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Pain Relief Patches

Maybe

Returns run at only 0.1% of orders. But demand is soft, at -24.1% this quarter, so Pain Relief Patches is a Maybe.

Flapen Score
60
60 / 100
Top 9% of 2,035 Health & Personal Care niches · +12 vs the category median of 48
Market size
£210K/yr287K searches / yr
90-day growth
-24.1%search demand this quarter
Competition
42%top-5 click share · 29 brands · 90 sellers

Flapen Score

Pain Relief Patches against its category

The dotted line is the Health & Personal Care average. Past it, Pain Relief Patches is stronger. Inside it, weaker.

60Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Pain Relief Patches market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Pain Relief Patches 287K times last year and spent an estimated £210K. The top 5 brands take 50% of clicks. Demand peaks in Apr. Flapen scores it 60 out of 100, a Maybe.

01 · Demand

8.5% of searches ended in a purchase last week.

Shoppers searched for this 287K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 8.5% of those searches ended in a purchase. Searches in the last 90 days moved -24.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated £210K a year.

Searches, last 12 months
287K
Growth, 90 days vs prior 90
-24.1%
Conversion, latest week
8.5%
Market size, estimated
£210Ka year
Peak month
April1.7× the quietest month
Top search term
pain relief patches89K searches a year

02 · Price

A sale here is worth £8.59.

Listings sell for £8.59 on average, from £4.40 to £18.83. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 250 to 500 of them. At £8.59 that is £2K to £4K a year per listing.

Average price
£8.59under the $15 to $100 sweet spot
Price range
£4.40–£18.83
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
20K–25K
Units per listing a year
250–500
Revenue per listing a year
£2K–£4K
Returns
0.1%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is ads.

91% of listings pay for placement with sponsored ads. 98% ship with Prime. On an average day, 4.9% of listings are out of stock. The average listing ranks #93 within Hot & Cold Therapies. It carries 1,119 reviews at 4.06 stars, so a new listing needs social proof before a better product.

Sponsored listings
91%
Prime listings
98%
Out of stock, average day
4.9%
Average rank
#93in Hot & Cold Therapies
Average rating
4.06 starsAmazon United Kingdom average 4.36 stars
Average reviews
1,119per listing
Listings tracked
47

04 · Newcomers

Amazon counts 1 of last year's 9 launches as successful.

9 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 45 months on average, so the names here are settling in.

Launched, last 12 months
9
Successful launches
1Amazon's first-year sales bar
Average brand age
45 months

Products

Top Pain Relief Patches products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 42% of clicks. Leaders hold, but buyers still shop past them.

£0£6K£13K£19K£25K101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

29 falling

Sellers

90

Top-5 brand share

50%

Top 20: 93%

Top-5 click share

42%

Top 20: 78%

Open market

43%

  • MYMULIKE12%
  • Nurofen10%
  • MEIEGOU9%
  • Cura-heat9%
  • Voltarol8%
  • Salonpas8%

Demand

Pain Relief Patches search demand

Weekly searches over the year, seasonality beneath. Pick a range.

13K8KSpike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Apr · busiest ÷ quietest = 1.7×

Search terms

Top Pain Relief Patches search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • pain relief patches89K/yr
  • pain patches34K/yr
  • knee pain relief patches31K/yr
  • knee patches for pain relief arthritis13K/yr
  • voltarol patches13K/yr
  • pain patches for chronic pain17K/yr
  • knee patches13K/yr
  • back pain patches12K/yr
  • ibuprofen patches7K/yr
  • pain patches for arthritis6K/yr

Reviews and returns

What reviews say buyers love and hate about Pain Relief Patches

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Pain Relief-Overall13%−0.12

Didnt really relieve pain

No pain relief whatsoever

I often experience knee pain

Adhesion/Stickiness12%−0.13

Didn't stick

Very poor adhesive

does not stick well

Heating11%−0.13

Slow to warm

takes a while to warm up

Did not heat up at all

Functionality-Overall9%−0.16

Non effective

Did not work

Dont work well

Value For Money8%+0.27

very expensive

more expensive

Waste of Money

Love

Joint Pain16%+1.21

Knee pain relief

Perfect for relieving joint discomfort

Helped with knee pain

Value For Money12%+0.27

Amazing value

Good value for money

Money well spent

Quality-Overall9%+0.30

Excellent Product

Absolutely reliable

Good quality

Heating Element7%+0.22

Heat up very fast

Great heat pads

A good heat

Efficiency7%+0.69

Does the job well

Absolutely effective

Works well

Return

0.1% Return rate 13% Fixable by listing

Functionality-Overall19%▅▇▃█▅▆

Non effective

Did not work

Dont work well

Adhesion/Stickiness18%▄▆▆▅▇█

Didn't stick

Very poor adhesive

does not stick well

Heating13%▅▅█▅▄▄

Slow to warm

takes a while to warm up

Did not heat up at all

Advertised Vs Actual Product9%▆▃█▅▄▆
Joint Pain8%▂▃▅▄█▅

did not help my knee pain at all

Dont work for my dads arthritic knee

No help for arthritic knees

FAQ

Common Pain Relief Patches questions

Answered from the same tracked data.