Organic Panty Liners

Shoppers searched for this 63K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 16.9% of those searches ended in a purchase. Searches in the last 90 days moved +5.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated £77K a year.

Searches, last 12 months

63K

Growth, 90 days vs prior 90

+5.1%

Conversion, latest week

16.9%

Market size, estimated

£77Ka year

Peak month

January1.5× the quietest month

Top search term

organic panty liners14K searches a year

Listings sell for £7.17 on average, from £1.76 to £20.06. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 1,000 to 1,250 of them. At £7.17 that is £7K to £9K a year per listing.

Average price

£7.17under the $15 to $100 sweet spot

Price range

£1.76–£20.06

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

13K–15K

Units per listing a year

1,000–1,250

Revenue per listing a year

£7K–£9K

Returns

0.1%of orders · Amazon United Kingdom median 0.6%

87% of listings pay for placement with sponsored ads. 93% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #12 within Intimate Hygiene. It carries 2,592 reviews at 4.19 stars, so a new listing needs social proof before a better product.

Sponsored listings

87%

Prime listings

93%

Out of stock, average day

0.0%

Average rank

#12in Intimate Hygiene

Average rating

4.19 starsAmazon United Kingdom average 4.36 stars

Average reviews

2,592per listing

Listings tracked

15

2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 49 months on average, so the names here are settling in.

Launched, last 12 months

2

Successful launches

0Amazon's first-year sales bar

Average brand age

49 months