Scar Cream
MaybeReturns run at only 0.1% of orders. But the top 5 products take 82% of clicks, so Scar Cream is a Maybe.
- Flapen Score
- 53 / 100Top 29% of 2,035 Health & Personal Care niches · +5 vs the category median of 4853
- Market size
- £1.4M/yr889K searches / yr
- 90-day growth
- -11.4%search demand this quarter
- Competition
- 82%top-5 click share · 7 brands · 45 sellers
Flapen Score
Scar Cream against its category
The dotted line is the Health & Personal Care average. Past it, Scar Cream is stronger. Inside it, weaker.
Market
The Scar Cream market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Scar Cream 889K times last year and spent an estimated £1.4M. The top 5 brands take 93% of clicks. Demand peaks in Mar–Jun. Flapen scores it 53 out of 100, a Maybe.
01 · Demand
7.7% of searches ended in a purchase last week.
Shoppers searched for this 889K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 7.7% of those searches ended in a purchase. Searches in the last 90 days moved -11.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated £1.4M a year.
- Searches, last 12 months
- 889K
- Growth, 90 days vs prior 90
- -11.4%
- Conversion, latest week
- 7.7%
- Market size, estimated
- £1.4Ma year
- Peak month
- March2.3× the quietest month
- Top search term
- scar308K searches a year
02 · Price
A sale here is worth £19.78.
Listings sell for £19.78 on average, from £9.32 to £60.44. Amazon reports units sold in ranges. This niche sold 60K to 80K a year. The average listing sells 5,000 to 6,000 of them. At £19.78 that is £99K to £119K a year per listing.
- Average price
- £19.78inside the $15 to $100 sweet spot
- Price range
- £9.32–£60.44
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 60K–80K
- Units per listing a year
- 5,000–6,000
- Revenue per listing a year
- £99K–£119K
- Returns
- 0.1%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is ads and reviews.
100% of listings pay for placement with sponsored ads. 90% ship with Prime. On an average day, 9.1% of listings are out of stock. The average listing ranks #11 within Over-the-Counter Medication. It carries 6,943 reviews at 4.38 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 100%
- Prime listings
- 90%
- Out of stock, average day
- 9.1%
- Average rank
- #11in Over-the-Counter Medication
- Average rating
- 4.38 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 6,943per listing
- Listings tracked
- 10
04 · Newcomers
Amazon counts 4 of last year's 4 launches as successful.
4 products launched here in the last 12 months. Amazon counts 4 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 47 months on average, so the names here are settling in.
- Launched, last 12 months
- 4
- Successful launches
- 4Amazon's first-year sales bar
- Average brand age
- 47 months
Products
Top Scar Cream products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
KELO-COTE Gel Silicone Scar Treatment Advanced Formula 15 g
- Price
- £19.50
- Rating
- 4.3/5
- Reviews
- 5,965
- Age
- 17y ago
YEMAJIE Silicone Scar Gel Effective Scar Cream Reduces The Appearance of Both Old and New Scars from Burns Stretch Marks Injury Acne Keloid C-Section and More
- Price
- £9.42
- Rating
- 4.5/5
- Reviews
- 47
- Age
- 9mo ago
Silicone Scar Gel Removal Cream: Treatment for Burns Surgery and Stretch Marks Improves the Appearance of Old and New Scars Suitable for Face and Body 30g
- Price
- £9.32
- Rating
- 4.8/5
- Reviews
- 217
- Age
- 7mo ago
KELO-COTE Gel Silicone Scar Treatment Advanced Formula 6 g
- Price
- £10.99
- Rating
- 4.3/5
- Reviews
- 1,861
- Age
- 17y ago
100% Silicone Scar Gel 30g - Advanced Scar Gel for Surgical Scars C-Section Stretch Marks Injury Burns Keloids Old and New Scars
- Price
- £20.44
- Rating
- 4.1/5
- Reviews
- 4,872
- Age
- 8mo ago
Trending
90-day click momentum
