Rechargeable Heat Pad
FailDemand is soft, at -49.0% this quarter, so Rechargeable Heat Pad is a Fail.
- Flapen Score
- 48 / 100Ranks 987 of 2,035 Health & Personal Care niches · on the category median48
- Market size
- £31K/yr83K searches / yr
- 90-day growth
- -49.0%search demand this quarter
- Competition
- 30%top-5 click share · 33 brands · 52 sellers
Flapen Score
Rechargeable Heat Pad against its category
The dotted line is the Health & Personal Care average. Past it, Rechargeable Heat Pad is stronger. Inside it, weaker.
Market
The Rechargeable Heat Pad market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Rechargeable Heat Pad 83K times last year and spent an estimated £31K. The top 5 brands take 54% of clicks. Demand peaks in Jan–Feb–Oct–Nov–Dec. Flapen scores it 48 out of 100, a Fail.
01 · Demand
2.0% of searches ended in a purchase last week.
Shoppers searched for this 83K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 2.0% of those searches ended in a purchase. Searches in the last 90 days moved -49.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated £31K a year.
- Searches, last 12 months
- 83K
- Growth, 90 days vs prior 90
- -49.0%
- Conversion, latest week
- 2.0%
- Market size, estimated
- £31Ka year
- Peak month
- November5.9× the quietest month
- Top search term
- rechargeable heat pad44K searches a year
02 · Price
A sale here is worth £18.65.
Listings sell for £18.65 on average, from £5.83 to £35.54. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At £18.65 that is £0 to £2K a year per listing.
- Average price
- £18.65inside the $15 to $100 sweet spot
- Price range
- £5.83–£35.54
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 2K–2K
- Units per listing a year
- 0–100
- Revenue per listing a year
- £0–£2K
- Returns
- 2.9%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is ads.
91% of listings pay for placement with sponsored ads. 98% ship with Prime. On an average day, 21.5% of listings are out of stock. The average listing ranks #99 within Hot & Cold Therapies. It carries 1,366 reviews at 4.24 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 91%
- Prime listings
- 98%
- Out of stock, average day
- 21.5%
- Average rank
- #99in Hot & Cold Therapies
- Average rating
- 4.24 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 1,366per listing
- Listings tracked
- 54
04 · Newcomers
Amazon counts 3 of last year's 18 launches as successful.
18 products launched here in the last 12 months. Amazon counts 3 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 28 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 18
- Successful launches
- 3Amazon's first-year sales bar
- Average brand age
- 28 months
Products
Top Rechargeable Heat Pad products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Heat Pad for Period Pain Relief Upgraded 6 Heat Massage Modes Electric Fast Heating Pad for Lower Back Cramp Heated Belt Menstrual USB Heating Pad Gifts for Women Girl Her Christmas Stocking Stuffers
- Price
- £16.18
- Rating
- 4.4/5
- Reviews
- 1,939
- Age
- 2y ago
Rechargeable Electric Hot Water Bottle Heat Pad 6 Hour Warmth Temperature Control Detachable Lead Cosy Bed Warmer Hand Warmer Pouch Gifts (Navy)
- Price
- £16.56
- Rating
- 4.3/5
- Reviews
- 1,244
- Age
- 3y ago
comfheat Rechargeable Heating Pad with Battery Weighted Cordless Heat Pad Rechargeable for Travel 3 Heat Settings Pain Relief for Back Shoulder Abdomen 11 x 17
- Price
- £32.94
- Rating
- 3.7/5
- Reviews
- 30
- Age
- 2y ago
Comfheat Cordless Heat Pad for Back Pain Relief 10000mAh Battery Powered Heat Belt for Lower Back Portable Wearable Back Warmer Lumbar Hot Compress Up to 60 Waist Size Gift for Women Men Mom Dad
- Price
- £28.02
- Rating
- 4.0/5
- Reviews
- 75
- Age
- 1y ago
Comfheat USB Heating Pad 5V Travel Heat Pads for Outdoor Camping 3 Heat Settings & Auto Shut Off USB Powered Small Heating Pad for Pain Relief Abdomen Cramps (16x 12) (Non-Chargeable)
- Price
- £17.16
- Rating
- 3.4/5
- Reviews
- 216
- Age
- 1y ago
Trending
90-day click momentum
