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Organic Turmeric Capsules

Fail

Shoppers spend only $47K a year here, so Organic Turmeric Capsules is a Fail.

Flapen Score
39
39 / 100
Ranks 1,746 of 2,035 Health & Personal Care niches · −9 vs the category median of 48
Market size
£47K/yr25K searches / yr
90-day growth
-13.2%search demand this quarter
Competition
71%top-5 click share · 10 brands · 13 sellers

Flapen Score

Organic Turmeric Capsules against its category

The dotted line is the Health & Personal Care average. Past it, Organic Turmeric Capsules is stronger. Inside it, weaker.

39Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Organic Turmeric Capsules market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Organic Turmeric Capsules 25K times last year and spent an estimated £47K. The top 5 brands take 82% of clicks. Demand peaks in Dec. Flapen scores it 39 out of 100, a Fail.

01 · Demand

15.8% of searches ended in a purchase last week.

Shoppers searched for this 25K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 15.8% of those searches ended in a purchase. Searches in the last 90 days moved -13.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated £47K a year.

Searches, last 12 months
25K
Growth, 90 days vs prior 90
-13.2%
Conversion, latest week
15.8%
Market size, estimated
£47Ka year
Peak month
December1.8× the quietest month
Top search term
organic turmeric capsules14K searches a year

02 · Price

A sale here is worth £11.99.

Listings sell for £11.99 on average, from £5.62 to £19.84. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 100 to 250 of them. At £11.99 that is £1K to £3K a year per listing.

Average price
£11.99under the $15 to $100 sweet spot
Price range
£5.62–£19.84
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
3K–4K
Units per listing a year
100–250
Revenue per listing a year
£1K–£3K
Returns
0.0%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is ads and reviews.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #18 within Herbal Supplements. It carries 9,367 reviews at 4.60 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#18in Herbal Supplements
Average rating
4.60 starsAmazon United Kingdom average 4.36 stars
Average reviews
9,367per listing
Listings tracked
14

04 · Newcomers

Brands here are established.

The brands on the shelf have sold for 67 months on average, so the names here are established.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
67 months

Products

Top Organic Turmeric Capsules products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 71% of clicks. A locked shelf that new listings rarely crack.

£0£5K£9K£14K£19K1K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

10 rising

Sellers

13

Top-5 brand share

82%

Top 20: 100%

Top-5 click share

71%

Top 20: 100%

Open market

12%

  • SS Sport Supplies24%
  • Nutravita20%
  • PH PROWISE Healthcare15%
  • Turmeric Vitality14%
  • Nu U Nutrition9%
  • Nutrition Geeks6%
  • Open — no brand owns it (4 brands, 12%)

Demand

Organic Turmeric Capsules search demand

Weekly searches over the year, seasonality beneath. Pick a range.

1K750Spike '24Black Friday '24Spike '25SepDecMarJunAugNovMarMay

Peak months: Dec · busiest ÷ quietest = 1.8×

Search terms

Top Organic Turmeric Capsules search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • organic turmeric capsules14K/yr
  • organic turmeric ginger and black pepper capsules7K/yr
  • organic turmeric curcumin3K/yr

Reviews and returns

What reviews say buyers love and hate about Organic Turmeric Capsules

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Size-Overall12%−0.03

Quite large capsules

are large

Very small

Functionality-Overall6%−0.05

Didn't work for me

Ineffective as it's too weak

Honestly it doesn't work as well as fresh shots made from ym own ninja machine

Value For Money5%+0.76

Waste of money

Overpriced

a little bit pricey

Joint Pain5%+1.21

had no effect at all on my arthritic joints

Did not help at all with my knees

pains in my joints have nearly all go

Advertised Vs Actual Product5%

I was fooled by the description

Misleading or deceptive description I think - a tablet has only 58mg of Curcumin

Not what they seem to be

Love

Quality-Overall20%+1.59

Good quality & easy to take

Very effective product

Amazing quality

Value For Money18%+0.76

Happy with price

Fairly priced

Amazing value

Joint Pain12%+1.21

Has really helped massively to relieve knee pain

Ease joint pain

Helps joint pain

Ease Of Chewing/Swallowing9%

The capsules are easy to take

Easy to Swallow

Yes feeling a bit better been on them 2 months easy to swallow very small tab good

Advertised Vs Actual Product8%

As advertised

As Described

does the job - perfectly

Return

0.0% Return rate 0% Fixable by listing

Dosage100%▁▁▁▁█▁

taking double the dose I've not had any benefit whatsoever

this isn't close to a dosage that will move the needle

High dosage may not suit every person

FAQ

Common Organic Turmeric Capsules questions

Answered from the same tracked data.