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Period Patches

Fail

Prices span $3.07–$13.39, mostly outside the sweet spot, so Period Patches is a Fail.

Flapen Score
39
39 / 100
Ranks 1,746 of 2,035 Health & Personal Care niches · −9 vs the category median of 48
Market size
£79K/yr59K searches / yr
90-day growth
-20.9%search demand this quarter
Competition
96%top-5 click share · 6 brands · 16 sellers

Flapen Score

Period Patches against its category

The dotted line is the Health & Personal Care average. Past it, Period Patches is stronger. Inside it, weaker.

39Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Period Patches market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Period Patches 59K times last year and spent an estimated £79K. The top 5 brands take 96% of clicks. Demand peaks in Feb–Nov–Dec. Flapen scores it 39 out of 100, a Fail.

01 · Demand

16.7% of searches ended in a purchase last week.

Shoppers searched for this 59K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 16.7% of those searches ended in a purchase. Searches in the last 90 days moved -20.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated £79K a year.

Searches, last 12 months
59K
Growth, 90 days vs prior 90
-20.9%
Conversion, latest week
16.7%
Market size, estimated
£79Ka year
Peak month
February1.8× the quietest month
Top search term
period patches20K searches a year

02 · Price

A sale here is worth £7.93.

Listings sell for £7.93 on average, from £3.07 to £13.39. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 250 to 500 of them. At £7.93 that is £2K to £4K a year per listing.

Average price
£7.93under the $15 to $100 sweet spot
Price range
£3.07–£13.39
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
6K–8K
Units per listing a year
250–500
Revenue per listing a year
£2K–£4K
Returns
0.0%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

50% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 20.2% of listings are out of stock. The average listing ranks #26 within Over-the-Counter Medication. It carries 789 reviews at 4.18 stars, so a new listing needs social proof before a better product.

Sponsored listings
50%
Prime listings
100%
Out of stock, average day
20.2%
Average rank
#26in Over-the-Counter Medication
Average rating
4.18 starsAmazon United Kingdom average 4.36 stars
Average reviews
789per listing
Listings tracked
6

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 44 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
44 months

Products

Top Period Patches products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 96% of clicks. A locked shelf that new listings rarely crack.

£0£16K£31K£47K£63K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

6 flat

Sellers

16

Top-5 brand share

96%

Top 20: 100%

Top-5 click share

96%

Top 20: 100%

Open market

0%

  • BeYou62%
  • Period Harmony13%
  • Kind Patches11%
  • PEESAFE5%
  • ZVZK5%
  • Cura-heat4%
  • Open — no brand owns it (0%)

Demand

Period Patches search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K2KSpike '25Spike '26AprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Feb, Nov, Dec · busiest ÷ quietest = 1.8×

Search terms

Top Period Patches search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • period patches20K/yr
  • be you period patches8K/yr
  • beyou monthly patches11K/yr
  • period pain patches6K/yr
  • period patches for cramps3K/yr
  • period harmony monthly patches2K/yr
  • period pain relief patches4K/yr
  • beyou3K/yr
  • be you patches3K/yr

Reviews and returns

What reviews say buyers love and hate about Period Patches

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Value For Money19%−0.11

Over hyped and over priced unfortunately, really had high hopes for the product

Waste of money

What a waste of £20

Heating16%−0.14

Couldn't feel the heat

Does not heat up

Poor heat output

Allergies11%−0.05

Rash

unfortunately, they always give me rashes

Adhesion/Stickiness9%−0.11

Stickiness doesn't last

Didnt reckon much to these they didnt stay sticky long enough

Does not stick very well also

Functionality-Overall9%−0.04

they dont work like period harmony

Not that effective

these patches do not work

Love

Menstrual Issues10%+0.66

Absolutely works wonders for my daughter with her period cramps

These are amazing for ovulation and period pain

I recommend this for anyone one with high menstrual cramps

Quality-Overall9%+0.57

Quality thongs, these are comfortable and are really good for the time of the month

Good quality

Brilliant product

Value For Money8%−0.11

fantastic value for money

Worth the money

quite a reasonable price

Efficiency8%+0.51

Very effective

Worked well

very effective

Ease Of Use7%+0.48

Super easy to use

Its easy to put on

make things easier

Return

0.0% Return rate 0% Fixable by listing

Functionality-Overall75%▅▁▁█▁▁

they dont work like period harmony

Not that effective

these patches do not work

Pain Relief-Overall25%█▁▁▁▁▁

didn't ease my pain

they dont fully relieve the pain

No pain relief

FAQ

Common Period Patches questions

Answered from the same tracked data.