Oral B Kids Toothbrush Head
prices mostly outside the sweet spot ($4.04–$13.17) — Oral B Kids Toothbrush Head doesn't clear our bar today.
Flapen Score
Is Oral B Kids Toothbrush Head profitable on Amazon?
According to Flapen's Amazon United Kingdom niche tracking, Oral B Kids Toothbrush Head is a £538K/yr Amazon United Kingdom market (303K searches/yr). The top 5 brands hold 93% of demand. Verdict: Skip it — 42/100.
Oral B Kids Toothbrush Head: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Not really. Search demand moved -19.7% over the last 90 days and 22.3% of searches end in a purchase.
£538K
revenue / yr
Who owns the niche?
The top 5 brands hold 93% of demand, so 7% of the market is open.
7%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.6★ — the gap to enter on.
0/100
page quality · 15 products
Top Oral B Kids Toothbrush Head products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
Oral-B Pro Kids Electric Toothbrush Head with Spiderman Characters Extra Soft Bristles for Ages 3+ Pack of 4 Toothbrush Heads White
- Price
- £8.74
- Rating
- 4.7/5
- Reviews
- 3,289
- Age
- 3y ago
Oral-B Pro Kids Original Electric Toothbrush Heads Disney Frozen White - 4 Count Extra Soft Bristles for Ages 3+
- Price
- £8.29
- Rating
- 4.7/5
- Reviews
- 2,082
- Age
- 3y ago
Oral-B Kids Lion King Power Toothbrush Refill Heads 4PK
- Price
- £8.62
- Rating
- 4.8/5
- Reviews
- 868
- Age
- 2y ago
OddeKey Kids Toothbrush Heads Compatible with Braun Oral B Pro Kids Pro Junior Electric Toothbrush Extra Soft Bristles for Gentle Care Replacement Heads for Ages 3+ and 6-12 8 Count
- Price
- £6.58
- Rating
- 4.6/5
- Reviews
- 932
- Age
- 2y ago
8 Count Kids Replacement Heads Compatible with Braun Oral B Electric Toothbrush Ultra Soft Bristles Ideal for Kids.
- Price
- £4.90
- Rating
- 4.4/5
- Reviews
- 1,714
- Age
- 2y ago
Trending
90-day click momentum
8pcs Kids Replacement Heads Compatible with Braun Oral B Kids Electric Toothbrush Ultra Soft Bristles
- Price
- £5.39
- Rating
- 4.5/5
- Reviews
- 328
- Age
- 1y ago
Oral-B iO Kids Marvel Spiderman Electric Toothbrush Head for Age 6+ Gentle on Wobbly Teeth and Gums for Cleaner Teeth Pack of 2
- Price
- £11.72
- Rating
- 4.7/5
- Reviews
- 35
- Age
- 10mo ago
OddeKey Kids Toothbrush Heads Compatible with Braun Oral B Pro Kids Pro Junior Electric Toothbrush Extra Soft Bristles for Gentle Care Replacement Heads for Ages 3+ and 6-12 8 Count
- Price
- £6.58
- Rating
- 4.6/5
- Reviews
- 932
- Age
- 2y ago
Oral-B iO Kids Electric Toothbrush Heads for Ages 6+ Disney Stitch 2 Count - Gentle Cleaning for Wobbly Teeth & Gums Compatible with Oral-B iO Kids Electric Toothbrushes
- Price
- £12.03
- Rating
- 4.5/5
- Reviews
- 307
- Age
- 10mo ago
Oral-B Kids Lion King Power Toothbrush Refill Heads 4PK
- Price
- £8.62
- Rating
- 4.8/5
- Reviews
- 868
- Age
- 2y ago
Newest
by launch dateOral-B iO Kids Marvel Spiderman Electric Toothbrush Head for Age 6+ Gentle on Wobbly Teeth and Gums for Cleaner Teeth Pack of 2
- Price
- £11.72
- Rating
- 4.7/5
- Reviews
- 35
- Age
- 10mo ago
Oral-B iO Kids Electric Toothbrush Heads for Ages 6+ Disney Stitch 2 Count - Gentle Cleaning for Wobbly Teeth & Gums Compatible with Oral-B iO Kids Electric Toothbrushes
- Price
- £12.03
- Rating
- 4.5/5
- Reviews
- 307
- Age
- 10mo ago
Oral B Compatible Kids Toothbrush Head | OralVista 16 Pack Colourful Electric Toothbrush Heads for Kids | Soft for Sensitive Gums | Fun Design Makes Brushing Enjoyable | Easy Fit & Durable
- Price
- £7.78
- Rating
- 4.5/5
- Reviews
- 897
- Age
- 1y ago
8pcs Kids Replacement Heads Compatible with Braun Oral B Kids Electric Toothbrush Ultra Soft Bristles
- Price
- £5.39
- Rating
- 4.5/5
- Reviews
- 328
- Age
- 1y ago
16pcs Kids Replacement Heads Compatible with Braun Oral B Kids Electric Toothbrush Ultra Soft Bristles
- Price
- £6.32
- Rating
- 4.5/5
- Reviews
- 328
- Age
- 1y ago
Competition: brands, sellers & click share
The top 5 products capture 73% of clicks — a locked-up shelf that new listings rarely crack.
Brands
8 rising
Sellers
100
Top-5 brand share
93%
Top 20: 100%
Top-5 click share
73%
Top 20: 100%
Open market
4%
- Oral-B71%
- BrillFresh7%
- Oddekey6%
- MeetSmile5%
- SYSMIC4%
- OralVista3%
- Open — no brand owns it (2 brands, 4%)
Oral B Kids Toothbrush Head demand & seasonality
Weekly search volume, with the niche's key stats alongside.
No pronounced peak months · busiest ÷ quietest = 1.4×
Top Oral B Kids Toothbrush Head search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- oral b kids toothbrush head78K/yr
- oral b toothbrush head kids47K/yr
- kids oral b toothbrush head42K/yr
- kids toothbrush heads19K/yr
- oral b spiderman toothbrush head12K/yr
- kids electric toothbrush heads13K/yr
- frozen toothbrush heads10K/yr
- oral b frozen toothbrush heads10K/yr
- oral b pro kids toothbrush heads10K/yr
- spiderman toothbrush heads10K/yr
What reviews say buyers love and hate about Oral B Kids Toothbrush Head
What buyers mention most, as a share of all reviews.
What buyers love
89% of reviews“Perfect for kids toothbrush”
“Good value for money”
“Good quality”
“Just what I needed”
“Fits very well”
What buyers complain about
78% of reviews“not great quality”
“didnt fit my daughters toothbrush”
“They may not be an expensive brand”
“Compared to other oral b heads the performance of these is so poor”
“Dead in 9 months”
Oral B Kids Toothbrush Head return rate & reasons
Why buyers send it back, as a share of all return requests.
0.2%
Return rate
65%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Oral B Kids Toothbrush Head questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
