Protein Shots
a small market ($38K/yr) — Protein Shots doesn't clear our bar today.
Flapen Score
Is Protein Shots profitable on Amazon?
According to Flapen's Amazon United Kingdom niche tracking, Protein Shots is a £38K/yr Amazon United Kingdom market (58K searches/yr). The top 5 brands hold 81% of demand. Demand peaks in Aug–Sep–Oct–Nov. Verdict: Skip it — 45/100.
Protein Shots: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Not really. Search demand moved -23.8% over the last 90 days and 3.9% of searches end in a purchase.
£38K
revenue / yr
Who owns the niche?
The top 5 brands hold 81% of demand, so 19% of the market is open.
19%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.1★ — the gap to enter on.
0/100
page quality · 14 products
Top Protein Shots products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
Protein Gummies 9g Protein Per Serving 90 Gummies 30-Day Supply with BCAA and Electrolytes
- Price
- £21.07
- Rating
- 4.5/5
- Reviews
- 21
- Age
- 1y ago

Whey Protein Gummies Berry Blast Flavor 12g Protein Per Serving (4 Gummies) Protein Snack Alternative No Added Sugar Convenient On-the-Go Protein Supplement 60 Gummies
- Price
- £20.79
- Rating
- 3.1/5
- Reviews
- 4
- Age
- 3mo ago

Whey Protein Gummies Peach Flavour 5g Protein per Serving Low Sugar Vegetarian Protein Supplement with Amino Acids Vitamins & Minerals for Muscle Recovery 60 Gummies Formulated in The UK
- Price
- £19.45
- Rating
- 4.5/5
- Reviews
- 41
- Age
- 1mo ago

Protein Gummies - 4 Grams per Serving | Strawberry Splash Flavour | 60 Count | Vegan Essential Amino Acids for Recovery & Performance by NutriFuel
- Price
- £17.49
- Rating
- 3.8/5
- Reviews
- 36
- Age
- 5mo ago

Whey Protein Gummies 12g Protein per Serving Protein + Creatine + Collagen Muscle & Energy Support Berry Mixed Flavour Sugar Free Gluten Free Vegetarian 60 Gummies Gaelwell
- Price
- £20.09
- Rating
- 2.5/5
- Reviews
- 10
- Age
- 5mo ago
Trending
90-day click momentum
Hybrid Health Whey Protein Gummies - 12g Protein Per Serving 60 Gummies Natural Blueberry Flavour Sugar-Free High Protein for Muscle Growth & Maintenance
- Price
- £12.39
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 1mo ago

Whey Protein Gummies Berry Blast Flavor 12g Protein Per Serving (4 Gummies) Protein Snack Alternative No Added Sugar Convenient On-the-Go Protein Supplement 60 Gummies
- Price
- £20.79
- Rating
- 3.1/5
- Reviews
- 4
- Age
- 3mo ago

Whey Protein Gummies - Grape Twist Flavour 12g High Protein per Serving - Protein Powder Alternative No Added Sugar Vegetarian Convenient Whey Protein Supplement Muscle Recovery (90 Grape Twist)
- Price
- £20.80
- Rating
- 4.0/5
- Reviews
- 63
- Age
- 1y ago

Whey Protein Gummies - Zesty Apple Flavour 12g High Protein per Serving - Protein Powder Alternative No Added Sugar Vegetarian Convenient Whey Protein Supplement Muscle Recovery (90 Zesty Apple)
- Price
- £20.79
- Rating
- 4.0/5
- Reviews
- 40
- Age
- 1y ago

Nutrition King Protein Gummies Strawberry Flavour 60 Gummies | Whey Protein Supplement with Vitamin B12 B6 Biotin & Hyaluronic Acid | High Protein Vitamin Gummies |
- Price
- £15.17
- Rating
- 5.0/5
- Reviews
- 3
- Age
- 4mo ago
Newest
by launch date
Hybrid Health Whey Protein Gummies - 12g Protein Per Serving 60 Gummies Natural Blueberry Flavour Sugar-Free High Protein for Muscle Growth & Maintenance
- Price
- £12.39
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 1mo ago

Whey Protein Gummies Peach Flavour 5g Protein per Serving Low Sugar Vegetarian Protein Supplement with Amino Acids Vitamins & Minerals for Muscle Recovery 60 Gummies Formulated in The UK
- Price
- £19.45
- Rating
- 4.5/5
- Reviews
- 41
- Age
- 1mo ago

Whey Protein Gummies Berry Blast Flavor 12g Protein Per Serving (4 Gummies) Protein Snack Alternative No Added Sugar Convenient On-the-Go Protein Supplement 60 Gummies
- Price
- £20.79
- Rating
- 3.1/5
- Reviews
- 4
- Age
- 3mo ago

Nutrition King Protein Gummies Strawberry Flavour 60 Gummies | Whey Protein Supplement with Vitamin B12 B6 Biotin & Hyaluronic Acid | High Protein Vitamin Gummies |
- Price
- £15.17
- Rating
- 5.0/5
- Reviews
- 3
- Age
- 4mo ago

Whey Protein Gummies 12g Protein per Serving Protein + Creatine + Collagen Muscle & Energy Support Berry Mixed Flavour Sugar Free Gluten Free Vegetarian 60 Gummies Gaelwell
- Price
- £20.09
- Rating
- 2.5/5
- Reviews
- 10
- Age
- 5mo ago
Competition: brands, sellers & click share
The top 5 products capture 74% of clicks — a locked-up shelf that new listings rarely crack.
Brands
12 falling
Sellers
20
Top-5 brand share
81%
Top 20: 100%
Top-5 click share
74%
Top 20: 100%
Open market
15%
- FUELE+27%
- TERRAMOON24%
- Athletic Banker13%
- NutriFuel12%
- Gaelwell5%
- Free Soul4%
- Open — no brand owns it (6 brands, 15%)
Protein Shots demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: Aug, Sep, Oct, Nov · busiest ÷ quietest = 3.0×
Top Protein Shots search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- protein gummies45K/yr
- protein gummies for women7K/yr
- protein gummies for men6K/yr
What reviews say buyers love and hate about Protein Shots
What buyers mention most, as a share of all reviews.
What buyers love
76% of reviews“Good Taste”
“Flavour is sweet”
“They seem well made”
“Easy to chew”
“Excellent value for money”
What buyers complain about
60% of reviews“Tastes so artificial now”
“The nutrition facts simply do not add up”
“Bad value”
“Disgusting flavour”
“Too sweet”
Protein Shots return rate & reasons
Why buyers send it back, as a share of all return requests.
0.0%
Return rate
21%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Protein Shots questions
The questions sellers ask about this niche, answered from the tracked metrics.
Best Flapen score
The highest-scoring niches we track right now, across every category.









