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Prices Candles

brand-locked demand (top 5 brands take 100% of clicks) — Prices Candles doesn't clear our bar today.

Flapen Score

45
Skip it
Market size 14Growth 4Conversion 75Competition 54Returns 99Price range 59Avg price 47Brand share 0Review moat 59Quality gap 84
This niche Category average

Is Prices Candles profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, Prices Candles is a £56K/yr Amazon United Kingdom market (69K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Oct–Nov–Dec. Verdict: Skip it — 45/100.

Prices Candles: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -42.7% over the last 90 days and 6.9% of searches end in a purchase.

£56K

revenue / yr

Units sold / yr8K
Search volume / yr-42.7%69K
Conversion rate6.9%
Avg price£11.68

Who owns the niche?

The top 5 brands hold 100% of demand, so 0% of the market is open.

0%

open market share

Brands · sellers2 · 94
Top-5 product click share52%
Open market0%
Avg brand age49 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.2★ — the gap to enter on.

0/100

page quality · 22 products

Sponsored placement27%
New entrants (1y)6· 0 succeeded
Avg rating4.2★
Avg reviews1,124

Top Prices Candles products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products take 52% of clicks — established leaders, but buyers still shop beyond them.

£0£3K£6K£8K£11K1101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

2 falling

Sellers

94

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

52%

Top 20: 98%

Open market

0%

  • Price's65%
  • SENTINEL35%

Prices Candles demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume69KCVR6.9%Products22Brands2Top 5 Brands100%OOS Rate9.0%Rating4.2★Reviews1,124Avg BSR#240
4K3KSpike '24Holiday '24Prime Day '25Spike '25Black Friday '25SepDecMarJunAugNovMarMay

Peak months: Oct, Nov, Dec · busiest ÷ quietest = 4.6×

Top Prices Candles search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • prices candle37K/yr
  • prices candles26K/yr
  • prices3K/yr
  • price candles4K/yr

What reviews say buyers love and hate about Prices Candles

What buyers mention most, as a share of all reviews.

What buyers love

96% of reviews
Smell39%

Lovely long lasting smell

Value For Money19%

Good value

Quality-Overall15%

you are greeted with a feeling of sheer quality along with the amazing unique scents

Brightness/Shine/Glow13%

Easy to light

Advertised Vs Actual Product5%

did the job

What buyers complain about

86% of reviews
Smell38%

Just have a slight smell

Quality-Overall16%

these are top two worst alongside shein quality

Value For Money6%

Prices have ruined their range of jars by massively reducing the sizes

Advertised Vs Actual Product5%

nowhere near the 4 advertised

Flammable5%

Burnt for hours

Prices Candles return rate & reasons

Why buyers send it back, as a share of all return requests.

0.1%

Return rate

44%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Defective Material/Parts
23%
2Size-Overall
18%
3Color
13%
4Smell
11%
5Functionality-Overall
9%

Common Prices Candles questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Prices Candles 45/100 on Amazon United Kingdom — Skip it. The niche generates £56K/yr across 22 tracked products. 0 of 6 products launched in the last 360 days are still selling. Search demand moved -42.7% over the last 90 days.
Search demand for Prices Candles on Amazon United Kingdom peaks in Oct–Nov–Dec, where the busiest month runs 4.6× the quietest.