Phd
Phd shows low returns (0.1%), but brand-locked demand (top 5 brands take 99% of clicks) keeps it on the watch list.
Flapen Score
Is Phd profitable on Amazon?
According to Flapen's Amazon United Kingdom niche tracking, Phd is a £550K/yr Amazon United Kingdom market (428K searches/yr). The top 5 brands hold 99% of demand. Verdict: Worth a look — 53/100.
Phd: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Worth a look. Search demand moved -16.9% over the last 90 days and 6.7% of searches end in a purchase.
£550K
revenue / yr
Who owns the niche?
The top 5 brands hold 99% of demand, so 1% of the market is open.
1%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.3★ — the gap to enter on.
0/100
page quality · 23 products
Top Phd products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share![PhD Nutrition Diet Whey Lean Protein Powder | Vanilla Crème Whey Protein Powder 1 kg Bag [ Packaging May Vary ]](https://m.media-amazon.com/images/I/41pHGr2doiL.jpg)
PhD Nutrition Diet Whey Lean Protein Powder | Vanilla Crème Whey Protein Powder 1 kg Bag [ Packaging May Vary ]
- Price
- £19.21
- Rating
- 4.4/5
- Reviews
- 4,084
- Age
- 16y ago
PhD Nutrition Diet Whey Lean Protein Powder Belgian Chocolate 1 Kg Bag Vegetarian
- Price
- £19.99
- Rating
- 4.3/5
- Reviews
- 4,473
- Age
- 16y ago
Applied Nutrition Diet Whey - High Protein Powder Supplement Low Carb & Sugar for Weight Management with CLA L Carnitine Green Tea (450g - 18 Servings) (Vanilla)
- Price
- £9.25
- Rating
- 4.3/5
- Reviews
- 460
- Age
- 6y ago
Applied Nutrition Diet Whey - High Protein Powder Supplement Low Carb & Sugar for Weight Management with CLA L Carnitine Green Tea (450g - 18 Servings) (Strawberry Milkshake)
- Price
- £9.13
- Rating
- 4.4/5
- Reviews
- 271
- Age
- 6y ago
PhD Nutrition Diet Whey High Protein Lean Matrix Belgian Chocolate Whey Protein Powder High Protein 80 Servings Per 2 kg Bag
- Price
- £33.84
- Rating
- 4.4/5
- Reviews
- 2,340
- Age
- 15y ago
Trending
90-day click momentum
Applied Nutrition Diet Whey - High Protein Powder Supplement Low Carb & Sugar for Weight Management with CLA L Carnitine Green Tea (450g - 18 Servings) (Chocolate Dessert)
- Price
- £9.10
- Rating
- 4.3/5
- Reviews
- 364
- Age
- 6y ago
Serious Shredz 4kg Diet Whey Protein Powder Contains L-Carnitine L-Tartrate and Green Tea Extract Supports Lean Muscle Growth 133 Servings The Bulk Protein Company (Double Chocolate)
- Price
- £33.80
- Rating
- 3.9/5
- Reviews
- 234
- Age
- 5y ago
SCI-MX Diet Whey Protein Powder + Vitamins & Green Tea CLA & L-Carnitine - Strawberry Low Sugar 22g Protein + 110 Calories per Serving 800g
- Price
- £14.11
- Rating
- 4.4/5
- Reviews
- 233
- Age
- 4y ago
PhD Nutrition Diet Plant Vegan Protein Powder Plant Based Strawberries and Cream High Plant Protein 40 Servings Per 1 kg Bag.
- Price
- £18.56
- Rating
- 4.0/5
- Reviews
- 628
- Age
- 5y ago
PhD Nutrition Diet Whey Low Calorie Protein Powder Low Carb High Protein Lean Matrix Vanilla Crème Diet Whey Protein Powder High Protein 80 Servings Per 2 kg Bag
- Price
- £35.49
- Rating
- 4.4/5
- Reviews
- 1,759
- Age
- 15y ago
Newest
by launch date
PhD Whey Protein Powder - High Protein Shake with Bacillus Coagulans - Supports Muscle Growth and Maintenance - Chocolate - 1kg
- Price
- £24.67
- Rating
- 4.4/5
- Reviews
- 740
- Age
- 1y ago
PhD Whey Protein Powder - High Protein Shake with Bacillus Coagulans - Supports Muscle Growth and Maintenance - Chocolate - 500g
- Price
- £13.72
- Rating
- 4.4/5
- Reviews
- 740
- Age
- 1y ago
PhD Whey Protein Powder - High Protein Shake with Bacillus Coagulans - Supports Muscle Growth and Maintenance - Vanilla - 500g
- Price
- £14.25
- Rating
- 4.4/5
- Reviews
- 740
- Age
- 1y ago
PhD Whey Protein Powder - High Protein Shake with Bacillus Coagulans - Supports Muscle Growth and Maintenance - Vanilla - 1kg
- Price
- £23.86
- Rating
- 4.4/5
- Reviews
- 740
- Age
- 1y ago
Applied Nutrition Diet Whey - High Protein Powder Supplement Low Carb & Sugar for Weight Management with CLA L Carnitine Green Tea (450g - 18 Servings) (Salted Caramel)
- Price
- £9.62
- Rating
- 4.3/5
- Reviews
- 188
- Age
- 3y ago
Competition: brands, sellers & click share
The top 5 products take 62% of clicks — established leaders, but buyers still shop beyond them.
Brands
6 falling
Sellers
37
Top-5 brand share
99%
Top 20: 100%
Top-5 click share
62%
Top 20: 96%
Open market
0%
- PhD64%
- Applied Nutrition27%
- USN3%
- The Bulk Protein Company2%
- SCI-MX2%
- Myprotein1%
- Open — no brand owns it (0%)
Phd demand & seasonality
Weekly search volume, with the niche's key stats alongside.
No pronounced peak months · busiest ÷ quietest = 1.9×
Top Phd search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- diet protein powder100K/yr
- diet whey protein powder77K/yr
- phd diet whey68K/yr
- phd protein powder40K/yr
- diet whey25K/yr
- diet protein18K/yr
- phd diet whey protein powder17K/yr
- protein powder diet13K/yr
- diet whey protein12K/yr
- phd16K/yr
What reviews say buyers love and hate about Phd
What buyers mention most, as a share of all reviews.
What buyers love
78% of reviews“it tastes delicious”
“Great protein powder”
“Creamy flavour and mixes well”
“Reliable seller of a quality item”
“Good value for money”
What buyers complain about
67% of reviews“Taste like crap”
“slightly weak flavour”
“The texture is also a bit gritty”
“very watery when made as per the instructions”
“Also not great for anyone with IBS”
Common Phd questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
