Orthodontic Toothbrushes
FailProducts sell for $5.57 on average, outside the sweet spot, so Orthodontic Toothbrushes is a Fail.
- Flapen Score
- 47 / 100Ranks 1,080 of 2,035 Health & Personal Care niches · −1 vs the category median of 4847
- Market size
- £78K/yr92K searches / yr
- 90-day growth
- -11.3%search demand this quarter
- Competition
- 65%top-5 click share · 12 brands · 42 sellers
Flapen Score
Orthodontic Toothbrushes against its category
The dotted line is the Health & Personal Care average. Past it, Orthodontic Toothbrushes is stronger. Inside it, weaker.
Market
The Orthodontic Toothbrushes market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Orthodontic Toothbrushes 92K times last year and spent an estimated £78K. The top 5 brands take 72% of clicks. Flapen scores it 47 out of 100, a Fail.
01 · Demand
15.2% of searches ended in a purchase last week.
Shoppers searched for this 92K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 15.2% of those searches ended in a purchase. Searches in the last 90 days moved -11.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated £78K a year.
- Searches, last 12 months
- 92K
- Growth, 90 days vs prior 90
- -11.3%
- Conversion, latest week
- 15.2%
- Market size, estimated
- £78Ka year
- Peak month
- November1.4× the quietest month
- Top search term
- orthodontic toothbrushes30K searches a year
02 · Price
A sale here is worth £5.57.
Listings sell for £5.57 on average, from £1.64 to £19.37. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 500 to 750 of them. At £5.57 that is £3K to £4K a year per listing.
- Average price
- £5.57under the $15 to $100 sweet spot
- Price range
- £1.64–£19.37
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 10K–13K
- Units per listing a year
- 500–750
- Revenue per listing a year
- £3K–£4K
- Returns
- 0.1%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
80% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #149 within Dental Care. It carries 547 reviews at 4.44 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 80%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #149in Dental Care
- Average rating
- 4.44 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 547per listing
- Listings tracked
- 15
04 · Newcomers
Amazon counts 0 of last year's 2 launches as successful.
2 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 37 months on average, so the names here are settling in.
- Launched, last 12 months
- 2
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 37 months
Products
Top Orthodontic Toothbrushes products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
V-Trim Precision ~ Orthodontic Toothbrush x 2 ~ with Interspace Tufted End for Braces
- Price
- £3.38
- Rating
- 4.5/5
- Reviews
- 531
- Age
- 4y ago

Wisdom Ortho Clean Orthodontic Toothbrush for Braces
- Price
- £2.73
- Rating
- 4.7/5
- Reviews
- 295
- Age
- 6y ago

Y-Kelin U-Shaped Orthodontic Toothbrush 4 Color Pack 4 color pack
- Price
- £5.79
- Rating
- 4.4/5
- Reviews
- 1,197
- Age
- 8y ago

ACWOO Interspace Toothbrush 4 Pcs Soft Single Tufted Slim Teeth Brushes for Orthodontic Braces Detail Cleaning
- Price
- £3.33
- Rating
- 4.5/5
- Reviews
- 228
- Age
- 2y ago

RAYITO 8 Pcs Interspace Toothbrush Soft Single Tufted Toothbrush with Cover Slim Interspace toothbrushes interdental Brushes for Orthodontic Braces Detail Cleaning(Blue/Green/Rose Red/White)
- Price
- £5.51
- Rating
- 4.4/5
- Reviews
- 756
- Age
- 2y ago
Trending
90-day click momentum
4Pcs Orthodontic Toothbrushes Single Tufted Tapered Toothbrush for Braces Soft Double Ended Brace Toothbrush for Braces Detail Cleaning(Multicolor)
- Price
- £4.49
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 5mo ago

JTF Orthodontic Electric Toothbrush for Braces Teenages Adults & Kids 2 Hours Charge for 45 Days 6 Unique U-Shaped Brush Heads 5 Modes & Timer IPX7 Waterproof Rechargeable Sonic Toothbrush Blue
- Price
- £19.37
- Rating
- 4.2/5
- Reviews
- 44
- Age
- 9mo ago

