How competitive is the Pink Dye Pregnancy Test niche on Amazon United Kingdom?

7 brands and 46 sellers compete in Pink Dye Pregnancy Test on Amazon United Kingdom. The top 5 Pink Dye Pregnancy Test products take 69% of clicks and its top 5 brands hold 93% of demand.

What does it cost to enter the Pink Dye Pregnancy Test niche?

Pink Dye Pregnancy Test sells for £9.02 on average on Amazon United Kingdom, outside our $15–$100 sweet spot. Listings span £3.58–£17.11. The average incumbent carries 6,158 reviews — the moat a new listing must climb.

Pink Dye Pregnancy Test

Pink Dye Pregnancy Test shows searches that convert (22.2% search→purchase), but prices mostly outside the sweet spot ($3.58–$17.11) keeps it on the watch list.

Signals Quality Gap

Flapen Score

Worth a look

This niche Category average

Is Pink Dye Pregnancy Test profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, Pink Dye Pregnancy Test is a £571K/yr Amazon United Kingdom market (285K searches/yr). The top 5 brands hold 93% of demand. Verdict: Worth a look — 51/100.

Pink Dye Pregnancy Test: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Worth a look. Search demand moved -16.6% over the last 90 days and 22.2% of searches end in a purchase.

£571K

revenue / yr

Units sold / yr80K

Search volume / yr-16.6%285K

Conversion rate22.2%

Avg price£9.02

Who owns the niche?

The top 5 brands hold 93% of demand, so 7% of the market is open.

open market share

Brands · sellers7 · 46

Top-5 product click share69%

Open market7%

Avg brand age56 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 3.8★ — the gap to enter on.

0/100

page quality · 16 products

Top Pink Dye Pregnancy Test products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Top sellers

by 90-day click share

First Response Early Result Pregnancy Test 3 Count (Packaging & Test Design May Vary)

Price: £13.43
Rating: 4.0/5
Reviews: 2,464
Age: 2y ago

First Response Early Result Pregnancy Test 2 Count (Packaging & Test Design May Vary)

Price: £9.06
Rating: 4.5/5
Reviews: 17,972
Age: 17y ago

Wondfo Pregnancy Test Strips Early Detection Pregnancy Test 10mIU Sensitive 20 Pack

Price: £5.88
Rating: 4.0/5
Reviews: 2,377
Age: 7y ago

Easy@Home 20 Pregnancy Test Strips for Early Detection 10 MIU/mL 5 mm Width

Price: £8.19
Rating: 4.1/5
Reviews: 20,343
Age: 12y ago

First Response Rapid Result Pregnancy Test Pack of 2

Price: £10.68
Rating: 4.5/5
Reviews: 4,995
Age: 8y ago

Newest

by launch date

First Response Digital Pregnancy Test 2 ct

Price: £13.32
Rating: 1.0/5
Reviews: 1
Age: 2mo ago

Wondfo Pregnancy Test Strips Early Detection Pregnancy Test 10 MIU Sensitivity 99.99% Accuracy After Missed Period 20 Pack

Price: £5.62
Rating: 3.0/5
Reviews: 151
Age: 1y ago

Clearblue Pregnancy Tests Early Detection Pregnancy Test Results 6 Days Early 99% Accurate Results 5 Tests Packaging May Vary

Price: £13.45
Rating: 4.3/5
Reviews: 4,587
Age: 1y ago

Accufast Pregnancy Test 3 Count - 20 MIU/mL Early Detection Pregnancy Test | Detect Pregnancy 7 Days After Conception | Fast Results in 40 Seconds | Reliable Home Pregnancy Testing Stick

Price: £4.86
Rating: 1.9/5
Reviews: 111
Age: 1y ago

Clearblue Ultra Early Pregnancy Test 3

Price: £9.93
Rating: 4.3/5
Reviews: 4,587
Age: 2y ago

Competition: brands, sellers & click share

The top 5 products take 69% of clicks — established leaders, but buyers still shop beyond them.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

7 falling

Sellers

Top-5 brand share

93%

Top 20: 100%

Top-5 click share

69%

Top 20: 100%

Open market

FIRST RESPONSE59%
Wondfo12%
Clearblue9%
Easy@Home8%
CONCEIVE PLUS5%
One Step5%
Open — no brand owns it (1 brand, 3%)

Pink Dye Pregnancy Test demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume285KCVR22.2%Products16Brands7Top 5 Brands93%OOS Rate3.4%Rating3.8★Reviews6,158Avg BSR#22

Top Pink Dye Pregnancy Test search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

first response early pregnancy test168K/yr -14.3%8.1% conv.
first response23K/yr -13.0%7.2% conv.
pink dye pregnancy test15K/yr -29.5%7.1% conv.
first response pregnancy test18K/yr -37.3%6.2% conv.
wondfo pregnancy test strips14K/yr -11.5%16.8% conv.
pregnancy test first response8K/yr +0.5%7.8% conv.
frer pregnancy test10K/yr -21.6%9.2% conv.
frer6K/yr -12.9%7.7% conv.
first response early result4K/yr -6.9%6.3% conv.
wondfo5K/yr -11.4%8.2% conv.

What reviews say buyers love and hate about Pink Dye Pregnancy Test

What buyers mention most, as a share of all reviews.

What buyers love

86% of reviews

Accuracy-Overall23%

“Accurate and easy to use”

Ease Of Use20%

“Easy to use”

Value For Money10%

“Good value for money”

Quality-Overall9%

“Good and reliable product”

Fertility/Conception7%

“Fantastic experience testing these pregnancy tests”

What buyers complain about

81% of reviews

Accuracy-Overall20%

“inconsistent results”

Quality-Overall13%

“Poor quality”

Color12%

“Not as good as the clear blue”

Functionality-Overall11%

“No results”

Value For Money8%

“Probably one of the most expensive tests to buy”

Pink Dye Pregnancy Test return rate & reasons

Why buyers send it back, as a share of all return requests.

0.2%

Return rate

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Functionality-Overall

47%

2Certifications

3Value For Money

4Age Suitability

5Advertised Vs Actual Product

Common Pink Dye Pregnancy Test questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Pink Dye Pregnancy Test 51/100 on Amazon United Kingdom — Worth a look. The niche generates £571K/yr across 16 tracked products. 0 of 1 products launched in the last 360 days are still selling. Search demand moved -16.6% over the last 90 days.

Pink Dye Pregnancy Test buyers on Amazon United Kingdom complain most about Accuracy-Overall, Quality-Overall, Color, the themes mined from the niche's reviews. Its return rate is 0.2%.