Scalp Massager

Shoppers searched for this 769K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 6.4% of those searches ended in a purchase. Searches in the last 90 days moved -32.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated £361K a year.

Searches, last 12 months

769K

Growth, 90 days vs prior 90

-32.4%

Conversion, latest week

6.4%

Market size, estimated

£361Ka year

Peak month

December1.8× the quietest month

Top search term

scalp massager437K searches a year

Listings sell for £7.36 on average, from £4.01 to £25.14. Amazon reports units sold in ranges. This niche sold 50K to 60K a year. The average listing sells 2,500 to 3,000 of them. At £7.36 that is £18K to £22K a year per listing.

Average price

£7.36under the $15 to $100 sweet spot

Price range

£4.01–£25.14

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

50K–60K

Units per listing a year

2,500–3,000

Revenue per listing a year

£18K–£22K

Returns

0.4%of orders · Amazon United Kingdom median 0.6%

74% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 9.5% of listings are out of stock. The average listing ranks #46 within Wellness. It carries 20,447 reviews at 4.49 stars, so a new listing needs social proof before a better product.

Sponsored listings

74%

Prime listings

100%

Out of stock, average day

9.5%

Average rank

#46in Wellness

Average rating

4.49 starsAmazon United Kingdom average 4.36 stars

Average reviews

20,447per listing

Listings tracked

19

2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 27 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

2

Successful launches

0Amazon's first-year sales bar

Average brand age

27 months