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Potassium Citrate

Fail

Prices span $5.93–$15.86, mostly outside the sweet spot, so Potassium Citrate is a Fail.

Flapen Score
48
48 / 100
Ranks 987 of 2,035 Health & Personal Care niches · on the category median
Market size
£74K/yr53K searches / yr
90-day growth
-8.6%search demand this quarter
Competition
65%top-5 click share · 20 brands · 32 sellers

Flapen Score

Potassium Citrate against its category

The dotted line is the Health & Personal Care average. Past it, Potassium Citrate is stronger. Inside it, weaker.

48Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Potassium Citrate market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Potassium Citrate 53K times last year and spent an estimated £74K. The top 5 brands take 65% of clicks. Flapen scores it 48 out of 100, a Fail.

01 · Demand

13.4% of searches ended in a purchase last week.

Shoppers searched for this 53K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 13.4% of those searches ended in a purchase. Searches in the last 90 days moved -8.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated £74K a year.

Searches, last 12 months
53K
Growth, 90 days vs prior 90
-8.6%
Conversion, latest week
13.4%
Market size, estimated
£74Ka year
Peak month
February1.1× the quietest month
Top search term
potassium citrate49K searches a year

02 · Price

A sale here is worth £10.35.

Listings sell for £10.35 on average, from £5.93 to £15.86. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 250 to 500 of them. At £10.35 that is £3K to £5K a year per listing.

Average price
£10.35under the $15 to $100 sweet spot
Price range
£5.93–£15.86
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
6K–8K
Units per listing a year
250–500
Revenue per listing a year
£3K–£5K
Returns
0.1%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

85% of listings pay for placement with sponsored ads. 95% ship with Prime. On an average day, 2.8% of listings are out of stock. The average listing ranks #135 within Over-the-Counter Medication. It carries 648 reviews at 4.47 stars, so a new listing needs social proof before a better product.

Sponsored listings
85%
Prime listings
95%
Out of stock, average day
2.8%
Average rank
#135in Over-the-Counter Medication
Average rating
4.47 starsAmazon United Kingdom average 4.36 stars
Average reviews
648per listing
Listings tracked
20

04 · Newcomers

Amazon counts 0 of last year's 3 launches as successful.

3 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 61 months on average, so the names here are established.

Launched, last 12 months
3
Successful launches
0Amazon's first-year sales bar
Average brand age
61 months

Products

Top Potassium Citrate products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 65% of clicks. Leaders hold, but buyers still shop past them.

£0£7K£15K£22K£29K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

20 falling

Sellers

32

Top-5 brand share

65%

Top 20: 100%

Top-5 click share

65%

Top 20: 100%

Open market

29%

  • Horbäach22%
  • WeightWorld19%
  • swiss bioenergetics8%
  • NUTRALIE8%
  • ALPHA017%
  • Care7%

Demand

Potassium Citrate search demand

Weekly searches over the year, seasonality beneath. Pick a range.

1K750Holiday '24SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.1×

Reviews and returns

What reviews say buyers love and hate about Potassium Citrate

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Ease Of Chewing/Swallowing15%−0.12

Impossible to swallow

Had to chew mine

Hard to Swallow

Size-Overall14%−0.07

The tablets are quite large

would they be smaller

Too big

Dosage7%−0.07

He suggested dont take this high dose

can be quite disturbing at full dose

Dosage is too high

Acid Regulator/Stomach Ache Relief5%−0.05

Extreme stomach pain

Caused me lots of nausea and bloating

Stomach pain

Magnesium3%−0.02

none of the usual potassium benefits experienced

Unsuitable for myself as it contains maltodextrine

Zinc, Magnesium and Iron all did nothing

Love

Quality-Overall19%+1.18

Excellent product

Reliable brand

has no complaints

Vitamin10%+0.82

Decent supplement

Great vitamins

An excellent supplement

Value For Money9%+0.66

very low price

Good value

Good value for money

Calcium7%+0.36

Are you getting enough Potassium

Easy to swallow potassium supplement

Solid potassium supplement

Advertised Vs Actual Product6%+0.50

It does work as advertised

As described

Does the job

FAQ

Common Potassium Citrate questions

Answered from the same tracked data.