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Prostate Massaging Toy

Maybe

Returns run at only 0.1% of orders. But demand is soft, at -3.5% this quarter, so Prostate Massaging Toy is a Maybe.

Flapen Score
56
56 / 100
Top 18% of 2,035 Health & Personal Care niches · +8 vs the category median of 48
Market size
£326K/yr758K searches / yr
90-day growth
-3.5%search demand this quarter
Competition
55%top-5 click share · 17 brands · 41 sellers

Flapen Score

Prostate Massaging Toy against its category

The dotted line is the Health & Personal Care average. Past it, Prostate Massaging Toy is stronger. Inside it, weaker.

56Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Prostate Massaging Toy market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Prostate Massaging Toy 758K times last year and spent an estimated £326K. The top 5 brands take 67% of clicks. Demand peaks in Feb. Flapen scores it 56 out of 100, a Maybe.

01 · Demand

1.9% of searches ended in a purchase last week.

Shoppers searched for this 758K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 1.9% of those searches ended in a purchase. Searches in the last 90 days moved -3.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated £326K a year.

Searches, last 12 months
758K
Growth, 90 days vs prior 90
-3.5%
Conversion, latest week
1.9%
Market size, estimated
£326Ka year
Peak month
February1.8× the quietest month
Top search term
prostate vibratar for men290K searches a year

02 · Price

A sale here is worth £22.65.

Listings sell for £22.65 on average, from £16.42 to £33.97. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 250 to 500 of them. At £22.65 that is £6K to £11K a year per listing.

Average price
£22.65inside the $15 to $100 sweet spot
Price range
£16.42–£33.97
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
13K–15K
Units per listing a year
250–500
Revenue per listing a year
£6K–£11K
Returns
0.1%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

0% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 17.0% of listings are out of stock. The average listing ranks #0 within Sex & Sensuality. It carries 128 reviews at 4.50 stars, so a new listing needs social proof before a better product.

Sponsored listings
0%
Prime listings
100%
Out of stock, average day
17.0%
Average rank
#0in Sex & Sensuality
Average rating
4.50 starsAmazon United Kingdom average 4.36 stars
Average reviews
128per listing
Listings tracked
22

04 · Newcomers

Amazon counts 7 of last year's 8 launches as successful.

8 products launched here in the last 12 months. Amazon counts 7 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 37 months on average, so the names here are settling in.

Launched, last 12 months
8
Successful launches
7Amazon's first-year sales bar
Average brand age
37 months

Products

Top Prostate Massaging Toy products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 55% of clicks. Leaders hold, but buyers still shop past them.

£0£13K£26K£39K£52K1101001K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

17 falling

Sellers

41

Top-5 brand share

67%

Top 20: 100%

Top-5 click share

55%

Top 20: 99%

Open market

28%

  • Domifo22%
  • Soul Snatcher13%
  • Wordone13%
  • Bestvibe12%
  • Govosaa8%
  • SAMCHEON5%

Demand

Prostate Massaging Toy search demand

Weekly searches over the year, seasonality beneath. Pick a range.

50K30KSpike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Feb · busiest ÷ quietest = 1.8×

Search terms

Top Prostate Massaging Toy search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • prostate vibratar for men290K/yr
  • prostate massager149K/yr
  • prostate massaging device formen27K/yr
  • male prostate mastabator112K/yr
  • prostate toy43K/yr
  • prostate vibrator34K/yr
  • prostate dildo18K/yr
  • prostate massage20K/yr
  • male analmasturbation toys13K/yr
  • prostate vibratar14K/yr

Reviews and returns

What reviews say buyers love and hate about Prostate Massaging Toy

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Size-Overall13%

Small

Too big

Slightly too short in my opinion

Value For Money4%−0.04

Avoid at all cost

Waste of money

complete waste of money

Ease Of Use4%−0.02

impossible to control

so its not the easiest to put on at first

definitely not for beginners

Sexual Wellness4%

the vibrator for the prostrate broke due to a dodgy connection

the stimulation really isn't that good

makes no difference to your erection

Functionality-Overall3%−0.06

bad performance

Not switching on. Tried to switch this on but nothing happens.

Love

Fun/Entertainment Experience15%+1.36

Fun for everyone

Fun times

Amazing fun

Quality-Overall13%+0.63

Amazing quality

The build quality is excellent

Premium quality

Vibration/Speed Control9%

Good vibrations

Great vibrations modes

Strong vibration

Value For Money8%−0.04

Good price

Great value

Worth every penny

Ease Of Use8%−0.02

Its also fairly easy to control

very comfortable to wear

Easy and safe to use

FAQ

Common Prostate Massaging Toy questions

Answered from the same tracked data.