Ovulation and Pregnancy Test Strips

Shoppers searched for this 47K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 14.4% of those searches ended in a purchase. Searches in the last 90 days moved -16.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated £75K a year.

Searches, last 12 months

47K

Growth, 90 days vs prior 90

-16.9%

Conversion, latest week

14.4%

Market size, estimated

£75Ka year

Top search term

premom12K searches a year

Listings sell for £11.00 on average, from £6.06 to £20.34. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 250 to 500 of them. At £11.00 that is £3K to £6K a year per listing.

Average price

£11.00under the $15 to $100 sweet spot

Price range

£6.06–£20.34

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

4K–5K

Units per listing a year

250–500

Revenue per listing a year

£3K–£6K

Returns

0.2%of orders · Amazon United Kingdom median 0.6%

93% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #15 within Medical Supplies & Equipment. It carries 11,604 reviews at 4.14 stars, so a new listing needs social proof before a better product.

Sponsored listings

93%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#15in Medical Supplies & Equipment

Average rating

4.14 starsAmazon United Kingdom average 4.36 stars

Average reviews

11,604per listing

Listings tracked

14

The brands on the shelf have sold for 47 months on average, so the names here are settling in.

Launched, last 12 months

0

Successful launches

0Amazon's first-year sales bar

Average brand age

47 months