Oral B Charger

Shoppers searched for this 465K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 15.9% of those searches ended in a purchase. Searches in the last 90 days moved -7.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated £550K a year.

Searches, last 12 months

465K

Growth, 90 days vs prior 90

-7.5%

Conversion, latest week

15.9%

Market size, estimated

£550Ka year

Peak month

September1.4× the quietest month

Top search term

toothbrush charger96K searches a year

Listings sell for £7.45 on average, from £4.20 to £10.22. Amazon reports units sold in ranges. This niche sold 60K to 80K a year. The average listing sells 3,000 to 4,000 of them. At £7.45 that is £22K to £30K a year per listing.

Average price

£7.45under the $15 to $100 sweet spot

Price range

£4.20–£10.22

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

60K–80K

Units per listing a year

3,000–4,000

Revenue per listing a year

£22K–£30K

Returns

0.8%of orders · Amazon United Kingdom median 0.6%

88% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 4.0% of listings are out of stock. The average listing ranks #15 within Dental Care. It carries 740 reviews at 4.51 stars, so a new listing needs social proof before a better product.

Sponsored listings

88%

Prime listings

100%

Out of stock, average day

4.0%

Average rank

#15in Dental Care

Average rating

4.51 starsAmazon United Kingdom average 4.36 stars

Average reviews

740per listing

Listings tracked

17

3 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 19 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

3

Successful launches

0Amazon's first-year sales bar

Average brand age

19 months