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Pill Crusher

Maybe

Returns run at only 0.6% of orders. But prices span $3.10–$17.28, mostly outside the sweet spot, so Pill Crusher is a Maybe.

Flapen Score
51
51 / 100
Top 36% of 2,035 Health & Personal Care niches · +3 vs the category median of 48
Market size
£196K/yr251K searches / yr
90-day growth
-6.0%search demand this quarter
Competition
67%top-5 click share · 16 brands · 31 sellers

Flapen Score

Pill Crusher against its category

The dotted line is the Health & Personal Care average. Past it, Pill Crusher is stronger. Inside it, weaker.

51Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Pill Crusher market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Pill Crusher 251K times last year and spent an estimated £196K. The top 5 brands take 74% of clicks. Flapen scores it 51 out of 100, a Maybe.

01 · Demand

11.0% of searches ended in a purchase last week.

Shoppers searched for this 251K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 11.0% of those searches ended in a purchase. Searches in the last 90 days moved -6.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated £196K a year.

Searches, last 12 months
251K
Growth, 90 days vs prior 90
-6.0%
Conversion, latest week
11.0%
Market size, estimated
£196Ka year
Peak month
February1.3× the quietest month
Top search term
pill crusher93K searches a year

02 · Price

A sale here is worth £7.10.

Listings sell for £7.10 on average, from £3.10 to £17.28. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 1,250 to 1,500 of them. At £7.10 that is £9K to £11K a year per listing.

Average price
£7.10under the $15 to $100 sweet spot
Price range
£3.10–£17.28
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
30K–40K
Units per listing a year
1,250–1,500
Revenue per listing a year
£9K–£11K
Returns
0.6%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

80% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 18.1% of listings are out of stock. The average listing ranks #60 within First Aid. It carries 992 reviews at 4.15 stars, so a new listing needs social proof before a better product.

Sponsored listings
80%
Prime listings
100%
Out of stock, average day
18.1%
Average rank
#60in First Aid
Average rating
4.15 starsAmazon United Kingdom average 4.36 stars
Average reviews
992per listing
Listings tracked
20

04 · Newcomers

Amazon counts 1 of last year's 7 launches as successful.

7 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 37 months on average, so the names here are settling in.

Launched, last 12 months
7
Successful launches
1Amazon's first-year sales bar
Average brand age
37 months

Products

Top Pill Crusher products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 67% of clicks. Leaders hold, but buyers still shop past them.

£0£10K£20K£29K£39K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

16 flat

Sellers

31

Top-5 brand share

74%

Top 20: 100%

Top-5 click share

67%

Top 20: 100%

Open market

20%

  • FOHOLA19%
  • Barhon17%
  • First Aid Only16%
  • Fullicon14%
  • ButtVigour9%
  • JFA Medical6%

Demand

Pill Crusher search demand

Weekly searches over the year, seasonality beneath. Pick a range.

5K3KSpike '25SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.3×

Search terms

Top Pill Crusher search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • pill crusher93K/yr
  • pill crusher for tablets43K/yr
  • tablet crusher for pills33K/yr
  • tablet crusher24K/yr
  • pill crushers for tablets uk17K/yr
  • pill grinder9K/yr
  • pill crushers & splitters10K/yr
  • pill grinder for tablets6K/yr
  • tablet grinder for pills4K/yr
  • pill crusher for tablets for dogs4K/yr

Reviews and returns

What reviews say buyers love and hate about Pill Crusher

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Functionality-Overall13%−0.26

Doesnt function the way it's described to

Didn't work for me

Not up to the job

Value For Money8%−0.02

Could be cheaper

Not worth it

Waste of money

Ease Of Use8%+1.81

wish it was a little easier to use

not straight forward to use

At first it was difficult to open

Strength6%−0.07

Seems a bit flimsy

just not to sturdy

Fragile

Durability5%−0.06

Breaks quickly

both have broken on the container side within a couple of months

it would likely crack

Love

Ease Of Use25%+1.81

Easy to use

The grinder is easy to use

Very handy

Advertised Vs Actual Product12%+0.85

Works as it should

Does the job effectively

As described

Quality-Overall10%+0.65

Great piece of kit

Excellent product

The tool is good quality throughout

Value For Money8%−0.02

Good value for money

Good price

Reasonable price

Efficiency8%+0.86

Works perfectly

Effective

Works as expected

Return

0.6% Return rate 19% Fixable by listing

Functionality-Overall32%█▄▇▅▇▆

Doesnt function the way it's described to

Didn't work for me

Not up to the job

Size-Overall13%▁█▄▅▄▃

Pills were small

Too big

Small

Dosage6%▁▅▁▃█▇

large pills need breaking before attempting to grind them

Cheap, would only do 2 tablets at a time though

I struggle taking full tablets so always end trying to break them up with a spoon to crush them with

Durability6%█▅▇▅▃▁

Breaks quickly

both have broken on the container side within a couple of months

it would likely crack

Compatibility-Overall6%█▅▇▁▃▅

FAQ

Common Pill Crusher questions

Answered from the same tracked data.