Probiotic Powder
FailThe top 5 brands take 100% of clicks, so Probiotic Powder is a Fail.
- Flapen Score
- 41 / 100Ranks 1,596 of 2,035 Health & Personal Care niches · −7 vs the category median of 4841
- Market size
- £121K/yr40K searches / yr
- 90-day growth
- -29.6%search demand this quarter
- Competition
- 95%top-5 click share · 5 brands · 16 sellers
Flapen Score
Probiotic Powder against its category
The dotted line is the Health & Personal Care average. Past it, Probiotic Powder is stronger. Inside it, weaker.
Market
The Probiotic Powder market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Probiotic Powder 40K times last year and spent an estimated £121K. All 5 brands take every click. Demand peaks in Mar–Apr–May. Flapen scores it 41 out of 100, a Fail.
01 · Demand
11.8% of searches ended in a purchase last week.
Shoppers searched for this 40K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 11.8% of those searches ended in a purchase. Searches in the last 90 days moved -29.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated £121K a year.
- Searches, last 12 months
- 40K
- Growth, 90 days vs prior 90
- -29.6%
- Conversion, latest week
- 11.8%
- Market size, estimated
- £121Ka year
- Peak month
- March4.2× the quietest month
- Top search term
- prebiotic fibre11K searches a year
02 · Price
A sale here is worth £25.29.
Listings sell for £25.29 on average, from £10.94 to £68.14. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 250 to 500 of them. At £25.29 that is £6K to £13K a year per listing.
- Average price
- £25.29inside the $15 to $100 sweet spot
- Price range
- £10.94–£68.14
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 4K–5K
- Units per listing a year
- 250–500
- Revenue per listing a year
- £6K–£13K
- Returns
- 0.1%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
71% of listings pay for placement with sponsored ads. 86% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #53 within Diet & Nutrition. It carries 1,292 reviews at 4.53 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 71%
- Prime listings
- 86%
- Out of stock, average day
- 0.0%
- Average rank
- #53in Diet & Nutrition
- Average rating
- 4.53 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 1,292per listing
- Listings tracked
- 7
04 · Newcomers
Amazon counts 1 of last year's 1 launches as successful.
1 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 52 months on average, so the names here are settling in.
- Launched, last 12 months
- 1
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 52 months
Products
Top Probiotic Powder products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Golden Greens Organic Prebiotic Inulin Fibre 250g
- Price
- £10.94
- Rating
- 4.4/5
- Reviews
- 1,603
- Age
- 10y ago

GutSupp Prebiotic Fibre Supplement for Gut Health (Formerly Bimuno)
- Price
- £29.27
- Rating
- 4.5/5
- Reviews
- 1,713
- Age
- 14y ago

GutSupp Prebiotic Fibre Supplement for Gut Health (Formerly Bimuno)
- Price
- £68.14
- Rating
- 4.7/5
- Reviews
- 540
- Age
- 6y ago

NKD Living Inulin High Grade Prebiotic Fibre Powder (1 Kg) - Manufactured in the EU - Fibre Prebiotic Supplement
- Price
- £13.69
- Rating
- 4.5/5
- Reviews
- 2,891
- Age
- 8y ago

Bio.Me Prebio PHGG (150g Tin - 30 Day Supply) - Prebiotic Fibre Powder Supplement - Water Soluble Fibre to Support Microbial Bacteria Diversity in The Gut - Vegan Friendly & Gluten Free - by Invivo
- Price
- £18.38
- Rating
- 4.7/5
- Reviews
- 83
- Age
- 10mo ago
Trending
90-day click momentum
Bio.Me Prebio PHGG (150g Tin - 30 Day Supply) - Prebiotic Fibre Powder Supplement - Water Soluble Fibre to Support Microbial Bacteria Diversity in The Gut - Vegan Friendly & Gluten Free - by Invivo
- Price
- £18.38
- Rating
- 4.7/5
- Reviews
- 83
- Age
- 10mo ago

