How competitive is the Pink Candles niche on Amazon United Kingdom?

34 brands and 47 sellers compete in Pink Candles on Amazon United Kingdom. The top 5 Pink Candles products take 33% of clicks and its top 5 brands hold 46% of demand.

What do buyers complain about in Pink Candles?

Pink Candles buyers on Amazon United Kingdom complain most about Color, Smell, Value For Money, the themes mined from the niche's reviews. Its return rate is 1.1%.

What does it cost to enter the Pink Candles niche?

Pink Candles sells for £8.61 on average on Amazon United Kingdom, outside our $15–$100 sweet spot. Listings span £2.49–£17.32. The average incumbent carries 992 reviews — the moat a new listing must climb.

Pink Candles

soft demand (-37.4% this quarter) — Pink Candles doesn't clear our bar today.

Flapen Score

Skip it

This niche Category average

Is Pink Candles profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, Pink Candles is a £44K/yr Amazon United Kingdom market (152K searches/yr). The top 5 brands hold 46% of demand. Demand peaks in Feb–Nov–Dec. Verdict: Skip it — 49/100.

Pink Candles: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -37.4% over the last 90 days and 3.4% of searches end in a purchase.

£44K

revenue / yr

Units sold / yr8K

Search volume / yr-37.4%152K

Conversion rate3.4%

Avg price£8.61

Who owns the niche?

The top 5 brands hold 46% of demand, so 54% of the market is open.

54%

open market share

Brands · sellers34 · 47

Top-5 product click share33%

Open market54%

Avg brand age32 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.3★ — the gap to enter on.

0/100

page quality · 53 products

Top Pink Candles products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Top sellers

by 90-day click share

Nordring 12 Tapered Candles 2.3 x 25 cm Mauve

Price: £8.29
Rating: 4.4/5
Reviews: 643
Age: 1y ago

Nordring 8 Taper Candles 2.2 x 18 cm Antique Pink

Price: £7.87
Rating: 4.6/5
Reviews: 450
Age: 1y ago

BOYUJK Scented Candles Gift Set for Anxiety | 3 Scented Filled Votive Candles | Relaxation Gifts for Women (Pink Season Collection)

Price: £6.96
Rating: 4.4/5
Reviews: 2,817
Age: 3y ago

Nordring Tapered Candles 2.3 cm x 25 cm High Antique Pink Pack of 12

Price: £8.46
Rating: 4.4/5
Reviews: 125
Age: 2y ago

Spaas Rustic Pillar Candle 70/95 mm 35h Light Pink

Price: £2.49
Rating: 4.4/5
Reviews: 1,735
Age: 2y ago

Newest

by launch date

Ugbem 4-Pack Soy Wax Pillar Candles 5x10cm Rose Scented Pillar Candles Multipack Non Toxic Candles Cotton Wick for Home Decor Church Candles

Price: £13.60
Rating: 3.8/5
Reviews: 46
Age: 2mo ago

Morandi Light Pink Twisted Long Taper Candles - Elegant 4Pcs Spiral Design with 4-7 Hour Drip-Free Burn for Candlesticks Wedding Christmas Halloween Birthday Party and Table Decor

Price: £7.25
Rating: 4.0/5
Reviews: 2
Age: 4mo ago

6 Pack Pink Tapered Dinner Candles 10 Inch

Price: £9.06
Rating: 4.6/5
Reviews: 35
Age: 5mo ago

Rose Soy Wax Scented Candle 210g Hand-Poured Double Cotton Wicks Soft Herbal Floral Scent Medium Strength Clean-Burning Textured Glass Jar for Relaxation & Gifting

Price: £13.20
Rating: 3.6/5
Reviews: 9
Age: 6mo ago

LIVEN 24 Pack Pink Taper Candles 7-8 Hours Burn Time Unscented Smokeless and Dripless 0.75 x 10 Inch Dinner Candle Set for Valentines Day Household Wedding Party and Home Décor Candlesticks

Price: £11.82
Rating: 4.4/5
Reviews: 164
Age: 8mo ago

Competition: brands, sellers & click share

Clicks spread well past the top 5 (33% combined) — an open shelf where new products get seen.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

34 rising

Sellers

Top-5 brand share

46%

Top 20: 90%

Top-5 click share

33%

Top 20: 74%

Open market

49%

Nordring23%
BOYUJK7%
Spaas7%
ugbem5%
Storm&Lighthouse5%
CHILLFLAME5%

Pink Candles demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume152KCVR3.4%Products53Brands34Top 5 Brands46%OOS Rate18.1%Rating4.3★Reviews992Avg BSR#205

Peak months: Feb, Nov, Dec · busiest ÷ quietest = 2.4×

Top Pink Candles search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

pink candles70K/yr -37.6%3.7% conv.
pink candle47K/yr -26.4%1.5% conv.
pink candle sticks6K/yr -61.3%4.5% conv.
pink taper candles6K/yr -47.9%6.7% conv.
candle pink5K/yr -32.4%1.5% conv.
pink dinner candles6K/yr -59.8%6.3% conv.
candles pink4K/yr -25.9%2.6% conv.
pink tapered candles3K/yr -34.4%6.8% conv.
pink candlesticks4K/yr -56.5%4.0% conv.

What reviews say buyers love and hate about Pink Candles

What buyers mention most, as a share of all reviews.

What buyers love

82% of reviews

Smell29%

“The scent is beautiful”

Brightness/Shine/Glow13%

“Nice candles”

Color12%

“Beautiful colour”

Quality-Overall11%

“I think they are well made”

Gifting Purpose6%

“pretty gift and I'm happy with it”

What buyers complain about

69% of reviews

Color19%

“The pink was so pale it looked like the colour was a mistake :”

Smell14%

“No smell”

Value For Money12%

“overpriced at £9”

Size-Overall10%

“the fit could definitely be better”

Quality-Overall5%

“Look very cheap”

Pink Candles return rate & reasons

Why buyers send it back, as a share of all return requests.

1.1%

Return rate

90%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Color

52%

2Size-Overall

25%

3Display Colors

4Smell

5Advertised Vs Actual Product

Common Pink Candles questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Pink Candles 49/100 on Amazon United Kingdom — Skip it. The niche generates £44K/yr across 53 tracked products. 1 of 18 products launched in the last 360 days are still selling. Search demand moved -37.4% over the last 90 days.