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Olive Oil Ear Spray

Fail

The top 5 products take 100% of clicks, so Olive Oil Ear Spray is a Fail.

Flapen Score
36
36 / 100
Ranks 1,876 of 2,035 Health & Personal Care niches · −12 vs the category median of 48
Market size
£291K/yr195K searches / yr
90-day growth
-0.9%search demand this quarter
Competition
100%top-5 click share · 3 brands · 38 sellers

Flapen Score

Olive Oil Ear Spray against its category

The dotted line is the Health & Personal Care average. Past it, Olive Oil Ear Spray is stronger. Inside it, weaker.

36Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Olive Oil Ear Spray market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Olive Oil Ear Spray 195K times last year and spent an estimated £291K. All 3 brands take every click. Flapen scores it 36 out of 100, a Fail.

01 · Demand

22.5% of searches ended in a purchase last week.

Shoppers searched for this 195K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 22.5% of those searches ended in a purchase. Searches in the last 90 days moved -0.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated £291K a year.

Searches, last 12 months
195K
Growth, 90 days vs prior 90
-0.9%
Conversion, latest week
22.5%
Market size, estimated
£291Ka year
Peak month
September1.2× the quietest month
Top search term
earol olive oil ear spray74K searches a year

02 · Price

A sale here is worth £6.62.

Listings sell for £6.62 on average, from £4.12 to £11.39. Amazon reports units sold in ranges. This niche sold 50K to 60K a year. The average listing sells 6,000 to 8,000 of them. At £6.62 that is £40K to £53K a year per listing.

Average price
£6.62under the $15 to $100 sweet spot
Price range
£4.12–£11.39
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
50K–60K
Units per listing a year
6,000–8,000
Revenue per listing a year
£40K–£53K
Returns
0.0%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is reviews.

80% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #4 within Ear Care. It carries 9,117 reviews at 4.60 stars, so a new listing needs social proof before a better product.

Sponsored listings
80%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#4in Ear Care
Average rating
4.60 starsAmazon United Kingdom average 4.36 stars
Average reviews
9,117per listing
Listings tracked
5

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 53 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
53 months

Products

Top Olive Oil Ear Spray products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 100% of clicks. A locked shelf that new listings rarely crack.

£0£44K£87K£131K£174K1K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

3 flat

Sellers

38

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

100%

Top 20: 100%

Open market

0%

  • Earol83%
  • OTEX12%
  • KNOXZY5%
  • Open — no brand owns it (0%)

Demand

Olive Oil Ear Spray search demand

Weekly searches over the year, seasonality beneath. Pick a range.

5K4KSpike '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.2×

Search terms

Top Olive Oil Ear Spray search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • earol olive oil ear spray74K/yr
  • earol50K/yr
  • earol spray21K/yr
  • olive oil ear spray19K/yr
  • earol olive oil ear wax removal spray10K/yr
  • earol olive oil spray8K/yr
  • olive oil spray for ears6K/yr
  • earil olive oil spray3K/yr
  • ear oil spray3K/yr
  • erol spray for ears1K/yr

Reviews and returns

What reviews say buyers love and hate about Olive Oil Ear Spray

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Functionality-Overall22%−0.09

not sure if it worked

Didnt work that well

Dosnt work

Ear Hygiene11%−0.03

I suffer with blocked ears

Ear drops

Trouble with your ears then try this

Ease Of Use5%+1.31

so hard to do so

I find this very hard to press at the top of bottle

Ease Of Cleaning5%−0.01

make it more difficult to clear the wax

A little messy to use

Advertised Vs Actual Product5%−0.02

False advertising

not what i thought it would be

Love

Ear Hygiene20%−0.03

Great ear relieve

Ear relief

Clean ears

Ease Of Use17%+1.31

Ease of use

Easy to use and reacts quickly

Easy to administer

Quality-Overall16%+1.14

Good,working product

good quality ear drops

EXCELLENT PRODUCT

Advertised Vs Actual Product9%−0.02

As advertised

Great just what I wanted

Exactly as described

Efficiency9%+0.90

Works well

Works ok

Very effective

FAQ

Common Olive Oil Ear Spray questions

Answered from the same tracked data.