Pain Relief Gel
soft demand (-22.2% this quarter) — Pain Relief Gel doesn't clear our bar today.
Flapen Score
Is Pain Relief Gel profitable on Amazon?
According to Flapen's Amazon United Kingdom niche tracking, Pain Relief Gel is a £228K/yr Amazon United Kingdom market (307K searches/yr). The top 5 brands hold 84% of demand. Demand peaks in Sep–Oct–Nov. Verdict: Skip it — 46/100.
Pain Relief Gel: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Not really. Search demand moved -22.2% over the last 90 days and 9.0% of searches end in a purchase.
£228K
revenue / yr
Who owns the niche?
The top 5 brands hold 84% of demand, so 16% of the market is open.
16%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.5★ — the gap to enter on.
0/100
page quality · 21 products
Top Pain Relief Gel products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
Deep Relief Duo Pain Relief Gel with Ibuprofen & Levomenthol Triple Action Relief from Back Rheumatic & Muscular Pain 100g (Pack of 1)
- Price
- £6.42
- Rating
- 4.6/5
- Reviews
- 851
- Age
- 6y ago
Deep Relief Triple Action Anti-Inflammatory Gel White 50 g
- Price
- £3.71
- Rating
- 4.4/5
- Reviews
- 7,894
- Age
- 18y ago
Ibuleve Max Strength Pain Relief 10% Ibuprofen Gel Maximum Anti-Inflammatory Relief for Joint Pain Sprains Backache Muscular Pains and Sports Injuries 50 g
- Price
- £6.48
- Rating
- 4.4/5
- Reviews
- 9,948
- Age
- 5y ago
Voltarol Joint & Back Pain Relief 2.32% Gel Max Strength Diclofenac Anti Inflammatory Pain Relief for Muscles & Joints 50 g
- Price
- £7.88
- Rating
- 4.6/5
- Reviews
- 19,915
- Age
- 7y ago
Voltarol Back & Muscle Pain Relief 1.16% Gel Diclofenac AntiInflammatory Pain Relief for Muscles & Joints 100 g
- Price
- £9.17
- Rating
- 4.7/5
- Reviews
- 9,012
- Age
- 12y ago
Trending
90-day click momentum
3PCS Hyaluronic Acid Joint Cream - Knee Cream - Deep Penetrating Freeze Gel Non-Greasy Fast Absorption for Muscle/Back/Knee/Joint Care
- Price
- £12.85
- Rating
- 4.3/5
- Reviews
- 308
- Age
- 1y ago
Tiger Balm Muscle & Tension Lotion (80ml) with No Mess Applicator for Muscle Tension Loosens & Relaxes Muscles
- Price
- £6.55
- Rating
- 4.4/5
- Reviews
- 2,391
- Age
- 4y ago
Deep Relief Duo Pain Relief Gel with Ibuprofen & Levomenthol Triple Action Relief from Back Rheumatic & Muscular Pain 100g (Pack of 1)
- Price
- £6.42
- Rating
- 4.6/5
- Reviews
- 851
- Age
- 6y ago
Voltarol Joint & Back Pain Relief 2.32% Gel Max Strength Diclofenac Anti Inflammatory Pain Relief for Muscles & Joints 50 g
- Price
- £7.88
- Rating
- 4.6/5
- Reviews
- 19,915
- Age
- 7y ago
5kind Extra Strong Hemp Cream 100ml - High Strength Hemp Oil and Arinca Cream for Massaging Joints & Muscles Lower Back Feet Knees Neck & Shoulders - Infused with Natural Oils & Extracts
- Price
- £11.61
- Rating
- 4.5/5
- Reviews
- 5,417
- Age
- 5y ago
Newest
by launch date3PCS Hyaluronic Acid Joint Cream - Knee Cream - Deep Penetrating Freeze Gel Non-Greasy Fast Absorption for Muscle/Back/Knee/Joint Care
- Price
- £12.85
- Rating
- 4.3/5
- Reviews
- 308
- Age
- 1y ago
5kind Extra Strong Hemp Cream 200ml - High Strength Hemp Oil and Arnica Cream - for Massaging Joints & Muscles Lower Back Feet Knees Neck & Shoulders - Rich in Natural Extracts
- Price
- £16.58
- Rating
- 4.5/5
- Reviews
- 5,417
- Age
- 2y ago
Amgesic Pain Relief 1% Diclofenac Gel 50g
- Price
- £4.18
- Rating
- 4.3/5
- Reviews
- 1,995
- Age
- 3y ago
Motusol Max 2.32% w/w Gel 50g Targeted Pain Relief of Joints & Muscles in Acute strains & sprains
- Price
- £5.93
- Rating
- 4.6/5
- Reviews
- 943
- Age
- 4y ago
Tiger Balm Muscle & Tension Lotion (80ml) with No Mess Applicator for Muscle Tension Loosens & Relaxes Muscles
- Price
- £6.55
- Rating
- 4.4/5
- Reviews
- 2,391
- Age
- 4y ago
Competition: brands, sellers & click share
The top 5 products take 61% of clicks — established leaders, but buyers still shop beyond them.
Brands
12 falling
Sellers
118
Top-5 brand share
84%
Top 20: 100%
Top-5 click share
61%
Top 20: 99%
Open market
12%
- Deep Relief41%
- Voltarol16%
- IBULEVE12%
- 5KIND CLINICAL SKINCARE8%
- Tiger Balm8%
- Deep Heat4%
- Open — no brand owns it (6 brands, 12%)
Pain Relief Gel demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: Sep, Oct, Nov · busiest ÷ quietest = 1.8×
Top Pain Relief Gel search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- pain relief gel75K/yr
- muscle recovery cream23K/yr
- deep relief anti-inflammatory gel31K/yr
- anti inflammatory gel25K/yr
- muscle rub25K/yr
- deep relief12K/yr
- muscle relaxant16K/yr
- aspercreme with lidocaine10K/yr
- bengay cream14K/yr
- deep relief gel15K/yr
What reviews say buyers love and hate about Pain Relief Gel
What buyers mention most, as a share of all reviews.
What buyers love
79% of reviews“Relieved joint pain”
“Great product very pleased with purchase”
“Excellent value for money”
“Works well”
“Gives relief for muscle pain”
What buyers complain about
61% of reviews“smells fishy”
“No results at all”
“no pain relief”
“Bit pricey”
“Not good for anyone with arthritis”
Pain Relief Gel return rate & reasons
Why buyers send it back, as a share of all return requests.
0.1%
Return rate
12%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Pain Relief Gel questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
