Shaving Stick
prices mostly outside the sweet spot ($1.04–$10.94) — Shaving Stick doesn't clear our bar today.
Flapen Score
Is Shaving Stick profitable on Amazon?
According to Flapen's Amazon United Kingdom niche tracking, Shaving Stick is a £96K/yr Amazon United Kingdom market (128K searches/yr). The top 5 brands hold 99% of demand. Verdict: Skip it — 40/100.
Shaving Stick: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Not really. Search demand moved -3.5% over the last 90 days and 16.1% of searches end in a purchase.
£96K
revenue / yr
Who owns the niche?
The top 5 brands hold 99% of demand, so 1% of the market is open.
1%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.5★ — the gap to enter on.
0/100
page quality · 22 products
Top Shaving Stick products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
BIC 1 Sensitive Razors for Men - Disposable Single Blade Razor Pack of 20
- Price
- £1.77
- Rating
- 4.4/5
- Reviews
- 7,297
- Age
- 18y ago
BIC Twin Lady Disposable Razors with 2 Stainless Steel Blades and Lightweight Handles Assorted Colours Pack of 10
- Price
- £1.87
- Rating
- 4.5/5
- Reviews
- 2,708
- Age
- 18y ago
BIC 2 Pack 5 Twin Blade Razor
- Price
- £1.04
- Rating
- 4.5/5
- Reviews
- 1,158
- Age
- 18y ago
BIC Flex 3 Disposable Razors for Men - Triple Blade Light Handle Razor Blades - Pack of 4
- Price
- £1.98
- Rating
- 4.5/5
- Reviews
- 5,797
- Age
- 10y ago
BIC 3 Sensitive Mens Disposable Razors Fixed Head Triple Blade for a Close Shave Bundle of 4 Packs of 4
- Price
- £5.05
- Rating
- 4.4/5
- Reviews
- 3,277
- Age
- 7y ago
Trending
90-day click momentum
BIC Flex 5 Disposable Mens 5-Blade Razors with Moveable Blades for a Close Shave Solid Control Pack of 6
- Price
- £8.67
- Rating
- 4.4/5
- Reviews
- 1,681
- Age
- 7y ago
BIC Miss Soleil Razors Women - Triple Blade Disposable Womens Razors with Pink Flower Handles - Pack of 4
- Price
- £1.88
- Rating
- 4.5/5
- Reviews
- 13,045
- Age
- 14y ago
BIC Flex 3 Blade Mens Disposable Razor 3 Count (Pack of 3)
- Price
- £5.15
- Rating
- 4.5/5
- Reviews
- 5,797
- Age
- 7y ago
Speick Shaving Soap Stick 50g (Pack of 2) Shaving Stick For men Normal And Sensitive Skin Shaving Soap For Men
- Price
- £8.11
- Rating
- 4.7/5
- Reviews
- 23
- Age
- 11mo ago
BIC Flex 4 Disposable Mens 4-Blade Razors with Moveable Blades for a Close Shave Solid Control Pack of 6
- Price
- £5.21
- Rating
- 4.5/5
- Reviews
- 2,173
- Age
- 7y ago
Newest
by launch dateSpeick Shaving Soap Stick 50g (Pack of 2) Shaving Stick For men Normal And Sensitive Skin Shaving Soap For Men
- Price
- £8.11
- Rating
- 4.7/5
- Reviews
- 23
- Age
- 11mo ago
BIC Hybrid 5 Flex Refillable Mens Razor 1 Weighted Handle and 10 Nano-Tech Titanium 5-Blade Refills with Precision Blade - Bundle of 1+10
- Price
- £10.94
- Rating
- 4.3/5
- Reviews
- 4,163
- Age
- 5y ago
BIC Hybrid 5 Flex Mens Shaver Refills with 5 Moveable Nano-Tech Titanium Coated Razor Blades - Box of 4 Cartridges
- Price
- £4.18
- Rating
- 4.6/5
- Reviews
- 2,581
- Age
- 5y ago
MÜHLE Shaving Soap Stick - foaming shaving soap with sandalwood - warm & sensual - 35g
- Price
- £9.41
- Rating
- 4.4/5
- Reviews
- 348
- Age
- 7y ago
BIC 3 Sensitive Mens Disposable Razors Fixed Head Triple Blade for a Close Shave Bundle of 4 Packs of 4
- Price
- £5.05
- Rating
- 4.4/5
- Reviews
- 3,277
- Age
- 7y ago
Competition: brands, sellers & click share
The top 5 products take 58% of clicks — established leaders, but buyers still shop beyond them.
Brands
6 rising
Sellers
87
Top-5 brand share
99%
Top 20: 100%
Top-5 click share
58%
Top 20: 97%
Open market
0%
- BIC85%
- Speick5%
- simplife4%
- Arko Men3%
- EVYAP2%
- MÜHLE1%
- Open — no brand owns it (0%)
Shaving Stick demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Top Shaving Stick search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- bic razors42K/yr
- shaving stick21K/yr
- bic razors for men24K/yr
- shaving stick for men15K/yr
- bic razor9K/yr
- shaving soap stick5K/yr
- palmolive shaving stick5K/yr
- shaving sticks3K/yr
- bic disposable razors for men3K/yr
- razors bic2K/yr
What reviews say buyers love and hate about Shaving Stick
What buyers mention most, as a share of all reviews.
What buyers love
87% of reviews“Good price”
“Good razor”
“Excellent product”
“Works exactually as advertised”
“Blades are sharp”
What buyers complain about
68% of reviews“face cuts”
“Razor lacks quality”
“dont last very well”
“These are by far the worse blades I have ever bought ok their cheap”
“Expensive”
Shaving Stick return rate & reasons
Why buyers send it back, as a share of all return requests.
0.1%
Return rate
0%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Shaving Stick questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
