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Pill Box

Pill Box shows low returns (0.4%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Flapen Score

58
Worth a look
Market size 95Growth 18Conversion 81Competition 71Returns 98Price range 0Avg price 14Brand share 79Review moat 24Quality gap 24
This niche Category average

Is Pill Box profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, Pill Box is a £2.1M/yr Amazon United Kingdom market (4.8M searches/yr). The top 5 brands hold 56% of demand. Verdict: Worth a look — 58/100.

Pill Box: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Worth a look. Search demand moved -13.1% over the last 90 days and 8.5% of searches end in a purchase.

£2.1M

revenue / yr

Units sold / yr500K
Search volume / yr-13.1%4.8M
Conversion rate8.5%
Avg price£5.16

Who owns the niche?

The top 5 brands hold 56% of demand, so 44% of the market is open.

44%

open market share

Brands · sellers25 · 31
Top-5 product click share42%
Open market44%
Avg brand age30 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.6★ — the gap to enter on.

0/100

page quality · 35 products

Sponsored placement97%
New entrants (1y)3· 3 succeeded
Avg rating4.6★
Avg reviews5,670

Top Pill Box products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products take 42% of clicks — established leaders, but buyers still shop beyond them.

£0£84K£168K£252K£336K1001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

25 falling

Sellers

31

Top-5 brand share

56%

Top 20: 95%

Top-5 click share

42%

Top 20: 84%

Open market

39%

  • Mark Curve22%
  • AUVON16%
  • JIIJCAAC7%
  • Betife6%
  • Zoolion5%
  • JFA Medical5%

Pill Box demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume4.8MCVR8.5%Products35Brands25Top 5 Brands56%OOS Rate3.5%Rating4.6★Reviews5,670Avg BSR#26
100K60KSpike '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.4×

Top Pill Box search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • pill organiser1.5M/yr
  • pill box1.0M/yr
  • tablet organiser610K/yr
  • medication organizer228K/yr
  • pill boxes 7 day 2 times a day177K/yr
  • medicine organiser139K/yr
  • weekly pill box 7 day107K/yr
  • tablet box103K/yr
  • travel pill box86K/yr
  • pill boxes 7 day 1 times a day100K/yr

What reviews say buyers love and hate about Pill Box

What buyers mention most, as a share of all reviews.

What buyers love

81% of reviews
Ease Of Use19%

Easy open

Quality-Overall16%

Brilliant quality

Advertised Vs Actual Product9%

As described

Value For Money8%

Good Value for Price

Size-Overall7%

Perfectly fits my needs

What buyers complain about

64% of reviews
Size-Overall29%

Much smaller

Quality-Overall9%

Awful quality

Durability7%

broke as soon as it arrived

Ease Of Use7%

difficult to operate as some I have tried

Dosage4%

unfortunately I have to take many medications

Pill Box return rate & reasons

Why buyers send it back, as a share of all return requests.

0.4%

Return rate

84%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Size-Overall
77%
2Ease Of Use
4%
3Functionality-Overall
3%
4Quality-Overall
3%
5Dosage
2%

Common Pill Box questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Pill Box 58/100 on Amazon United Kingdom — Worth a look. The niche generates £2.1M/yr across 35 tracked products. 3 of 3 products launched in the last 360 days are still selling. Search demand moved -13.1% over the last 90 days.
Search demand for Pill Box on Amazon United Kingdom is steady year-round — the busiest month runs 1.4× the quietest.