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Saffron Gummies

Maybe

Returns run at only 0.0% of orders. But shoppers spend only $50K a year here, so Saffron Gummies is a Maybe.

Flapen Score
57
57 / 100
Top 15% of 2,035 Health & Personal Care niches · +9 vs the category median of 48
Market size
£50K/yr50K searches / yr
90-day growth
+80.5%search demand this quarter
Competition
76%top-5 click share · 9 brands · 10 sellers

Flapen Score

Saffron Gummies against its category

The dotted line is the Health & Personal Care average. Past it, Saffron Gummies is stronger. Inside it, weaker.

57Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Saffron Gummies market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Saffron Gummies 50K times last year and spent an estimated £50K. The top 5 brands take 82% of clicks. Flapen scores it 57 out of 100, a Maybe.

01 · Demand

7.0% of searches ended in a purchase last week.

Shoppers searched for this 50K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 7.0% of those searches ended in a purchase. Searches in the last 90 days moved +80.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated £50K a year.

Searches, last 12 months
50K
Growth, 90 days vs prior 90
+80.5%
Conversion, latest week
7.0%
Market size, estimated
£50Ka year
Top search term
saffron gummies23K searches a year

02 · Price

A sale here is worth £14.30.

Listings sell for £14.30 on average, from £6.02 to £21.33. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 100 to 250 of them. At £14.30 that is £1K to £4K a year per listing.

Average price
£14.30under the $15 to $100 sweet spot
Price range
£6.02–£21.33
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
3K–4K
Units per listing a year
100–250
Revenue per listing a year
£1K–£4K
Returns
0.0%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is ads.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.2% of listings are out of stock. The average listing ranks #321 within Amino Acids. It carries 128 reviews at 4.20 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
100%
Out of stock, average day
1.2%
Average rank
#321in Amino Acids
Average rating
4.20 starsAmazon United Kingdom average 4.36 stars
Average reviews
128per listing
Listings tracked
10

04 · Newcomers

Amazon counts 2 of last year's 3 launches as successful.

3 products launched here in the last 12 months. Amazon counts 2 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 30 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
3
Successful launches
2Amazon's first-year sales bar
Average brand age
30 months

Products

Top Saffron Gummies products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 76% of clicks. A locked shelf that new listings rarely crack.

£0£5K£10K£15K£20K101001K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

9 falling

Sellers

10

Top-5 brand share

82%

Top 20: 100%

Top-5 click share

76%

Top 20: 100%

Open market

13%

  • Neurospice34%
  • novomins23%
  • GENE & GOOD10%
  • The Naked Pharmacy9%
  • BE SO HAPPY6%
  • iperk5%
  • Open — no brand owns it (3 brands, 13%)

Demand

Saffron Gummies search demand

Weekly searches over the year. Pick a range.

2K2KPrime Day '26May '26May '26May '26Jun '26Jun '26Jul '26

Search terms

Top Saffron Gummies search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • saffron gummies23K/yr
  • saffron gummies kids11K/yr
  • saffron for kids7K/yr
  • saffron gummies adhd7K/yr
  • saffron gummies for kids3K/yr

Reviews and returns

What reviews say buyers love and hate about Saffron Gummies

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Taste-Overall21%−0.09

Tastes like plastic chemicals

It just tasted like chemicals

Didnt like the taste

Flavor11%−0.13

Disgusting flavour

I did not get any of the strawberry flavour

but my kids did not get on with the flavour

Functionality-Overall7%−0.11

Does not work

Dont work for my son

Wasn't effective for me personally

Value For Money6%−0.03

Waste of money

it is pretty expensive

which feels a bit overpriced

Vitamin4%

wWhile the other vitamins in it are very low

not like other gummy vitamins we use

not had as meany down moments whether its just she was lacking in proper vitamin I dont know

Love

Taste-Overall21%−0.09

Amazing taste

The surprise was that they taste really nice - a lovely soft strawberry gummy

The gummies taste very nice

Focus Enhancement11%+0.85

positive difference in my overall mood

My mood instantly improved

seems to support focus

Sleep Quality7%+0.88

these feel like they are improving my sleep

our sleep quality has felt better

Helps with sleep and focus

Quality-Overall6%+0.65

Thoughtful, tasty saffron gummies with real quality assurance

Excellent Product

feel of a quality supplement product

Flavor5%−0.13

They are easy to chew and digest, and have a pleasant fruity flavour and texture

* Natural strawberry flavour

It has a really strong flavour

FAQ

Common Saffron Gummies questions

Answered from the same tracked data.