Omeprazole
FailPrices span $2.50–$16.75, mostly outside the sweet spot, so Omeprazole is a Fail.
- Flapen Score
- 48 / 100Ranks 987 of 2,035 Health & Personal Care niches · on the category median48
- Market size
- £1.3M/yr801K searches / yr
- 90-day growth
- -15.6%search demand this quarter
- Competition
- 69%top-5 click share · 10 brands · 112 sellers
Flapen Score
Omeprazole against its category
The dotted line is the Health & Personal Care average. Past it, Omeprazole is stronger. Inside it, weaker.
Market
The Omeprazole market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Omeprazole 801K times last year and spent an estimated £1.3M. The top 5 brands take 83% of clicks. Flapen scores it 48 out of 100, a Fail.
01 · Demand
21.7% of searches ended in a purchase last week.
Shoppers searched for this 801K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 21.7% of those searches ended in a purchase. Searches in the last 90 days moved -15.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated £1.3M a year.
- Searches, last 12 months
- 801K
- Growth, 90 days vs prior 90
- -15.6%
- Conversion, latest week
- 21.7%
- Market size, estimated
- £1.3Ma year
- Peak month
- May1.3× the quietest month
- Top search term
- omeprazole170K searches a year
02 · Price
A sale here is worth £7.41.
Listings sell for £7.41 on average, from £2.50 to £16.75. Amazon reports units sold in ranges. This niche sold 150K to 200K a year. The average listing sells 12,500 to 15,000 of them. At £7.41 that is £93K to £111K a year per listing.
- Average price
- £7.41under the $15 to $100 sweet spot
- Price range
- £2.50–£16.75
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 150K–200K
- Units per listing a year
- 12,500–15,000
- Revenue per listing a year
- £93K–£111K
- Returns
- 0.0%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is reviews.
71% of listings pay for placement with sponsored ads. 79% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #24 within Over-the-Counter Medication. It carries 2,540 reviews at 4.72 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 71%
- Prime listings
- 79%
- Out of stock, average day
- 0.0%
- Average rank
- #24in Over-the-Counter Medication
- Average rating
- 4.72 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 2,540per listing
- Listings tracked
- 14
04 · Newcomers
Amazon counts 0 of last year's 1 launches as successful.
1 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 64 months on average, so the names here are established.
- Launched, last 12 months
- 1
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 64 months
Products
Top Omeprazole products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Nexium Control Heartburn & Indigestion Tablets for Acid Reflux Relief Gastro-Resistant Esomeprazole Tablets 20mg 14 Count
- Price
- £7.67
- Rating
- 4.7/5
- Reviews
- 11,688
- Age
- 11y ago
Nexium Control Heartburn & Indigestion Capsules for Acid Reflux Relief Gastro-Resistant Esomeprazole capsules 20mg 14 Count
- Price
- £8.54
- Rating
- 4.6/5
- Reviews
- 5,513
- Age
- 8y ago
Esomeprazole 20mg Heartburn & Acid Reflux Control - Fast-Acting - Delayed-Release Capsules - Reduces Stomach Acid x14 Capsules with Medication Reminder Card PharmaFitness
- Price
- £6.60
- Rating
- 4.7/5
- Reviews
- 307
- Age
- 1y ago
Pyrocalm Control 20mg Gastro-Resistant Tablets 1 Pack of 14 Tablets
- Price
- £7.84
- Rating
- 4.6/5
- Reviews
- 2,585
- Age
- 5y ago
Esomeprazole 20mg Heartburn & Acid Reflux Control 14 Capsules - 24 Hour Relief with Pill Box
- Price
- £7.44
- Rating
- 4.7/5
- Reviews
- 904
- Age
- 1y ago
Trending
90-day click momentum
Perrigo Esomeprazole 20mg Heartburn & Acid Reflux Control Capsules 14 Count
- Price
- £7.21
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 3mo ago