ACWOO Interspace Toothbrush 4 Pcs Soft Single Tufted Slim Teeth Brushes for Orthodontic Braces Detail Cleaning
- Price
- £3.33
- Rating
- 4.5/5
- Reviews
- 228
- Age
- 2y ago

RAYITO 8 Pcs Interspace Toothbrush Soft Single Tufted Toothbrush with Cover Slim Interspace toothbrushes interdental Brushes for Orthodontic Braces Detail Cleaning(Blue/Green/Rose Red/White)
- Price
- £5.51
- Rating
- 4.4/5
- Reviews
- 756
- Age
- 2y ago

Y-Kelin U-Shaped Orthodontic Toothbrush 4 Color Pack 4 color pack
- Price
- £5.79
- Rating
- 4.4/5
- Reviews
- 1,197
- Age
- 8y ago
Newest
by launch date
4Pcs Orthodontic Toothbrushes Single Tufted Tapered Toothbrush for Braces Soft Double Ended Brace Toothbrush for Braces Detail Cleaning(Multicolor)
- Price
- £4.49
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 5mo ago

JTF Orthodontic Electric Toothbrush for Braces Teenages Adults & Kids 2 Hours Charge for 45 Days 6 Unique U-Shaped Brush Heads 5 Modes & Timer IPX7 Waterproof Rechargeable Sonic Toothbrush Blue
- Price
- £19.37
- Rating
- 4.2/5
- Reviews
- 44
- Age
- 9mo ago

2 Pcs Interspace Toothbrush for Braces Orthodontic Detail Cleaning(Pink Blue)
- Price
- £3.37
- Rating
- 4.3/5
- Reviews
- 83
- Age
- 2y ago

SYEYCW 6 Pcs Tufted Toothbrush Double Ended Orthodontic Toothbrushes V-Trim Bristles Toothbrushes Single Tufted Tapered Tooth Brush Manual Toothbrush for Teenage Adults for Braces Detail Cleaning
- Price
- £5.09
- Rating
- 4.3/5
- Reviews
- 85
- Age
- 2y ago

ACWOO Interspace Toothbrush 4 Pcs Soft Single Tufted Slim Teeth Brushes for Orthodontic Braces Detail Cleaning
- Price
- £3.33
- Rating
- 4.5/5
- Reviews
- 228
- Age
- 2y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 65% of clicks. Leaders hold, but buyers still shop past them.
Brands
12 falling
Sellers
42
Top-5 brand share
72%
Top 20: 100%
Top-5 click share
65%
Top 20: 100%
Open market
20%
- Dental Aesthetics28%
- Y-Kelin14%
- Wisdom12%
- TePe9%
- ACWOO8%
- RAYITO8%
Demand
Orthodontic Toothbrushes search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.4×
Search terms
Top Orthodontic Toothbrushes search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- orthodontic toothbrushes30K/yr
- braces toothbrush24K/yr
- toothbrush for braces18K/yr
- brace toothbrush7K/yr
- orthodontist toothbrushes for braces4K/yr
- orthodontic toothbrush5K/yr
- toothbrush for braces teenage4K/yr
Reviews and returns
What reviews say buyers love and hate about Orthodontic Toothbrushes
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
even after 1 use the bristles go all crazy
not as fine bristle to get in between all your teeth
Reaches places a normal toothbrush cant
Too big for between teeth
The interdental brushes are small
falls off almost immediately after use
We loved this toothbrush until about three months in when it completely stopped working
The metal spine/ wire core is extremely weak
Not worth it
Honestly not worth it
Love
Clean your teeth well
Fantastic little toothbrushes
gentle on gums
Good price
Inexpensive
Great value for money
Excellent product
Good quality
Decent quality and cheaper than high street ones
Easy to use
Very handy kit
its convenient to keep at home or take away when travelling
Just what I wanted
Does what it's supposed to do
Does the job
Return
0.1% Return rate 43% Fixable by listing
Too big for between teeth
The interdental brushes are small
even after 1 use the bristles go all crazy
not as fine bristle to get in between all your teeth
Reaches places a normal toothbrush cant
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Orthodontic Toothbrushes questions
Answered from the same tracked data.









