Skip to content

Plaster Tape

prices mostly outside the sweet spot ($1.77–$15.49) — Plaster Tape doesn't clear our bar today.

Flapen Score

44
Skip it
Market size 25Growth 35Conversion 98Competition 15Returns 99Price range 4Avg price 16Brand share 19Review moat 44Quality gap 77
This niche Category average

Is Plaster Tape profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, Plaster Tape is a £102K/yr Amazon United Kingdom market (105K searches/yr). The top 5 brands hold 92% of demand. Verdict: Skip it — 44/100.

Plaster Tape: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved +8.3% over the last 90 days and 17.1% of searches end in a purchase.

£102K

revenue / yr

Units sold / yr20K
Search volume / yr+8.3%105K
Conversion rate17.1%
Avg price£5.69

Who owns the niche?

The top 5 brands hold 92% of demand, so 8% of the market is open.

8%

open market share

Brands · sellers8 · 51
Top-5 product click share82%
Open market8%
Avg brand age43 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.3★ — the gap to enter on.

0/100

page quality · 10 products

Sponsored placement70%
New entrants (1y)2· 0 succeeded
Avg rating4.3★
Avg reviews2,087

Top Plaster Tape products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products capture 82% of clicks — a locked-up shelf that new listings rarely crack.

£0£10K£20K£31K£41K1101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

8 falling

Sellers

51

Top-5 brand share

92%

Top 20: 100%

Top-5 click share

82%

Top 20: 100%

Open market

4%

  • Firstaid4sport38%
  • Elastoplast32%
  • Leukoplast9%
  • Safety First Aid Group7%
  • SPORTTAPE6%
  • NanaCare3%
  • Open — no brand owns it (2 brands, 4%)

Plaster Tape demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume105KCVR17.1%Products10Brands8Top 5 Brands92%OOS Rate0.0%Rating4.3★Reviews2,087Avg BSR#136
3K2KHoliday '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.4×

Top Plaster Tape search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • plaster tape29K/yr
  • elastoplast tape22K/yr
  • plaster tape medical14K/yr
  • plaster roll13K/yr
  • fabric plaster roll10K/yr
  • elastoplast roll7K/yr
  • plaster roll medical tape4K/yr
  • elastoplast tape roll3K/yr
  • fabric strapping tape3K/yr

What reviews say buyers love and hate about Plaster Tape

What buyers mention most, as a share of all reviews.

What buyers love

85% of reviews
Adhesion/Stickiness20%

Sticks well

Value For Money18%

Good price

Advertised Vs Actual Product18%

As advertised

Quality-Overall16%

Good producr

Size-Overall4%

Fit for purpose

What buyers complain about

78% of reviews
Adhesion/Stickiness47%

Poor adhesive quality

Quality-Overall12%

Awful quality

Size-Overall3%

Dont buy its not fit for purpose

Functionality-Overall3%

not working

Durability2%

comes apart too often

Plaster Tape return rate & reasons

Why buyers send it back, as a share of all return requests.

0.2%

Return rate

8%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Adhesion/Stickiness
53%
2Quality-Overall
8%
3Material Quality
6%
4Advertised Vs Actual Product
5%
5Water Resistance
5%

Common Plaster Tape questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Plaster Tape 44/100 on Amazon United Kingdom — Skip it. The niche generates £102K/yr across 10 tracked products. 0 of 2 products launched in the last 360 days are still selling. Search demand moved +8.3% over the last 90 days.
Search demand for Plaster Tape on Amazon United Kingdom is steady year-round — the busiest month runs 1.4× the quietest.