Oral B Whitening Strips
brand-locked demand (top 5 brands take 100% of clicks) — Oral B Whitening Strips doesn't clear our bar today.
Flapen Score
Is Oral B Whitening Strips profitable on Amazon?
According to Flapen's Amazon United Kingdom niche tracking, Oral B Whitening Strips is a £349K/yr Amazon United Kingdom market (245K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Feb–Mar–Nov. Verdict: Skip it — 45/100.
Oral B Whitening Strips: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Not really. Search demand moved -42.9% over the last 90 days and 10.8% of searches end in a purchase.
£349K
revenue / yr
Who owns the niche?
The top 5 brands hold 100% of demand, so 0% of the market is open.
0%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 3.8★ — the gap to enter on.
0/100
page quality · 9 products
Top Oral B Whitening Strips products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
Hismile V34 Whitening Strips Teeth Whitening Strips Purple Tooth Whitening Purple V34 Whitening Strips Tooth Stain Treatment Combining Whitening and Colour Correction
- Price
- £16.54
- Rating
- 3.6/5
- Reviews
- 2,698
- Age
- 1y ago
SmileKit Teeth Whitening Strips Purple Colour Correcting Whitening Strips Instantly Brighter Teeth in 30 Minutes Enamel Safe for Sensitive Teeth Removes Coffee Wine & Smoking Stains (28 Count)
- Price
- £13.81
- Rating
- 3.6/5
- Reviews
- 102
- Age
- 3y ago
Hismile v34 Colour Corrector Tooth Stain Removal Purple Toothpaste Hismile V34 Tooth Colour Corrector
- Price
- £8.80
- Rating
- 3.4/5
- Reviews
- 72,358
- Age
- 4y ago
SmileKit Pap+ Teeth Whitening Strips | Teeth Whitening Kit | Teeth Whitening Strip | Teeth Whiteners | Teeth Whitening Powder Alternative | UK Supplier | Pack of 28 Strips 14 Treatments
- Price
- £12.37
- Rating
- 3.7/5
- Reviews
- 133
- Age
- 3y ago
SmileKit Teeth Whitening Strips Purple Colour Correcting Whitening Strips Instantly Brighter Teeth in 30 Minutes Enamel Safe for Sensitive Teeth Removes Coffee Wine & Smoking Stains (14 Count)
- Price
- £8.63
- Rating
- 3.6/5
- Reviews
- 102
- Age
- 3y ago
Trending
90-day click momentum
Purple Teeth Whitening Strips 21 Treatments - Enamel-Safe & No-Sensitivity & No-Slip Whitening Strips - Fast Teeth Whitening Result in 7 Days - Whitening Kit for Coffee Wine Stains Removal
- Price
- £17.54
- Rating
- 4.5/5
- Reviews
- 4,347
- Age
- 4mo ago
Purple Teeth Whitening Strips 14 Treatments - Enamel-Safe & No-Sensitivity & No-Slip Whitening Strips - Fast Teeth Whitening in 7 Days - Whitening Kit for Coffee Wine Stains Removal Mint Flavor
- Price
- £12.19
- Rating
- 3.8/5
- Reviews
- 72
- Age
- 4mo ago
DRDENT Purple Teeth Whitening Strips 21 Treatments - Enamel Safe Whitening - Non Sensitive Formula - Gentle Whitening Care - Pack of 42 Strips
- Price
- £19.94
- Rating
- 4.1/5
- Reviews
- 4,701
- Age
- 2mo ago
SmileKit Teeth Whitening Strips Purple Colour Correcting Whitening Strips Instantly Brighter Teeth in 30 Minutes Enamel Safe for Sensitive Teeth Removes Coffee Wine & Smoking Stains (14 Count)
- Price
- £8.63
- Rating
- 3.6/5
- Reviews
- 102
- Age
- 3y ago
SmileKit Teeth Whitening Strips Purple Colour Correcting Whitening Strips Instantly Brighter Teeth in 30 Minutes Enamel Safe for Sensitive Teeth Removes Coffee Wine & Smoking Stains (28 Count)
- Price
- £13.81
- Rating
- 3.6/5
- Reviews
- 102
- Age
- 3y ago
Newest
by launch dateDRDENT Purple Teeth Whitening Strips 21 Treatments - Enamel Safe Whitening - Non Sensitive Formula - Gentle Whitening Care - Pack of 42 Strips
- Price
- £19.94
- Rating
- 4.1/5
- Reviews
- 4,701
- Age
- 2mo ago
Purple Teeth Whitening Strips 14 Treatments - Enamel-Safe & No-Sensitivity & No-Slip Whitening Strips - Fast Teeth Whitening in 7 Days - Whitening Kit for Coffee Wine Stains Removal Mint Flavor
- Price
- £12.19
- Rating
- 3.8/5
- Reviews
- 72
- Age
- 4mo ago
Purple Teeth Whitening Strips 21 Treatments - Enamel-Safe & No-Sensitivity & No-Slip Whitening Strips - Fast Teeth Whitening Result in 7 Days - Whitening Kit for Coffee Wine Stains Removal
- Price
- £17.54
- Rating
- 4.5/5
- Reviews
- 4,347
- Age
- 4mo ago
Hismile V34 Whitening Strips Teeth Whitening Strips Purple Tooth Whitening Purple V34 Whitening Strips Tooth Stain Treatment Combining Whitening and Colour Correction
- Price
- £16.54
- Rating
- 3.6/5
- Reviews
- 2,698
- Age
- 1y ago
SmileKit Teeth Whitening Strips Purple Colour Correcting Whitening Strips Instantly Brighter Teeth in 30 Minutes Enamel Safe for Sensitive Teeth Removes Coffee Wine & Smoking Stains (28 Count)
- Price
- £13.81
- Rating
- 3.6/5
- Reviews
- 102
- Age
- 3y ago
Competition: brands, sellers & click share
The top 5 products capture 90% of clicks — a locked-up shelf that new listings rarely crack.
Brands
5 flat
Sellers
11
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
90%
Top 20: 100%
Open market
0%
- SMILEKIT46%
- HISMILE44%
- Pdoo5%
- Whites Beaconsfield3%
- DrDent2%
- Open — no brand owns it (0%)
Oral B Whitening Strips demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: Feb, Mar, Nov · busiest ÷ quietest = 1.8×
Top Oral B Whitening Strips search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- hismile teeth whitening strips97K/yr
- hi smile teeth whitening strips55K/yr
- hismile whitening strips27K/yr
- teeth whitening strips hismile6K/yr
- hi smile whitening strips7K/yr
- hismile strips4K/yr
- his smile teeth whitening strips7K/yr
- v34 whitening strips17K/yr
- hismile v34 whitening strips5K/yr
- hi smile strips2K/yr
What reviews say buyers love and hate about Oral B Whitening Strips
What buyers mention most, as a share of all reviews.
What buyers love
84% of reviews“whitening your teeth”
“Excellent product, so happy with the results”
“Ease of use”
“They are affordable”
“WORKS WELL”
What buyers complain about
59% of reviews“Not very effective”
“Did not whiten”
“Very sticky”
“awful to use”
“It is not super white yet”
Oral B Whitening Strips return rate & reasons
Why buyers send it back, as a share of all return requests.
0.1%
Return rate
5%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Oral B Whitening Strips questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
