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Red Eye Drops

Fail

Prices span $3.26–$16.05, mostly outside the sweet spot, so Red Eye Drops is a Fail.

Flapen Score
41
41 / 100
Ranks 1,596 of 2,035 Health & Personal Care niches · −7 vs the category median of 48
Market size
£65K/yr96K searches / yr
90-day growth
-9.5%search demand this quarter
Competition
70%top-5 click share · 8 brands · 82 sellers

Flapen Score

Red Eye Drops against its category

The dotted line is the Health & Personal Care average. Past it, Red Eye Drops is stronger. Inside it, weaker.

41Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Red Eye Drops market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Red Eye Drops 96K times last year and spent an estimated £65K. The top 5 brands take 88% of clicks. Flapen scores it 41 out of 100, a Fail.

01 · Demand

An estimated 8.5% of those searches ended in a purchase.

Shoppers searched for this 96K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 8.5% of those searches ended in a purchase. Searches in the last 90 days moved -9.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated £65K a year.

Searches, last 12 months
96K
Growth, 90 days vs prior 90
-9.5%
Conversion, latest week
8.5%
Market size, estimated
£65Ka year
Top search term
red eye drops17K searches a year

02 · Price

A sale here is worth £7.97.

Listings sell for £7.97 on average, from £3.26 to £16.05. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 500 to 750 of them. At £7.97 that is £4K to £6K a year per listing.

Average price
£7.97under the $15 to $100 sweet spot
Price range
£3.26–£16.05
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
8K–10K
Units per listing a year
500–750
Revenue per listing a year
£4K–£6K
Returns
0.1%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is reviews.

80% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #11 within Eye Care. It carries 3,484 reviews at 4.27 stars, so a new listing needs social proof before a better product.

Sponsored listings
80%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#11in Eye Care
Average rating
4.27 starsAmazon United Kingdom average 4.36 stars
Average reviews
3,484per listing
Listings tracked
15

04 · Newcomers

0 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 60 months on average, so the names here are established.

Launched, last 12 months
1
Successful launches
0Amazon's first-year sales bar
Average brand age
60 months

Products

Top Red Eye Drops products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 24, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 70% of clicks. A locked shelf that new listings rarely crack.

£0£6K£13K£19K£26K1101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

8 falling

Sellers

82

Est. top-5 brand share

88%

Top 20: 100%

Est. top-5 click share

70%

Top 20: 100%

Open market

3%

  • TheraTears37%
  • Ocufresh18%
  • Hyco San13%
  • LuxPaks11%
  • Optrex10%
  • Murine9%
  • Open — no brand owns it (2 brands, 3%)

Demand

Red Eye Drops search demand

Weekly searches over the year, seasonality beneath. Pick a range.

3K2KSpike '26JanFebMarAprMayJunJul

No pronounced peak months · busiest ÷ quietest = 1.5× · 7 of 12 months tracked

Search terms

Top Red Eye Drops search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • red eye drops17K/yr
  • eye drops for red eyes14K/yr
  • bloodshot eyes9K/yr
  • optrex bloodshot eye drops12K/yr
  • red eye relief7K/yr
  • bloodshot eye drops7K/yr
  • visine eye drops6K/yr
  • thera tears4K/yr
  • clear eyes redness relief3K/yr
  • visine4K/yr

Reviews and returns

What reviews say buyers love and hate about Red Eye Drops

We read the reviews and the return reasons for every product selling here.

27%of positive reviews mention “Eye-Hygiene”
12%of negative reviews mention “Value For Money”
0.1%of orders come back
“Waste of money”
A buyer, on “Value For Money”12% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Red Eye Drops questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data