Oral Probiotics
FailDemand is soft, at -36.4% this quarter, so Oral Probiotics is a Fail.
- Flapen Score
- 43 / 100Ranks 1,437 of 2,035 Health & Personal Care niches · −5 vs the category median of 4843
- Market size
- £62K/yr66K searches / yr
- 90-day growth
- -36.4%search demand this quarter
- Competition
- 80%top-5 click share · 9 brands · 19 sellers
Flapen Score
Oral Probiotics against its category
The dotted line is the Health & Personal Care average. Past it, Oral Probiotics is stronger. Inside it, weaker.
Market
The Oral Probiotics market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Oral Probiotics 66K times last year and spent an estimated £62K. The top 5 brands take 89% of clicks. Demand peaks in Mar. Flapen scores it 43 out of 100, a Fail.
01 · Demand
An estimated 5.9% of those searches ended in a purchase.
Shoppers searched for this 66K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 5.9% of those searches ended in a purchase. Searches in the last 90 days moved -36.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated £62K a year.
- Searches, last 12 months
- 66K
- Growth, 90 days vs prior 90
- -36.4%
- Conversion, latest week
- 5.9%
- Market size, estimated
- £62Ka year
- Peak month
- March1.7× the quietest month
- Top search term
- oral probiotics24K searches a year
02 · Price
A sale here is worth £15.78.
Listings sell for £15.78 on average, from £7.28 to £26.66. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 250 to 500 of them. At £15.78 that is £4K to £8K a year per listing.
- Average price
- £15.78inside the $15 to $100 sweet spot
- Price range
- £7.28–£26.66
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 5K–6K
- Units per listing a year
- 250–500
- Revenue per listing a year
- £4K–£8K
- Returns
- 0.1%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is ads.
92% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #171 within Dental Care. It carries 1,295 reviews at 4.12 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 92%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #171in Dental Care
- Average rating
- 4.12 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 1,295per listing
- Listings tracked
- 13
04 · Newcomers
0 of last year's 2 launches cleared the first-year sales bar.
2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 60 months on average, so the names here are established.
- Launched, last 12 months
- 2
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 60 months
Products
Top Oral Probiotics products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 24, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Oral Probiotics for Mouth Bad Breath Treatment for Adults; Dentist Formulated Dental Probiotics for Teeth and Gums Health & Chronic Halitosis with BLIS K12 M18 60 Chewable Oral Health Tablets Mint
- Price
- £25.76
- Rating
- 3.9/5
- Reviews
- 5,218
- Age
- 11y ago

Oral Biotic for Mouth 6 Billion CFU | Advanced Dental Biotics for Adults | 7 Strains Including Lactobacillus Reuteri | 60 Vegan Chewable Tablets | Mint Flavour | by Horbaach
- Price
- £7.55
- Rating
- 3.9/5
- Reviews
- 137
- Age
- 2y ago

BioGaia Prodentis Oral Probiotics for Gums & Teeth | 30 Lozenges | Mint
- Price
- £17.81
- Rating
- 4.2/5
- Reviews
- 2,329
- Age
- 7y ago

Delvina Oral Probiotics for Bad Breath Treatment for Adults - 90 Vegan Chewable Tablets for Oral Health Teeth and Gums - Dental Probiotics for Fresh Breath - with Vitamin D3 - Lemon - 3 Month Supply
- Price
- £15.21
- Rating
- 4.0/5
- Reviews
- 1,586
- Age
- 5y ago

Max Strength Advanced Oral Probiotics | 100 Chewable Tablets | 2 Month Supply | Probiotics for Healthy Teeth | Fresh Breath | Healthy Gums | Adults Immune Support | Non GMO & Gluten Free
- Price
- £10.88
- Rating
- 3.8/5
- Reviews
- 30
- Age
- 10mo ago
Trending
estimated 90-day click momentum
EneriWell Food Supplement Mango Flavour Powder 60 Individual Packets
- Price
- £26.66
- Rating
- 4.2/5
- Reviews
- 6
- Age
- 9mo ago