Comfytemp Cordless Heat Pad for Back Comfort Portable Heating Back Massager Belt with 3 Heat Levels 30 mins Auto-Off Rechargeable Wearable Heated Waist Belt for Lower Back Lumbar Waist Abdomen
- Price
- £23.83
- Rating
- 4.5/5
- Reviews
- 233
- Age
- 2mo ago
ALLJOY 170cm Cordless Heat Pad for Back Pain Relief 10000mAh Lower Back Massager
- Price
- £35.54
- Rating
- 4.2/5
- Reviews
- 32
- Age
- 6mo ago
ALLJOY Cordless Heat Pad for Back Pain Relief 170cm Electric Heat Pads with 3 Heat 5 Vibration 5000mAh Low Back Massager for Home Office Travel Use 40mins Auto-Off Gifts for Women Men
- Price
- £34.46
- Rating
- 4.1/5
- Reviews
- 353
- Age
- 6mo ago
Truly Hers Heat Pad for Period Pain Relief Menstrual Heating Pad with Additional Vibration Modes Electric Rechargeable USB Heating Pad for Stomach Cramps and Lower Back Gifts for Women
- Price
- £14.97
- Rating
- 3.9/5
- Reviews
- 45
- Age
- 6mo ago
POWATRON Rechargeable Electric Hot Water Bottle Soft & Cosy Hand Body Warmer Massaging Heat Pad Prefilled Over-Heat Protection Portable Heating Pad For Pain Relief Cramps Sore Muscles Arthritis Relief
- Price
- £15.78
- Rating
- 4.5/5
- Reviews
- 60
- Age
- 1y ago
Newest
by launch dateComfytemp Cordless Heat Pad for Back Comfort Portable Heating Back Massager Belt with 3 Heat Levels 30 mins Auto-Off Rechargeable Wearable Heated Waist Belt for Lower Back Lumbar Waist Abdomen
- Price
- £23.83
- Rating
- 4.5/5
- Reviews
- 233
- Age
- 2mo ago
LKV Menstrual Heating Pad for Period Cramps Portable Wearable Heat Belt with LCD Display 3 Heat & 3 Vibration Modes USB Rechargeable Fast Heating Pad for Back Belly Gifts for Women Mom Her (Pink)
- Price
- £14.42
- Rating
- 4.0/5
- Reviews
- 75
- Age
- 5mo ago
ALLJOY Cordless Heat Pad for Back Pain Relief 170cm Electric Heat Pads with 3 Heat 5 Vibration 5000mAh Low Back Massager for Home Office Travel Use 40mins Auto-Off Gifts for Women Men
- Price
- £34.46
- Rating
- 4.1/5
- Reviews
- 353
- Age
- 6mo ago
ALLJOY 170cm Cordless Heat Pad for Back Pain Relief 10000mAh Lower Back Massager
- Price
- £35.54
- Rating
- 4.2/5
- Reviews
- 32
- Age
- 6mo ago
Truly Hers Heat Pad for Period Pain Relief Menstrual Heating Pad with Additional Vibration Modes Electric Rechargeable USB Heating Pad for Stomach Cramps and Lower Back Gifts for Women
- Price
- £14.97
- Rating
- 3.9/5
- Reviews
- 45
- Age
- 6mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take only 30% of clicks. An open shelf where new products get seen.
Brands
33 falling
Sellers
52
Top-5 brand share
54%
Top 20: 91%
Top-5 click share
30%
Top 20: 71%
Open market
42%
- comfheat14%
- BouZaFoFa12%
- CityComfort11%
- Comfytemp10%
- ALLJOY6%
- Aroma Season4%
Demand
Rechargeable Heat Pad search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan, Feb, Oct, Nov, Dec · busiest ÷ quietest = 5.9×
Search terms
Top Rechargeable Heat Pad search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- rechargeable heat pad44K/yr
- cordless heat pad15K/yr
- portable heat pad14K/yr
- portable heating pad6K/yr
- battery heat pad5K/yr
Reviews and returns
What reviews say buyers love and hate about Rechargeable Heat Pad
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
Not much heat
Not hot enough
Barely heats up
Broke
Broke after a few uses
Doesn't last
will not hold a charge
Takes a long time to charge
does not charge
Poor Battery performance
battery doesn't last
Battery life disappointing
It was quite big on me
does not fit snugly
To small
Love
This is great looking product that is well made
The build quality feels solid
Brilliant quality
Decent heat pad
Brilliant heat
Quick heating
Ease of use
Easy to wear
Easy to operate
Fairly priced
Affordable price
Money well spent
As advertised
Better than expected
Exactly as advertised
Return
2.9% Return rate 18% Fixable by listing
Not much heat
Not hot enough
Barely heats up
It was quite big on me
does not fit snugly
To small
Doesn't function as described
Did not work
Doesnt work great
will not hold a charge
Takes a long time to charge
does not charge
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Rechargeable Heat Pad questions
Answered from the same tracked data.