PRO
KMINA£64.374.5★
Quality Hunting Stick | Antique Brown Adjustable Hunting Stick with Highly Durable Leather Seat | Lightweight
Generic£39.044.5★
Shooting Stick Folding Soft Seat Height Adjustable Hunting Chair with Brown Leather Seat
Harrington Marley£26.614.3★
What buyers say about shooting stick
What buyers praise and complain about, mined from review topics.What buyers love
“The build quality feels excellent, especially for the price, and it immediately gives the impression of being sturdy and reliable”
“Excellent, as described”
“Worth every penny”
“Easy to use”
“the height adjustment is great”
“Lightweight & most useful, a big help”
“Very nice and comfortable”
“Ideal for walking”
“It helps with my balance and when I get tired its so easy to turn into a seat and it feels safe and sturdy and is well able to take my weight”
“Stick is comfortable to use”
What buyers complain about
“collapsed very fragile”
“far too short for anyone over about 5ft 4in either as a walking stick or a perch”
“To heavy”
“Not comfortable”
“Not great quality”
“My only real criticism is that the adjustment mechanism doesnt feel quite as smooth as its more expensive rival”
“It collapses”
“The clip is impossible to slide down”
“The trigger takes a firmer press than expected”
“difficult to walk with as the odd leg length made it uneven to balance”
Top return reasons
Common questions
- Is shooting stick profitable to sell on Amazon United Kingdom?
- The niche generates £99K/yr across 37 tracked products. 0 of 6 products launched in the last 360 days are still selling. 90-day search growth is +47.5%. Flapen's verdict: Worth a look (63/100).
- How competitive is the shooting stick niche?
- 24 brands and 45 sellers compete. The top 5 products take 41% of clicks and top 5 brands hold 52% of demand.
- What do buyers complain about in shooting stick?
- Top complaints mined from reviews: Strength, Size-Overall, Weight Heavy. The return rate is 3.6%.
- When does demand for shooting stick peak?
- Demand peaks in Jul; the busiest month runs 2.1× the quietest.
- What does it cost to enter the shooting stick niche?
- Listings span £16.30–£116.91; the average listing price is £39.93 (sweet spot $15–$100). The average incumbent carries 170 reviews — the moat a new listing must climb.