Skip to content

Reach Toothbrush Firm

brand-locked demand (top 5 brands take 100% of clicks) — Reach Toothbrush Firm doesn't clear our bar today.

Flapen Score

38
Skip it
Market size 26Growth 31Conversion 100Competition 22Returns 100Price range 19Avg price 22Brand share 0Review moat 55Quality gap 16
This niche Category average

Is Reach Toothbrush Firm profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, Reach Toothbrush Firm is a £105K/yr Amazon United Kingdom market (65K searches/yr). The top 5 brands hold 100% of demand. Verdict: Skip it — 38/100.

Reach Toothbrush Firm: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved +4.7% over the last 90 days and 20.2% of searches end in a purchase.

£105K

revenue / yr

Units sold / yr20K
Search volume / yr+4.7%65K
Conversion rate20.2%
Avg price£7.97

Who owns the niche?

The top 5 brands hold 100% of demand, so 0% of the market is open.

0%

open market share

Brands · sellers4 · 37
Top-5 product click share73%
Open market0%
Avg brand age48 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.7★ — the gap to enter on.

0/100

page quality · 12 products

Sponsored placement50%
New entrants (1y)1· 1 succeeded
Avg rating4.7★
Avg reviews1,286

Top Reach Toothbrush Firm products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products capture 73% of clicks — a locked-up shelf that new listings rarely crack.

£0£10K£21K£31K£42K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

4 falling

Sellers

37

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

73%

Top 20: 100%

Open market

0%

  • Reach53%
  • UVUBXT28%
  • Hadco12%
  • Generic8%

Reach Toothbrush Firm demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume65KCVR20.2%Products12Brands4Top 5 Brands100%OOS Rate11.5%Rating4.7★Reviews1,286Avg BSR#76
2K1KPrime Day '25Prime Day '26DecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.3×

Top Reach Toothbrush Firm search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • reach toothbrush firm41K/yr
  • reach toothbrush21K/yr
  • reach firm toothbrush3K/yr

What reviews say buyers love and hate about Reach Toothbrush Firm

What buyers mention most, as a share of all reviews.

What buyers love

89% of reviews
Oral Hygiene36%

Clean mouth

Value For Money18%

Worth it - Definitely

Quality-Overall15%

Excellent Quality

Advertised Vs Actual Product5%

As advertised

Strength3%

Nice and firm

What buyers complain about

69% of reviews
Color25%

Got two pairs of the same colour - not convenient for a family

Advertised Vs Actual Product17%

Misleading

Oral Hygiene14%

it really wasn't cleaning my teeth

Durability8%

they do not last as long

Ease Of Cleaning6%

it really wasn't cleaning my teeth

Reach Toothbrush Firm return rate & reasons

Why buyers send it back, as a share of all return requests.

0.1%

Return rate

5%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Soft Feel
27%
2Maintenance And Repair
18%
3Tooth Sensitivity
18%
4Hard Feel
14%
5Oral Hygiene
9%

Common Reach Toothbrush Firm questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Reach Toothbrush Firm 38/100 on Amazon United Kingdom — Skip it. The niche generates £105K/yr across 12 tracked products. 1 of 1 products launched in the last 360 days are still selling. Search demand moved +4.7% over the last 90 days.
Search demand for Reach Toothbrush Firm on Amazon United Kingdom is steady year-round — the busiest month runs 1.3× the quietest.