Plant Sterols
Plant Sterols shows low returns (0.0%), but soft demand (-21.7% this quarter) keeps it on the watch list.
Flapen Score
Is Plant Sterols profitable on Amazon?
According to Flapen's Amazon United Kingdom niche tracking, Plant Sterols is a £382K/yr Amazon United Kingdom market (159K searches/yr). The top 5 brands hold 82% of demand. Verdict: Worth a look — 52/100.
Plant Sterols: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Worth a look. Search demand moved -21.7% over the last 90 days and 16.4% of searches end in a purchase.
£382K
revenue / yr
Who owns the niche?
The top 5 brands hold 82% of demand, so 18% of the market is open.
18%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.5★ — the gap to enter on.
0/100
page quality · 12 products
Top Plant Sterols products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
Vinco Plant Sterols High Strength 2400mg - 120 Vegan Tablets Supports Healthy Cholesterol Levels - Contains Beta-Sitosterol Vegan and Vegetarian Friendly - Made in The UK
- Price
- £8.41
- Rating
- 4.4/5
- Reviews
- 155
- Age
- 8mo ago
Zipvit Plant Sterols High Strength 2400mg 90 Vegan Tablets Supports Maintenance of Normal Blood Cholesterol Vegan and Vegetarian Friendly
- Price
- £10.75
- Rating
- 4.5/5
- Reviews
- 945
- Age
- 7y ago
Healthspan Plant Sterols 2400mg 90 Tablets High Strength Supports Normal Cholesterol Levels UK Manufactured
- Price
- £15.78
- Rating
- 4.4/5
- Reviews
- 719
- Age
- 4y ago
Plant Sterols 800mg Vegan Healthcare Supplements for Heart Maintains Cholesterol Level and Effectively Boosts Immunity - 90 Capsules
- Price
- £7.42
- Rating
- 4.5/5
- Reviews
- 408
- Age
- 4y ago
Plant Sterols 2400mg per Serving | Advanced Formula | Contributes to The Maintenance of Normal Cholesterol Levels | with Beta-Sitosterol | 120 Vegan Tablets | Manufactured in The UK
- Price
- £13.76
- Rating
- 4.2/5
- Reviews
- 2,356
- Age
- 1y ago
Trending
90-day click momentum
PURETREX Plant Sterols 2000MG Complex with Beta-Sitosterol - Supports Healthy Cholesterol Levels - with Hawthorn Berry & Grape Seed Extract - 120 Capsules - Gluten-Free & Non-GMO Food Supplement
- Price
- £21.19
- Rating
- 4.4/5
- Reviews
- 49
- Age
- 1y ago
Vinco Plant Sterols High Strength 2400mg - 120 Vegan Tablets Supports Healthy Cholesterol Levels - Contains Beta-Sitosterol Vegan and Vegetarian Friendly - Made in The UK
- Price
- £8.41
- Rating
- 4.4/5
- Reviews
- 155
- Age
- 8mo ago
Organic Plant Sterols 1500mg - Sourced from Pine Bark Extract - 90 Vegan Capsules - Heart Health Support Herbal Supplement - Resealable and Recyclable Pouch - By Alpha01
- Price
- £7.31
- Rating
- 4.5/5
- Reviews
- 61
- Age
- 6y ago
Plant Sterols 800mg 120 Tablets - Support Healthy Cholesterol Levels
- Price
- £10.24
- Rating
- 4.7/5
- Reviews
- 29
- Age
- 1y ago
Zipvit Plant Sterols 2400mg 360 Vegan Tablets. Supports Maintenance of Normal Blood Cholesterol. Vegan and Vegetarian Friendly
- Price
- £32.31
- Rating
- 4.5/5
- Reviews
- 945
- Age
- 9y ago
Newest
by launch dateVinco Plant Sterols High Strength 2400mg - 120 Vegan Tablets Supports Healthy Cholesterol Levels - Contains Beta-Sitosterol Vegan and Vegetarian Friendly - Made in The UK
- Price
- £8.41
- Rating
- 4.4/5
- Reviews
- 155
- Age
- 8mo ago
High Strength Plant Sterols 2400mg per Serving (120 Vegan Tablets) Beta-Sitosterol Formula to Lower Cholesterol - Heart & Cardiovascular Support Suitable for Vegans
- Price
- £14.44
- Rating
- 4.7/5
- Reviews
- 41
- Age
- 1y ago
Healthspan Plant Sterols Plus (28 Day Supply) | 2400 mg Plant sterols with Oli-Ola Olive Extract | Supports Normal Cholesterol Levels | Added Potassium & Vitamins B1 & B3
- Price
- £22.45
- Rating
- 4.4/5
- Reviews
- 719
- Age
- 1y ago
Plant Sterols 2400mg per Serving | Advanced Formula | Contributes to The Maintenance of Normal Cholesterol Levels | with Beta-Sitosterol | 120 Vegan Tablets | Manufactured in The UK
- Price
- £13.76
- Rating
- 4.2/5
- Reviews
- 2,356
- Age
- 1y ago
PURETREX Plant Sterols 2000MG Complex with Beta-Sitosterol - Supports Healthy Cholesterol Levels - with Hawthorn Berry & Grape Seed Extract - 120 Capsules - Gluten-Free & Non-GMO Food Supplement
- Price
- £21.19
- Rating
- 4.4/5
- Reviews
- 49
- Age
- 1y ago
Competition: brands, sellers & click share
The top 5 products capture 77% of clicks — a locked-up shelf that new listings rarely crack.
Brands
10 falling
Sellers
11
Top-5 brand share
82%
Top 20: 100%
Top-5 click share
77%
Top 20: 100%
Open market
12%
- Vinco Supplements30%
- Zipvit23%
- Healthspan14%
- NutriVolv8%
- Simply Supplements7%
- Horbäach6%
- Open — no brand owns it (4 brands, 12%)
Plant Sterols demand & seasonality
Weekly search volume, with the niche's key stats alongside.
No pronounced peak months · busiest ÷ quietest = 1.4×
Top Plant Sterols search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- plant sterols93K/yr
- plant sterols to lower cholesterol43K/yr
- plant sterols 2400mg5K/yr
- plant stanols to lower cholesterol4K/yr
- sterols3K/yr
- plant sterols 800mg3K/yr
- plant sterol3K/yr
- plant sterols high strength 2000mg5K/yr
What reviews say buyers love and hate about Plant Sterols
What buyers mention most, as a share of all reviews.
What buyers love
66% of reviews“Beneficial for cholesterol management”
“a reasonable price”
“It feels like a high-quality supplement that does exactly what it says without any unnecessary extras”
“I had no issues with swallowing them”
“with no unpleasant taste or aftertaste”
What buyers complain about
42% of reviews“They are fairly small”
“Misleading dosage- 3 huge tablets needed”
“Due to swallowing issues”
“No taste to them so easy to swallow”
“so the body does not absorb as much of the dietary cholesterol as it otherwise would have”
Common Plant Sterols questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