OraRestore Natural Bad Breath Treatment - Concentrated Blend of Essential Oils - Dentist Formulated Liquid Toothpaste & Mouthwash - 15ml
- Price
- £13.55
- Rating
- 4.2/5
- Reviews
- 3,346
- Age
- 5y ago

Delvina Oral Probiotics for Bad Breath Treatment for Adults - 90 Vegan Chewable Tablets for Oral Health Teeth and Gums - Dental Probiotics for Fresh Breath - with Vitamin D3 - Lemon - 3 Month Supply
- Price
- £15.21
- Rating
- 4.0/5
- Reviews
- 1,586
- Age
- 5y ago

Oraldiet probiotics Advanced Dental Hygiene: Dental Probiotics with Lactobacillus Reuteri for Healthier Gums and Fresh Breath (Pack of 3)
- Price
- £17.41
- Rating
- 4.7/5
- Reviews
- 16
- Age
- 14y ago

Oral Probiotics for Mouth Bad Breath Treatment for Kids Dental Care & Cavity Prevention with BLIS K12 M18 Dr Formulated Dental Probiotics for Teeth and Gums 30 Chewable Tablets Strawberry Vanilla
- Price
- £14.11
- Rating
- 4.5/5
- Reviews
- 1,176
- Age
- 10y ago
Newest
by launch date
EneriWell Food Supplement Mango Flavour Powder 60 Individual Packets
- Price
- £26.66
- Rating
- 4.2/5
- Reviews
- 6
- Age
- 9mo ago

Max Strength Advanced Oral Probiotics | 100 Chewable Tablets | 2 Month Supply | Probiotics for Healthy Teeth | Fresh Breath | Healthy Gums | Adults Immune Support | Non GMO & Gluten Free
- Price
- £10.88
- Rating
- 3.8/5
- Reviews
- 30
- Age
- 10mo ago

Oral Biotic for Mouth 6 Billion CFU | Advanced Dental Biotics for Adults | 7 Strains Including Lactobacillus Reuteri | 60 Vegan Chewable Tablets | Mint Flavour | by Horbaach
- Price
- £7.55
- Rating
- 3.9/5
- Reviews
- 137
- Age
- 2y ago

Dental Probiotics Advanced Oral Probiotics for Mouth Supplement - Bad Breath Treatment for Adults with BLIS K12 & BLIS M18-6 Billion CFU Mint Flavour Chewable Oral Care Tablets - 60 Count
- Price
- £15.41
- Rating
- 3.9/5
- Reviews
- 133
- Age
- 3y ago

Delvina Oral Probiotics for Bad Breath Treatment for Adults - 90 Vegan Chewable Tablets for Oral Health Teeth and Gums - Dental Probiotics for Fresh Breath - with Vitamin D3 - Lemon - 3 Month Supply
- Price
- £15.21
- Rating
- 4.0/5
- Reviews
- 1,586
- Age
- 5y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 80% of clicks. A locked shelf that new listings rarely crack.
Brands
9 falling
Sellers
19
Est. top-5 brand share
89%
Top 20: 100%
Est. top-5 click share
80%
Top 20: 100%
Open market
7%
- Great Oral Health37%
- Horbäach22%
- BioGaia12%
- DELVINA10%
- Nutri Peak8%
- Vinco Supplements4%
- Open — no brand owns it (3 brands, 7%)
Demand
Oral Probiotics search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Mar · busiest ÷ quietest = 1.7×
Search terms
Top Oral Probiotics search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- oral probiotics24K/yr
- oral probiotics for bad breath20K/yr
- oral health probiotics11K/yr
- dental probiotics7K/yr
- oral probiotics for gum disease4K/yr
Reviews and returns
What reviews say buyers love and hate about Oral Probiotics
We read the reviews and the return reasons for every product selling here.
“A bit pricey”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
20 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Oral Probiotics questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









