Rose Oil
FailPrices span $2.91–$15.30, mostly outside the sweet spot, so Rose Oil is a Fail.
- Flapen Score
- 44 / 100Ranks 1,348 of 2,035 Health & Personal Care niches · −4 vs the category median of 4844
- Market size
- £98K/yr126K searches / yr
- 90-day growth
- -31.0%search demand this quarter
- Competition
- 59%top-5 click share · 20 brands · 28 sellers
Flapen Score
Rose Oil against its category
The dotted line is the Health & Personal Care average. Past it, Rose Oil is stronger. Inside it, weaker.
Market
The Rose Oil market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Rose Oil 126K times last year and spent an estimated £98K. The top 5 brands take 67% of clicks. Flapen scores it 44 out of 100, a Fail.
01 · Demand
9.5% of searches ended in a purchase last week.
Shoppers searched for this 126K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 9.5% of those searches ended in a purchase. Searches in the last 90 days moved -31.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated £98K a year.
- Searches, last 12 months
- 126K
- Growth, 90 days vs prior 90
- -31.0%
- Conversion, latest week
- 9.5%
- Market size, estimated
- £98Ka year
- Peak month
- October1.5× the quietest month
- Top search term
- rose oil37K searches a year
02 · Price
A sale here is worth £8.21.
Listings sell for £8.21 on average, from £2.91 to £15.30. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 250 to 500 of them. At £8.21 that is £2K to £4K a year per listing.
- Average price
- £8.21under the $15 to $100 sweet spot
- Price range
- £2.91–£15.30
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 10K–13K
- Units per listing a year
- 250–500
- Revenue per listing a year
- £2K–£4K
- Returns
- 0.2%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is ads and reviews.
92% of listings pay for placement with sponsored ads. 96% ship with Prime. On an average day, 11.1% of listings are out of stock. The average listing ranks #100 within Alternative Medicine. It carries 4,478 reviews at 4.46 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 92%
- Prime listings
- 96%
- Out of stock, average day
- 11.1%
- Average rank
- #100in Alternative Medicine
- Average rating
- 4.46 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 4,478per listing
- Listings tracked
- 24
04 · Newcomers
Amazon counts 0 of last year's 2 launches as successful.
2 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 61 months on average, so the names here are established.
- Launched, last 12 months
- 2
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 61 months
Products
Top Rose Oil products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
HIQILI Rose Essential Oil for Diffuser Skin Hair Perfume Candle Making 30ml (1 fl oz)
- Price
- £5.47
- Rating
- 4.5/5
- Reviews
- 1,029
- Age
- 3y ago

AVD Organics Rose Essential Oil 30ml 100% Pure for Massage Home Fragrance
- Price
- £7.82
- Rating
- 4.4/5
- Reviews
- 3,947
- Age
- 2y ago

Nikura Rose Fragrance Oil - 10ml | for Gifts Diffusers Candle Making Soap Making | Great for use in Bath Bombs Perfume Oil Perfume Scents | Vegan & UK Made
- Price
- £4.12
- Rating
- 4.4/5
- Reviews
- 426
- Age
- 5y ago

EVOKE OCCU Rose Essential Oil for Skin Body Care & Perfume for Women
- Price
- £8.03
- Rating
- 4.6/5
- Reviews
- 1,441
- Age
- 3y ago

MUNUSNA Rose Essential Oil 100ML 100% Pure Rose Oil for Hair Skin Care Premium Grade Aromatherapy Oil for Diffuser Candle and Soap Making
- Price
- £10.21
- Rating
- 4.4/5
- Reviews
- 2,633
- Age
- 1y ago
Trending
90-day click momentum
Rose Essential Oil 30ml 100% Pure Natural Rose Oil Premium Quality Essential Oils with Glass Dropper for Aromatherapy Better Sleep Skin Care Perfume & Candle Making
- Price
- £5.90
- Rating
- 5.0/5
- Reviews
- 3
- Age
- 7mo ago

Absolute Aromas Rose Absolute 5% Dilution 10ml - Pure Rose Oil Diluted to 5% in Coconut Oil - 100% Natural Vegan and Cruelty-Free - A Natural Aphrodisiac and Perfume
- Price
- £5.85
- Rating
- 4.2/5
- Reviews
- 79
- Age
- 18y ago