Esomeprazole 20mg Heartburn & Acid Reflux Control 24-Hour Acid Reducer for Indigestion & Heartburn Fast-Acting Delayed-Release Capsules Reduces Stomach Acid 14 Count
- Price
- £6.06
- Rating
- 4.9/5
- Reviews
- 26
- Age
- 1y ago
Nexiumm Control Heartburn and Acid Reflux Relief Tablets 28 Count (14 x 2)
- Price
- £16.75
- Rating
- 5.0/5
- Reviews
- 23
- Age
- 2y ago
Bisodol Indigestion Relief Tablets Peppermint 1 Pack of 60 Tablets
- Price
- £2.50
- Rating
- 4.6/5
- Reviews
- 1,212
- Age
- 3y ago
Rennie Peppermint Flavour Antacid Heartburn and Indigestion Chewable Tablets 1 Pack of 96 Tablets - Gets to Work in 60 Seconds for Fast and Effective Heartburn Relief
- Price
- £5.65
- Rating
- 4.7/5
- Reviews
- 3,271
- Age
- 2y ago
Newest
by launch datePerrigo Esomeprazole 20mg Heartburn & Acid Reflux Control Capsules 14 Count
- Price
- £7.21
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 3mo ago
Esomeprazole 20mg Heartburn & Acid Reflux Control - Fast-Acting - Delayed-Release Capsules - Reduces Stomach Acid x14 Capsules with Medication Reminder Card PharmaFitness
- Price
- £6.60
- Rating
- 4.7/5
- Reviews
- 307
- Age
- 1y ago
Esomeprazole 20mg Heartburn & Acid Reflux Control 24-Hour Acid Reducer for Indigestion & Heartburn Fast-Acting Delayed-Release Capsules Reduces Stomach Acid 14 Count
- Price
- £6.06
- Rating
- 4.9/5
- Reviews
- 26
- Age
- 1y ago
Esomeprazole 20mg Heartburn & Acid Reflux Control 24-Hour Acid Reducer for Indigestion & Heartburn Fast-Acting Delayed-Release Capsules Reduces Stomach Acid 14 Count
- Price
- £7.60
- Rating
- 4.6/5
- Reviews
- 112
- Age
- 1y ago
Esomeprazole 20mg Heartburn & Acid Reflux Control 14 Capsules - 24 Hour Relief with Pill Box
- Price
- £7.44
- Rating
- 4.7/5
- Reviews
- 904
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 69% of clicks. Leaders hold, but buyers still shop past them.
Brands
10 falling
Sellers
112
Top-5 brand share
83%
Top 20: 100%
Top-5 click share
69%
Top 20: 100%
Open market
8%
- Nexium40%
- Pharmafitness13%
- Pyrocalm Control12%
- Generic9%
- BIOVITA9%
- ANCIENT CARE CREATING HEALTHIER LIVES8%
- Open — no brand owns it (4 brands, 8%)
Demand
Omeprazole search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.3×
Search terms
Top Omeprazole search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- omeprazole170K/yr
- nexium131K/yr
- omeprazole 20mg capsules76K/yr
- heartburn tablets70K/yr
- acid reflux tablets76K/yr
- esomeprazole57K/yr
- nexium control 40mg tablets 28 tablets40K/yr
- famotidine19K/yr
- nexium control 20mg tablets 28 tablets24K/yr
- lansoprazole21K/yr
Reviews and returns
What reviews say buyers love and hate about Omeprazole
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
Quite expensive
Expensive
more expensive, brands
Not effective enough
Barely any effect
Ineffective
Bit of an odd tase with the peppermint
Taste isnt exactly pleasant
Slightly odd taste
still had heartburn when drinking a few beers
Heartburn
I was struggling as my acid reflux was making me feel too sick to eat
Had bad reflux due to a post nasal drip
Well, as grateful as I was - swallowing a spoonful of that was worse than the reflux
Love
Fair price
Great value for money
Amazing value
Nice effective product
As good as much more expensive brands
Excellent product
Excellent for heart burn works quickly
These tablets are very good at relieving problems with heartburn etc
very good for preventing heartburn no side affects
Goods as advertised
As described
Works as it should
Helps to relieve acid reflux
These Rennie Peppermint chewable tablets are pleasant to take for a bout in indigestion
Indigestion relief
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Omeprazole questions
Answered from the same tracked data.