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Olive Leaf Extract

Maybe

Returns run at only 0.1% of orders. But demand is soft, at -11.2% this quarter, so Olive Leaf Extract is a Maybe.

Flapen Score
50
50 / 100
Top 41% of 2,035 Health & Personal Care niches · +2 vs the category median of 48
Market size
£78K/yr35K searches / yr
90-day growth
-11.2%search demand this quarter
Competition
68%top-5 click share · 15 brands · 29 sellers

Flapen Score

Olive Leaf Extract against its category

The dotted line is the Health & Personal Care average. Past it, Olive Leaf Extract is stronger. Inside it, weaker.

50Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Olive Leaf Extract market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Olive Leaf Extract 35K times last year and spent an estimated £78K. The top 5 brands take 72% of clicks. Demand peaks in Feb. Flapen scores it 50 out of 100, a Maybe.

01 · Demand

15.6% of searches ended in a purchase last week.

Shoppers searched for this 35K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 15.6% of those searches ended in a purchase. Searches in the last 90 days moved -11.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated £78K a year.

Searches, last 12 months
35K
Growth, 90 days vs prior 90
-11.2%
Conversion, latest week
15.6%
Market size, estimated
£78Ka year
Peak month
February1.7× the quietest month
Top search term
olive leaf extract22K searches a year

02 · Price

A sale here is worth £14.26.

Listings sell for £14.26 on average, from £6.31 to £25.95. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 100 to 250 of them. At £14.26 that is £1K to £4K a year per listing.

Average price
£14.26under the $15 to $100 sweet spot
Price range
£6.31–£25.95
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
4K–5K
Units per listing a year
100–250
Revenue per listing a year
£1K–£4K
Returns
0.1%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

63% of listings pay for placement with sponsored ads. 88% ship with Prime. On an average day, 6.3% of listings are out of stock. The average listing ranks #82 within Herbal Supplements. It carries 364 reviews at 4.49 stars, so a new listing needs social proof before a better product.

Sponsored listings
63%
Prime listings
88%
Out of stock, average day
6.3%
Average rank
#82in Herbal Supplements
Average rating
4.49 starsAmazon United Kingdom average 4.36 stars
Average reviews
364per listing
Listings tracked
16

04 · Newcomers

Brands here are established.

The brands on the shelf have sold for 70 months on average, so the names here are established.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
70 months

Products

Top Olive Leaf Extract products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 68% of clicks. Leaders hold, but buyers still shop past them.

£0£8K£16K£23K£31K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

15 falling

Sellers

29

Top-5 brand share

72%

Top 20: 100%

Top-5 click share

68%

Top 20: 100%

Open market

24%

  • ALPHA0140%
  • COMVITA10%
  • Horbäach9%
  • Vegavero8%
  • Vimergy4%
  • Insynergy Labs4%

Demand

Olive Leaf Extract search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K1KHoliday '24Spike '25Holiday '25Spike '26DecJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Feb · busiest ÷ quietest = 1.7×

Search terms

Top Olive Leaf Extract search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • olive leaf extract22K/yr
  • olive leaf extract capsules8K/yr
  • olive leaf5K/yr

Reviews and returns

What reviews say buyers love and hate about Olive Leaf Extract

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Acid Regulator/Stomach Ache Relief25%−0.13

Caused severe upper stomach spasms

Ease Of Chewing/Swallowing25%−0.08

Hard to swallow due to the size

Allergies13%−0.06

Made me sick

Side Effects13%−0.03

Apparently a rare side effect

Size-Overall13%+0.18

Slightly larger capsule than expected

Love

Quality-Overall30%+1.99

Excellent product

Good quality

Price & quality excellent

Ease Of Chewing/Swallowing7%−0.08

Easy to swallow

Capsules easy to take

Joint Pain7%+0.56

they certainly help my arthritic knee

I find these tablets help with my sore knees

These tablets help my sore knees

Vegan/Organic7%−0.03

Organic olive leaf extract

Great Organic Brown Rice Flour

Heart Health5%+0.27

promote cardiovascular health

Successfully helped to lower cholesterol

These capsules supposedly help lower one's cholesterol

FAQ

Common Olive Leaf Extract questions

Answered from the same tracked data.