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50

pycnogenol

Worth a look

Shows low returns (0.1%), but soft demand (-26.5% this quarter) keeps it on the watch list.

Market size 30Growth 12Conversion 76Competition 30Returns 100Price range 56Avg price 95Brand share 32Review moat 95Quality gap 60

Returns

Incredible0.1%

return rate — above 5% kills the launch gate

Review moat

Incredible95.13

avg incumbent reviews — the moat a new listing must climb

Avg price

Incredible£37.91

avg listing price — sweet spot $15–$100

Conversion

Great7.4%

search→purchase rate — share of searches ending in a sale

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Price range

Good£5.56–£157.89

cheapest to priciest tracked listing — scored on the share inside $15–$100

Brand share

Okay86%

top-5 brand share — brands hold most of the demand

Market size

Okay£134K

£134K/yr · 48K searches

Competition

Okay67%

top-5 click share — leaders hold, buyers still browse

Growth

Bad-26.5%

90-day search growth — must beat 0% to launch

According to Flapen's Amazon United Kingdom niche tracking, pycnogenol is a £134K/yr Amazon United Kingdom market (48K searches/yr). The top 5 brands hold 86% of demand. Demand peaks in Jan–Feb. Verdict: Worth a look — 50/100.

Data updated Jul 24, 2026 · scored weekly · How we score niches

pycnogenol market data

Units sold / yr
3K–4K
avg 100–250/product
Revenue / yr
£114K–£152K
units × avg price
Conversion rate
7.4%
Avg BSR
#777
Page quality
0%
Prime
93%
Sponsored
67%
Out of stock
4.1%
Avg brand age
59 months
Avg seller age
182 days

Competition & brand share

The top 5 products take 67% of clicks — established leaders, but buyers still shop beyond them.

Brands

10 falling

Sellers

18

Top-5 brand share

86%

Top 20: 100%

Top-5 click share

67%

Top 20: 100%

Open market

10%

  • Hellenia33%
  • Solgar18%
  • Pharma Nord15%
  • Healthy Origins11%
  • ALPHA019%
  • Healthspan4%
  • Open — no brand owns it (4 brands, 10%)

Demand & seasonality

Weekly Amazon search volume, last 85 weeks — -26.5% search growth over the last 90 days.
2K2KSpike '25Black Friday '25Spike '26DecJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Jan, Feb · busiest ÷ quietest = 2.1×

Top pycnogenol search terms

  • pycnogenol36K/yr
  • pycnogenol 100mg5K/yr
  • pycnogenol supplements8K/yr
All search terms

Top pycnogenol products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%£13K20%£27K30%£40K40%£54K1101001K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 15 tracked products in this niche — three views at once, no toggling.

What buyers say about pycnogenol

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall12%

“the results have been decent”

Ease Of Chewing/Swallowing10%

“Easy to swallow”

Value For Money9%

“Excellent value for money”

Efficiency8%

“Works well”

Ease Of Use7%

“Easy to use”

Ingredients-Overall4%

“Good if you want the cleanest looking ingredients”

Vitamin4%

“Ultra premium antioxidant”

Hormonal Balance4%

“Better than artificial hormones”

Energy Level3%

“I have so much energy on these”

Cold Relief3%

“to the point that I can now bend-it in cold weather 'without' pain”

What buyers complain about

Functionality-Overall13%

“No effect”

Value For Money11%

“Expensive”

Size-Overall5%

“They are very small”

Moist/Dry4%

“I noted more moisture”

Allergies2%

“I have been dealing with some hyperpigmentation especially acne marks”

Skin Health2%

“uneven skin tone”

Common questions

Is pycnogenol profitable to sell on Amazon United Kingdom?
The niche generates £134K/yr across 15 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is -26.5%. Flapen's verdict: Worth a look (50/100).
How competitive is the pycnogenol niche?
10 brands and 18 sellers compete. The top 5 products take 67% of clicks and top 5 brands hold 86% of demand.
What do buyers complain about in pycnogenol?
Top complaints mined from reviews: Functionality-Overall, Value For Money, Size-Overall. The return rate is 0.1%.
When does demand for pycnogenol peak?
Demand peaks in Jan–Feb; the busiest month runs 2.1× the quietest.
What does it cost to enter the pycnogenol niche?
Listings span £5.56–£157.89; the average listing price is £37.91 (sweet spot $15–$100). The average incumbent carries 95 reviews — the moat a new listing must climb.