Silicone Scar Removal Gel Cream
- Price
- £10.15
- Rating
- 4.4/5
- Reviews
- 51
- Age
- 3mo ago
YEMAJIE Silicone Scar Gel Effective Scar Cream Reduces The Appearance of Both Old and New Scars from Burns Stretch Marks Injury Acne Keloid C-Section and More
- Price
- £9.42
- Rating
- 4.5/5
- Reviews
- 47
- Age
- 9mo ago
100% Silicone Scar Gel 30g - Advanced Scar Gel for Surgical Scars C-Section Stretch Marks Injury Burns Keloids Old and New Scars
- Price
- £20.44
- Rating
- 4.1/5
- Reviews
- 4,872
- Age
- 8mo ago
Silicone Scar Gel Removal Cream: Treatment for Burns Surgery and Stretch Marks Improves the Appearance of Old and New Scars Suitable for Face and Body 30g
- Price
- £9.32
- Rating
- 4.8/5
- Reviews
- 217
- Age
- 7mo ago
KELO-COTE UV Silicone Scar Gel Advanced Formula with SPF30 15 g
- Price
- £22.64
- Rating
- 4.5/5
- Reviews
- 945
- Age
- 14y ago
Newest
by launch dateSilicone Scar Removal Gel Cream
- Price
- £10.15
- Rating
- 4.4/5
- Reviews
- 51
- Age
- 3mo ago
Silicone Scar Gel Removal Cream: Treatment for Burns Surgery and Stretch Marks Improves the Appearance of Old and New Scars Suitable for Face and Body 30g
- Price
- £9.32
- Rating
- 4.8/5
- Reviews
- 217
- Age
- 7mo ago
100% Silicone Scar Gel 30g - Advanced Scar Gel for Surgical Scars C-Section Stretch Marks Injury Burns Keloids Old and New Scars
- Price
- £20.44
- Rating
- 4.1/5
- Reviews
- 4,872
- Age
- 8mo ago
YEMAJIE Silicone Scar Gel Effective Scar Cream Reduces The Appearance of Both Old and New Scars from Burns Stretch Marks Injury Acne Keloid C-Section and More
- Price
- £9.42
- Rating
- 4.5/5
- Reviews
- 47
- Age
- 9mo ago
Dermatix silicon gel scar redcution treatment gel - 15g
- Price
- £25.39
- Rating
- 4.1/5
- Reviews
- 626
- Age
- 13y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 82% of clicks. A locked shelf that new listings rarely crack.
Brands
7 falling
Sellers
45
Top-5 brand share
93%
Top 20: 100%
Top-5 click share
82%
Top 20: 100%
Open market
3%
- KELO-COTE55%
- YEMAJIE15%
- Wewell13%
- Dermatix7%
- MURASAKI BEAUTY4%
- AZALLY4%
- Open — no brand owns it (1 brand, 3%)
Demand
Scar Cream search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Mar, Jun · busiest ÷ quietest = 2.3×
Search terms
Top Scar Cream search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- scar308K/yr
- scar cream122K/yr
- silicone scar gel91K/yr
- kelo cote scar gel76K/yr
- scar gel50K/yr
- scar removal cream33K/yr
- silicone gel for scars27K/yr
- silicone gel23K/yr
- dermatix silicone scar gel22K/yr
- kelo cote17K/yr
Reviews and returns
What reviews say buyers love and hate about Scar Cream
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
expensive
Over priced
Pricey
Doesn't do much
Not effective
Doesnt work
The bottle isnt very big
Small tube
Others have commented that the tube is very small and that's true, it seems a ridiculously small amount for the price
Doesn't prevent stretch marks
Not 100 % certain in reduces the look of stretch marks
not sure how effective it is though in terms of stretch marks
I found them irritating
It also made my skin extremely itchy
Rash from tgat product
Love
Absolutely incredible cream
Overall Im impressed with early results
Excellent product
worth the money
Excellent value for money
Good price
Does the job very well
It is effective
Works well
As advertised
Works exactly as promised
As described
Easily absorbed
quick absorption
absorbs quickly
Return
0.1% Return rate 31% Fixable by listing
Don't trust this product
Not mentioned in the product listing at all
Doesn't do much
Not effective
Doesnt work
The bottle isnt very big
Small tube
Others have commented that the tube is very small and that's true, it seems a ridiculously small amount for the price
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Scar Cream questions
Answered from the same tracked data.