pill box
Worth a lookShows low returns (0.4%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Incredible0.4%return rate — above 5% kills the launch gate
Market size
Incredible£2.1M£2.1M/yr · 4.8M searches
Conversion
Great8.5%search→purchase rate — share of searches ending in a sale
Brand share
Great56%top-5 brand share — no brand owns this niche
Competition
Good42%top-5 click share — leaders hold, buyers still browse
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Review moat
Bad5,669.6avg incumbent reviews — the moat a new listing must climb
Growth
Bad-13.1%90-day search growth — must beat 0% to launch
Avg price
Bad£5.16avg listing price — sweet spot $15–$100
Price range
Bad£1.31–£8.39cheapest to priciest tracked listing — scored on the share inside $15–$100
According to Flapen's Amazon United Kingdom niche tracking, pill box is a £2.1M/yr Amazon United Kingdom market (4.8M searches/yr). The top 5 brands hold 56% of demand. Verdict: Worth a look — 58/100.
Data updated Jul 24, 2026 · scored weekly · How we score niches
pill box market data
- Units sold / yr
- 400K–500K
- avg 6,000–8,000/product
- Revenue / yr
- £2.1M–£2.6M
- units × avg price
- Conversion rate
- 8.5%
- Avg BSR
- #26
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 97%
- Out of stock
- 3.5%
- Avg brand age
- 30 months
- Avg seller age
- 176 days
Competition & brand share
The top 5 products take 42% of clicks — established leaders, but buyers still shop beyond them.Brands
25 falling
Sellers
31
Top-5 brand share
56%
Top 20: 95%
Top-5 click share
42%
Top 20: 84%
Open market
39%
- Mark Curve22%
- AUVON16%
- JIIJCAAC7%
- Betife6%
- Zoolion5%
- JFA Medical5%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -13.1% search growth over the last 90 days.No pronounced peak months · busiest ÷ quietest = 1.4×
Top pill box search terms
- pill organiser1.5M/yr
- pill box1.0M/yr
- tablet organiser610K/yr
- medication organizer228K/yr
- pill boxes 7 day 2 times a day177K/yr
- medicine organiser139K/yr
- weekly pill box 7 day107K/yr
- tablet box103K/yr
- travel pill box86K/yr
- pill boxes 7 day 1 times a day100K/yr
Top pill box products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Portable Weekly Pill Box Organiser | Easy to Open 7 Day Premium Quality Tablet Box | Travel Pill Case with Push Button Pop Open Lids |Tablet Organiser for Vitamins Supplements & Medicine Mark Curve
Mark Curve£4.064.8★2,104 rev
AUVON Weekly Pill Box Organiser with One-Side Opening Design for Easy Use
AUVON£5.944.8★27,668 rev
JIIJCAAC 7-Day Pill Box - Pill Boxes 7 Day 2 Times A Day-Daily Medication Pill Organiser Tablet Tablet Organiser for Travel (Blue-Green)
JIIJCAAC£3.354.3★1,025 rev
Portable Weekly Pill Box | Easy to Open 7 Day Premium Quality Tablet Box | Travel Pill Case with Snap Shut Lids Design |Tablet Organiser for Vitamins Supplements & Medicine - Mark Curve
Mark Curve£3.994.7★4,762 rev
Zoolion Weekly Pill Box 7 Day 3 Times a Day - Travel Tablet Organiser
Zoolion£6.744.8★2,406 rev
Newest
by launch date
AUVON Innovative Foldable Weekly Pill Organiser 2 Times a Day with Large Capacity Pill Box 7 Day AM PM with Dual Protection User-Friendly Travel Tablet Organiser for Medications Fish Oils Vitamins
AUVON£7.21210 rev
Pillar 7 Day Pill Organiser | Weekly Travel Pill Box | Easy Slide to Open Tablet Organiser - 7 Compartments | Premium Pill Box for Daily Medicine Supplements Vitamins | BPA Free | Sage Green
Sequence£8.291,477 rev
Daviky Pill Organiser Pill Organiser 2 Times a Day Premium Tablet Organiser Pill Box 7 Day (AM & PM) Weekly Medicine Organiser for Travel Vitamins Fish Oils & Supplements
Daviky£6.771,155 rev
PILLBOX7 Weekly Pill Box 7 Day Monday - Sunday | Pill Boxes 7 Day 1 Times a Day Pill Organiser Premium Quality Tablet Organiser Spring Open Design for Your Pills Vitamins Medicine Organiser
Pillbox7£5.85590 rev
FHORAIN Weekly Pill Organiser Cute 7 Day Large Compartments Portable Tablet Box Round Vitamin and Supplement Case (Pink)
FHORAIN£4.741,058 rev
Trending
90-day click momentum
Organiser 7 Day 4 Times A Day High Capacity Weekly Pill Box with 28 Copartments to Hold Plenty of Medication Vitamins and Supplements(1pcs)
Eastrise£4.514.5★
AUVON Innovative Foldable Weekly Pill Organiser 2 Times a Day with Large Capacity Pill Box 7 Day AM PM with Dual Protection User-Friendly Travel Tablet Organiser for Medications Fish Oils Vitamins
AUVON£7.214.7★
Yaklim Large Weekly Pill Organiser 2 Times A Day - Unique Quick Fill Bottom Design - 7 Day Push Button Pill Box AM PM Travel Tablet Case for Supplements & Medication - BPA Free
Yaklim£8.124.6★
Daviky Pill Organiser Pill Organiser 2 Times a Day Premium Tablet Organiser Pill Box 7 Day (AM & PM) Weekly Medicine Organiser for Travel Vitamins Fish Oils & Supplements
Daviky£6.774.8★
Pillar 7 Day Pill Organiser | Weekly Travel Pill Box | Easy Slide to Open Tablet Organiser - 7 Compartments | Premium Pill Box for Daily Medicine Supplements Vitamins | BPA Free | Sage Green
Sequence£8.294.6★
What buyers say about pill box
What buyers praise and complain about, mined from review topics.What buyers love
“Easy open”
“Brilliant quality”
“As described”
“Good Value for Price”
“Perfectly fits my needs”
“Solid as a rock”
“Super useful little dosette box”
“Its keeping me organised”
“Bright colours”
“Perfect vitamins”
What buyers complain about
“Much smaller”
“Awful quality”
“broke as soon as it arrived”
“difficult to operate as some I have tried”
“unfortunately I have to take many medications”
“Very flimsy”
“not worth the money”
“They are all different colours”
“Needlessly heavy”
“I find the levers a little stiff at the moment”
Top return reasons
Common questions
- Is pill box profitable to sell on Amazon United Kingdom?
- The niche generates £2.1M/yr across 35 tracked products. 3 of 3 products launched in the last 360 days are still selling. 90-day search growth is -13.1%. Flapen's verdict: Worth a look (58/100).
- How competitive is the pill box niche?
- 25 brands and 31 sellers compete. The top 5 products take 42% of clicks and top 5 brands hold 56% of demand.
- What do buyers complain about in pill box?
- Top complaints mined from reviews: Size-Overall, Quality-Overall, Durability. The return rate is 0.4%.
- When does demand for pill box peak?
- Demand is steady year-round — the busiest month runs 1.4× the quietest.
- What does it cost to enter the pill box niche?
- Listings span £1.31–£8.39; the average listing price is £5.16 (sweet spot $15–$100). The average incumbent carries 5,670 reviews — the moat a new listing must climb.