Golden Greens Organic Prebiotic Inulin Fibre 250g
- Price
- £10.94
- Rating
- 4.4/5
- Reviews
- 1,603
- Age
- 10y ago

NKD Living Inulin High Grade Prebiotic Fibre Powder (1 Kg) - Manufactured in the EU - Fibre Prebiotic Supplement
- Price
- £13.69
- Rating
- 4.5/5
- Reviews
- 2,891
- Age
- 8y ago

Golden Greens Organic Prebiotic Inulin Fibre 500g
- Price
- £20.75
- Rating
- 4.5/5
- Reviews
- 268
- Age
- 10y ago

GutSupp Prebiotic Fibre Supplement for Gut Health (Formerly Bimuno)
- Price
- £68.14
- Rating
- 4.7/5
- Reviews
- 540
- Age
- 6y ago
Newest
by launch date
Bio.Me Prebio PHGG (150g Tin - 30 Day Supply) - Prebiotic Fibre Powder Supplement - Water Soluble Fibre to Support Microbial Bacteria Diversity in The Gut - Vegan Friendly & Gluten Free - by Invivo
- Price
- £18.38
- Rating
- 4.7/5
- Reviews
- 83
- Age
- 10mo ago

GutSupp Prebiotic Fibre Supplement for Gut Health (Formerly Bimuno)
- Price
- £68.14
- Rating
- 4.7/5
- Reviews
- 540
- Age
- 6y ago

Inspiriko Organic Prebiotics for Gut Health - Award-Winning 10-in-1 Gut Health Powder with Superfoods Inulin Probiotics and Prebiotics. No Added Sugar Made in UK 180 Grams
- Price
- £15.88
- Rating
- 4.4/5
- Reviews
- 1,947
- Age
- 7y ago

NKD Living Inulin High Grade Prebiotic Fibre Powder (1 Kg) - Manufactured in the EU - Fibre Prebiotic Supplement
- Price
- £13.69
- Rating
- 4.5/5
- Reviews
- 2,891
- Age
- 8y ago

Golden Greens Organic Prebiotic Inulin Fibre 500g
- Price
- £20.75
- Rating
- 4.5/5
- Reviews
- 268
- Age
- 10y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 95% of clicks. A locked shelf that new listings rarely crack.
Brands
5 falling
Sellers
16
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
95%
Top 20: 100%
Open market
0%
- Golden Greens43%
- BIMUNO40%
- NKD Living9%
- invivo5%
- Inspiriko3%
Demand
Probiotic Powder search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Mar, Apr, May · busiest ÷ quietest = 4.2×
Search terms
Top Probiotic Powder search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- prebiotic fibre11K/yr
- bimuno11K/yr
- golden greens organic prebiotic inulin6K/yr
- golden greens4K/yr
- bimuno prebiotic powder 30 sachets3K/yr
- prebiotic powder3K/yr
- bimuno prebiotic2K/yr
Reviews and returns
What reviews say buyers love and hate about Probiotic Powder
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
its just too expensive for our family budget
A bit pricey though
I've found them to be both expensive
It doesnt add taste
has no taste at all
It is virtually tasteless
Always skeptical about thing like gut health supplements as the never seem to make a difference
I have diverticulitis so I thought I'd give this a go to up my fibre levels
Takes while to dissolve if using in glass of water
found it better sprinkled over food as it went lumpy in cold drinks
Not the same as before the rebranding
Love
This is a really great way to boost
Easy to include in your diet
Good probiotic
It dissolves so easily
dissolves well
It dissolves in drinks easily
I appreciated that it did not cause any immediate bloating when I first introduced it
Reduced bloating
Great for gut health
Great product as usual
Fabulous product
I am very satisfied with this product
it does the job
That it does what it says
As described
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Probiotic Powder questions
Answered from the same tracked data.









