Is sea moss gummies profitable to sell on Amazon United Kingdom?

The niche generates £21K/yr across 10 tracked products. 0 of 2 products launched in the last 360 days are still selling. 90-day search growth is -31.2%. Flapen's verdict: Skip it (34/100).

How competitive is the sea moss gummies niche?

9 brands and 11 sellers compete. The top 5 products take 83% of clicks and top 5 brands hold 88% of demand.

What do buyers complain about in sea moss gummies?

Top complaints mined from reviews: Pain Relief-Overall, Texture/Consistency-Overall. The return rate is 0.1%.

When does demand for sea moss gummies peak?

Demand peaks in Mar–Aug; the busiest month runs 2.1× the quietest.

What does it cost to enter the sea moss gummies niche?

Listings span £6.22–£12.68; the average listing price is £9.39 (sweet spot $15–$100). The average incumbent carries 592 reviews — the moat a new listing must climb.

sea moss gummies

Skip it

Prices mostly outside the sweet spot ($6.22–$12.68) — this niche doesn't clear our bar today.

Returns

Incredible0.1%

return rate — above 5% kills the launch gate

Conversion

Great8.6%

search→purchase rate — share of searches ending in a sale

Review moat

Good591.9

avg incumbent reviews — the moat a new listing must climb

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Brand share

Okay88%

top-5 brand share — brands hold most of the demand

Avg price

Okay£9.39

avg listing price — sweet spot $15–$100

Competition

Bad83%

top-5 click share — a locked-up shelf

Growth

Bad-31.2%

90-day search growth — must beat 0% to launch

Market size

Bad£21K

£21K/yr · 26K searches

Price range

Bad£6.22–£12.68

cheapest to priciest tracked listing — scored on the share inside $15–$100

Signals Low Review Barrier

According to Flapen's Amazon United Kingdom niche tracking, sea moss gummies is a £21K/yr Amazon United Kingdom market (26K searches/yr). The top 5 brands hold 88% of demand. Demand peaks in Mar–Aug. Verdict: Skip it — 34/100.

Data updated Jul 25, 2026 · scored weekly · How we score niches

sea moss gummies market data

Units sold / yr: 2K–3K; avg 100–250/product
Revenue / yr: £19K–£23K; units × avg price
Conversion rate: 8.6%
Avg BSR: #2,957
Page quality: 0%
Prime: 100%
Sponsored: 70%
Out of stock: 23.1%
Avg brand age: 25 months
Avg seller age: 180 days

Competition & brand share

The top 5 products capture 83% of clicks — a locked-up shelf that new listings rarely crack.

Brands

9 falling

Sellers

Top-5 brand share

88%

Top 20: 100%

Top-5 click share

83%

Top 20: 100%

Open market

NEW LEAF PRODUCTS34%
Wellgard24%
Healthier Options12%
Known12%
K - KONNEKT6%
Vitamatic5%
Open — no brand owns it (3 brands, 7%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -31.2% search growth over the last 90 days.

Peak months: Mar, Aug · busiest ÷ quietest = 2.1×

Open Trend

Top sea moss gummies products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 10 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Sea Moss Gummies - Enriched with Irish Sea Moss Burdock Root and Bladderwrack - High Strength 3000mg Vegan Gummy - Seamoss Gummies Made in UK By New Leaf 60 Gummys

NEW LEAF PRODUCTS£8.034.5★168 rev

Wellgard Vegan Sea Moss Gummies Formulated for Immunity with Iodine Vitamin D3 Vitamin C 60 Gummies

Wellgard£7.284.6★113 rev

Known Tasty Sea Moss Gummies - 5000mg Sea Moss Vitamin C Iodine - Supports Immunity - Natural Apple Flavour - 60 Vegan Gummies 1 Month Supply

Known£11.724.4★400 rev

Healthier Options Irish Sea Moss Gummies with Bladderwrack & Burdock Root 5680 Mg | 60 Gummies | Strawberry Flavour | Vitamins & Minerals | Organic Natural Vegan Gluten Free Non GMO High Strength

Healthier Options£10.104.3★220 rev

Sea Moss Complex Gummies - 3000mg Sea Moss Bladderwrack Burdock Root Iodine Vitamin C - Vegan Halal Gluten Free - 6-in-1 Energy Focus Immune & Gut Support Honey Peach Flavour (1 Month Supply)

K - KONNEKT£7.334.3★26 rev

Newest

by launch date

Sea Moss Gummies Complex 3000mg with Ashwagandha Zinc & Vitamin D3 Daily Wellness Energy & Immune Support Vegan Pectin Based 60 Gummies (30 Servings)

Directpurity£11.494 rev

2mo ago

TCHC - Premium Vegan Sea Moss Gummy - 3000 mg - UK Made - Great Immune Digestive and Mineral Support. Thyroid Well-Being. Skin Hydration. 1 Months Supply

The Clean Health Co£12.682 rev

4mo ago

iperk£6.2253 rev

1y ago

Sea Moss Gummies - Enriched with Irish Sea Moss Burdock Root and Bladderwrack - High Strength 3000mg Vegan Gummy - Seamoss Gummies Made in UK By New Leaf 60 Gummys

NEW LEAF PRODUCTS£8.03168 rev

1y ago

Sea Moss Complex Gummies - 3000mg Sea Moss Bladderwrack Burdock Root Iodine Vitamin C - Vegan Halal Gluten Free - 6-in-1 Energy Focus Immune & Gut Support Honey Peach Flavour (1 Month Supply)

K - KONNEKT£7.3326 rev

2y ago

What buyers say about sea moss gummies

What buyers praise and complain about, mined from review topics.

What buyers love

Taste-Overall32%

“Delivered quickly taste nice hopefully do me good”

Quality-Overall22%

“Great seller, great product”

Flavor8%

“Flavour great”

Dosage7%

“Convenient way of getting a daily dose”

Vegan/Organic6%

“Contains halal beef”

Sweetness6%

“these were nice almost too nice to stop my partner eating them as though they were sweets”

Efficiency6%

“Work well when taken”

Breathability6%

“Enabled me to breathe underwater for a while”

Ease Of Use3%

“Worth a try”

What buyers complain about

Pain Relief-Overall25%

“get ill a lot”

Texture/Consistency-Overall17%

“the texture was not for me”

Common questions

Is sea moss gummies profitable to sell on Amazon United Kingdom?: The niche generates £21K/yr across 10 tracked products. 0 of 2 products launched in the last 360 days are still selling. 90-day search growth is -31.2%. Flapen's verdict: Skip it (34/100).
How competitive is the sea moss gummies niche?: 9 brands and 11 sellers compete. The top 5 products take 83% of clicks and top 5 brands hold 88% of demand.
What do buyers complain about in sea moss gummies?: Top complaints mined from reviews: Pain Relief-Overall, Texture/Consistency-Overall. The return rate is 0.1%.
When does demand for sea moss gummies peak?: Demand peaks in Mar–Aug; the busiest month runs 2.1× the quietest.
What does it cost to enter the sea moss gummies niche?: Listings span £6.22–£12.68; the average listing price is £9.39 (sweet spot $15–$100). The average incumbent carries 592 reviews — the moat a new listing must climb.