The Ordinary 100% Organic Cold-Pressed Rose Hip Seed Oil Addresses Signs of Aging by Improving the Appearance of Uneven Skin Tone Supporting Skin Elasticity 30ml
- Price
- £7.48
- Rating
- 4.6/5
- Reviews
- 6,217
- Age
- 9y ago

Rose Vitamin E Face & Body Oil - 100% Natural Moisturize Reduce Wrinkles Diminish Scars and Stretch Marks Enhances Skin Elasticity Rose Vitamin E Oil Organic for Face Body Massage Oil
- Price
- £5.86
- Rating
- 4.6/5
- Reviews
- 99
- Age
- 1y ago

Rose and Vitamin E Oil for Face With Rose Petal Flower - Natural Anti-aging Scars and Stretch Mark Treatment Gua Sha Face and Body Massage for Dry Skin Scalp and Nail - 60ml
- Price
- £6.22
- Rating
- 4.5/5
- Reviews
- 248
- Age
- 1y ago
Newest
by launch date
Rose Essential Oil 30ml 100% Pure Natural Rose Oil Premium Quality Essential Oils with Glass Dropper for Aromatherapy Better Sleep Skin Care Perfume & Candle Making
- Price
- £5.90
- Rating
- 5.0/5
- Reviews
- 3
- Age
- 7mo ago

Rose Oil 100ml Pure Rose Essential Oils for Diffusers Massage Soap Making
- Price
- £7.35
- Rating
- 4.2/5
- Reviews
- 55
- Age
- 11mo ago

MUNUSNA Rose Essential Oil 100ML 100% Pure Rose Oil for Hair Skin Care Premium Grade Aromatherapy Oil for Diffuser Candle and Soap Making
- Price
- £10.21
- Rating
- 4.4/5
- Reviews
- 2,633
- Age
- 1y ago

Migcaput Rose Oil Essential Oil 100ml Pure Natural Rose Oil for Diffuser Humidifier Aromatherapy Massage Skin Care Soap Making Scented Candle
- Price
- £7.54
- Rating
- 4.5/5
- Reviews
- 249
- Age
- 1y ago

Rose and Vitamin E Oil for Face With Rose Petal Flower - Natural Anti-aging Scars and Stretch Mark Treatment Gua Sha Face and Body Massage for Dry Skin Scalp and Nail - 60ml
- Price
- £6.22
- Rating
- 4.5/5
- Reviews
- 248
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 59% of clicks. Leaders hold, but buyers still shop past them.
Brands
20 falling
Sellers
28
Top-5 brand share
67%
Top 20: 100%
Top-5 click share
59%
Top 20: 96%
Open market
28%
- HIQILI20%
- nikura17%
- AVD ORGANICS14%
- EVOKE OCCU11%
- MUNUSNA5%
- Aeshory5%
Demand
Rose Oil search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.5×
Search terms
Top Rose Oil search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- rose oil37K/yr
- rose essential oil40K/yr
- rose oil essential oil12K/yr
- rose essential oil organic8K/yr
- pure rose oil7K/yr
- rose oil for skin4K/yr
- rose absolute essential oil4K/yr
- essential oil rose3K/yr
- rose essential oil for skin3K/yr
- rose essential oils pure3K/yr
Reviews and returns
What reviews say buyers love and hate about Rose Oil
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
overpowering scent
Smell does not last
smells horrible
also more expensive
expensive for the oil burner
Waste of money
saw no improvement
Received leaked half bottle
Leaks and mild smell
Skin doesnt agree unfortunately
Love
Beautiful fragrance
Good strong scent
Beautiful scent
Good Quality Rose Oil
Overall, a good quality oil, just needs careful use
Excellent product
Good value
Great value
good value
I love this face oil so much
100% rosehip oil - great for the skin
This oil has given life back to my skin with a lovely glow
As described
Just right
which is what I wanted
Return
0.2% Return rate 24% Fixable by listing
overpowering scent
Smell does not last
smells horrible
Received leaked half bottle
Leaks and mild smell
also more expensive
expensive for the oil burner
Waste of money
Keep looking
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Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Rose Oil questions
Answered from the same tracked data.









