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Scholl Foot File Replacement Rollers

Fail

Prices span $3.48–$14.89, mostly outside the sweet spot, so Scholl Foot File Replacement Rollers is a Fail.

Flapen Score
47
47 / 100
Ranks 1,080 of 2,035 Health & Personal Care niches · −1 vs the category median of 48
Market size
£51K/yr45K searches / yr
90-day growth
+62.2%search demand this quarter
Competition
62%top-5 click share · 8 brands · 52 sellers

Flapen Score

Scholl Foot File Replacement Rollers against its category

The dotted line is the Health & Personal Care average. Past it, Scholl Foot File Replacement Rollers is stronger. Inside it, weaker.

47Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Scholl Foot File Replacement Rollers market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Scholl Foot File Replacement Rollers 45K times last year and spent an estimated £51K. The top 5 brands take 91% of clicks. Demand peaks in May–Jul–Aug. Flapen scores it 47 out of 100, a Fail.

01 · Demand

An estimated 18.9% of those searches ended in a purchase.

Shoppers searched for this 45K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 18.9% of those searches ended in a purchase. Searches in the last 90 days moved +62.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated £51K a year.

Searches, last 12 months
45K
Growth, 90 days vs prior 90
+62.2%
Conversion, latest week
18.9%
Market size, estimated
£51Ka year
Peak month
July2.5× the quietest month
Top search term
scholl foot file replacement rollers39K searches a year

02 · Price

A sale here is worth £6.04.

Listings sell for £6.04 on average, from £3.48 to £14.89. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 250 to 500 of them. At £6.04 that is £2K to £3K a year per listing.

Average price
£6.04under the $15 to $100 sweet spot
Price range
£3.48–£14.89
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
6K–8K
Units per listing a year
250–500
Revenue per listing a year
£2K–£3K
Returns
0.3%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is reviews.

57% of listings pay for placement with sponsored ads. 93% ship with Prime. On an average day, 0.9% of listings are out of stock. The average listing ranks #110 within Foot Care. It carries 3,500 reviews at 4.54 stars, so a new listing needs social proof before a better product.

Sponsored listings
57%
Prime listings
93%
Out of stock, average day
0.9%
Average rank
#110in Foot Care
Average rating
4.54 starsAmazon United Kingdom average 4.36 stars
Average reviews
3,500per listing
Listings tracked
14

04 · Newcomers

0 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 37 months on average, so the names here are settling in.

Launched, last 12 months
1
Successful launches
0Amazon's first-year sales bar
Average brand age
37 months

Products

Top Scholl Foot File Replacement Rollers products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 24, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 62% of clicks. Leaders hold, but buyers still shop past them.

£0£3K£5K£8K£10K101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

8 falling

Sellers

52

Est. top-5 brand share

91%

Top 20: 100%

Est. top-5 click share

62%

Top 20: 100%

Open market

5%

  • Dr. Scholl's54%
  • S.F.Pachira13%
  • ZABOUL11%
  • CANVALITE9%
  • KDRNXVAL5%
  • Jorest3%
  • Open — no brand owns it (2 brands, 5%)

Demand

Scholl Foot File Replacement Rollers search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K1KHoliday '24Spike '25Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: May, Jul, Aug · busiest ÷ quietest = 2.5×

Search terms

Top Scholl Foot File Replacement Rollers search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • scholl foot file replacement rollers39K/yr
  • scholl velvet smooth replacement rollers3K/yr
  • scholl replacement rollers3K/yr

Reviews and returns

What reviews say buyers love and hate about Scholl Foot File Replacement Rollers

We read the reviews and the return reasons for every product selling here.

25%of positive reviews mention “Value For Money”
35%of negative reviews mention “Size-Overall”
0.3%of orders come back
“Returned, did not fit as described”
A buyer, on “Size-Overall”35% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Scholl Foot File Replacement Rollers questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data